Startup Professionals Musings

SEPTEMBER 5, 2013

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

JANUARY 6, 2023

Find market evidence of customers with means who are willing to pay for a solution. Even adding money won’t do it – you need to create a committed and engaged team and partners for marketing and sales, as well as production and distribution. Choose a business model that will win in the market. Pay attention to the market.

Tips 80

Tips Startup Satisfaction Ideas 80

Both Sides of the Table

SEPTEMBER 30, 2011

It’s important enough that I dedicate a tab on my blog to startup sales & marketing. 51:00 One more tip from Suster on the sales world. It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. 44:00 The problem with the “waterfall method”.

Software Review 300

Software Review Sales Tips Help 300

Startup Professionals Musings

JULY 6, 2020

We all come from the era where our society and education prepared us for the labor market, meaning working for someone else as an information professional, factory worker, or retail associate. Entrepreneurs should be monitoring online curator platforms and blogs. It takes more than passion and a course on business basics.

Entrepreneur 137

Entrepreneur Tips Startup Education 137

Both Sides of the Table

MAY 27, 2013

In this period (less than 2 years) he has brought on incredibly talented senior execs is sales, marketing, product management, client services, finance, vp engineering and more. So what are Rob’s secret hacks that he didn’t spill in his blog post? . You may have an opinion on your market-entry strategy for Europe.

Tips 365

Tips Email Venture Capital CTO Coach 365

Startup Professionals Musings

AUGUST 10, 2012

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

AUGUST 15, 2011

You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Recently I was reviewing a new book on content marketing, “ Accelerate! ” Search engines and people love blogs these days.

Content 102

Content Tips Marketing Blogging 102

Both Sides of the Table

JULY 23, 2013

I have published many of these PR Tips before. It is simply the most important way to proactively control your career development and how the market perceives you. This started as a post in which I was going to write out tips to personal branding and became in stead an essay of my own branding journey. That was the market.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Startup Professionals Musings

APRIL 27, 2011

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

socalTECH

APRIL 10, 2014

For this afternoon''s contributed article, we''re featuring Dale Carr , the CEO of LeadBolt , who offers some tips to score a career in today''s high tech industry. Reading mobile trade publications and industry blogs are a great way to stay informed. dalecarr dale carr insights opinions mobile jobs employment article tips'

Mobile 164

Mobile Tips High Tech Blogging 164

Both Sides of the Table

NOVEMBER 1, 2009

Tim encouraged us to set up a blog and start talking openly about what we were doing as a company and inviting comments. But I had been reading Munjal Shah’s blog about his experiences at Riya (later renamed Like.com) and this openess had an appeal to me. We then set out to build these features as quickly as we could.

Organization 280

Organization Customer Custom Tips 280

Both Sides of the Table

JUNE 3, 2010

I CERTAINLY opened myself up to attack by writing my original blog post about job hoppers with some incendiary language and tone. But the comments on my own blog were so much more balanced with people taking both sides of the debate. For anyone who attacked me on my blog but used their actual names I left their comments.

News 258

News Tips Blogging Writing 258

Startup Professionals Musings

DECEMBER 25, 2019

The successful entrepreneurs I have met and worked with over the years all seem to share that passion for learning, and they see rapid market change not as a problem, but as an opportunity for them to move ahead of the crowd in changing the world. The best thing you can learn in school is how to learn.

Tips 122

Tips Startup Case Study Course 122

Startup Professionals Musings

SEPTEMBER 12, 2013

Most startups I know have “refined” their target market several times during their rollout. Reserve the same names on the leading social networks and blogs. Make marketing and sales a priority. In business, “most important” means time to market, customer service, low cost, and beating your competitors. Manage your time.

Tips 102

Tips Help Startup Blogging 102

SoCal CTO

OCTOBER 14, 2009

Cliff Allen is someone I've known for quite a few years and he's a go to person for me when I'm thinking about issues around marketing, sales, technology, startups and networking. Along the way, I co-authored three books on one-to-one marketing ( [link] ) to help marketers learn how to built and nature relationships with their customers.

Los Angeles 150

Los Angeles Networking Marketing Startup 150

InfoChachkie

SEPTEMBER 5, 2012

The following guest post is from Dan Monarko, Online Marketing Manager at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable.

Tips 182

Tips RSS Ideas SaaS 182

Startup Professionals Musings

APRIL 4, 2015

Social media is now one of the key marketing tools, but not the only one, so the challenge is to manage the resource tradeoffs effectively by constantly assessing payback versus cost. Add a blog to give yourself a voice, show your expertise, but skip the sales pitch. Manage your expectations, and analyze every marketing channel.

