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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. Or creating quizzes or games with your content. Good comment community = viral blog.

Buzzfeed 354
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How Many Times Should You Tweet Your Blog Post?

Both Sides of the Table

I wanted to see two things: Would the second (or sometimes even third Tweet) convert enough people to my blog to make it worth potentially annoying some people on Twitter? If your goal is to send a Tweet that converts to people to a blog post sending more than one Tweet is recommended. My conclusions.

Blogging 289
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HitFix Partners With Entertainment Blog

socalTECH

Los Angeles-based HitFix , the entertainment news site headed by Jennifer Sargent and backed by angel groups the Tech Coast Angels and Golden Seeds, said today that it is in a strategic partnership with film and awards blog In Contention. The two did not explain the details of that effort. READ MORE>>.

Blogging 186
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BUZZMEDIA Buys Four Punk Rock Blogs

socalTECH

Punknews.org was founded in 1998, providing online music news and a fan community; PropertyOfZack is a Tumblr blog focused on punk; Under The Gun Review focuses on entertainment, music, film, and comedy; and Alert The Press! includes content such as videos, albums, news, and interviews.

Blogging 168
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SheKnows Taps Alanis Morissette For Video Blog

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Los Angeles-based women's content site SheKnows , which is owned by Evolve Media Corp., said today that it has inked a deal with singer/songwriter Alanis Morissette , to include a video blog (vlog) from Morissette while on tour.

Blogging 140