Social Media 108

Social Media Media Startup Tips 108

socalTECH

MARCH 4, 2014

demand media content marketing advertising experian infographics' Pricing details on Demand Media''s expanded offerings were not announced. READ MORE>>.

Demand 138

Demand Content Media Santa Monica 138

Startup Professionals Musings

SEPTEMBER 7, 2022

As a mentor to young aspiring entrepreneurs , I often get asked for tips on a strategy to get started. Sources should include local startup incubators, blog owners, and government support organizations, such as SCORE. The challenge is when and how to make the switch to the entrepreneur lifestyle. You can’t keep all these in your head.

Startup 114

Startup Tips Coach Satisfaction 114

Startup Professionals Musings

OCTOBER 17, 2018

This can happen through early marketing, independent of whether you have yet delivered a single product, proven your business model, or have any real customers. Early examples of traction for any solution, especially free ones, would include website traffic, number of blog comments, likes, downloads, and active user rates.

Tips 79

Tips Metrics Technical Review Customer 79

Startup Professionals Musings

SEPTEMBER 16, 2023

Minimum viable products (MVPs) are recommended for validating the market, with iterative enhancement to quickly meet market feedback. Building your public image and presence should start even before product development, through your website, logo, and blogging. Incorporating a business entity early through online services.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Leverage blog content.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

MARCH 28, 2011

I recommend her six tried-and-true tips to deal with the challenges that may be holding back your profits: Stay visible and connected. Take your reputation online, utilizing social media, your website, and a blog to connect to clients and make strategic alliances. Raise the marketing bar. Today, marketing is all about immediacy.

Tips 92

Tips Startup Services Outsource Development 92

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. We post content from our show on blogs including show notes and tips and tricks. We post podcasts immediately on the blog, websites and iTunes.

Social Media 220

Social Media Media Blogging Social Network 220

Startup Professionals Musings

APRIL 9, 2017

For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. A balance of conventional and social communication and marketing is always advised. Attracting key stakeholders requires sensitivity. Pick the right platform for your business.

Social Media 66

Social Media Media Tips Platform 66

SoCal CTO

DECEMBER 19, 2012

You might also have a business plan, marketing plan, financials, competitor analysis or other kinds of background document. See also: 12 Tips for Early Customer Development Interviews , 12 tips for customer development , tips for customer development. The business canvas model is a good short list.

Develop 354

Develop Development Technical Review CTO Coach 354

InfoChachkie

SEPTEMBER 1, 2011

Both the video and Seth’s post are excellent primers regarding how to deal with guerilla marketing gone wrong. As John Greathouse noted in his blog entry, Putting “Trade” Back Into Tradeshows , several years ago, I pulled off a guerilla marketing coup at a large tradeshow by hiring actors to portray monks. By: Seth Epstein.

Marketing 230

Marketing Conference Startup Santa Barbara 230

Startup Professionals Musings

DECEMBER 3, 2021

Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. These are all minimal-cost survival marketing efforts. They will exit quickly. Show evidence of your expertise. Make your website not only credible and unique, but incredible! Marty Zwilling.

Web 117

Web Search Engine Optimization eBook Advertising 117

Startup Professionals Musings

DECEMBER 5, 2010

Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. These are all minimal-cost survival marketing efforts. Use the tips outlined above during the first three months to get in the game, and count on much more time and money if you intend to stand out. They will exit quickly.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

SEPTEMBER 26, 2010

I like his approach, and have extracted some tips from his book and other sources on how to do it: Use a virtual office. Creative marketing. All you need is a blog, Twitter, email, some business card stock, and a little creativity. Rent is one of the biggest expenses for any business. Don’t think about the exit.

Tips 96

Tips Startup Summary Entrepreneur 96

TechCrunch LA

APRIL 12, 2018

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

Glendale 271

Glendale Los Angeles Startup Technical Review 271

TechCrunch LA

SEPTEMBER 21, 2019

Remember, you can send me tips, suggestions and feedback to kate.clark@techcrunch.com or on Twitter @KateClarkTweets. A big part of our mission is to get people comfortable on buses again as a viable alternative to air travel in certain markets.”. Before I jump into today’s topic, let’s catch up a bit. Startup Spotlight: Landline. .

Services 207

Services Startup Venture Capital Redpoint 207

Both Sides of the Table

FEBRUARY 6, 2013

My rationale is simple: everything goes wrong and only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. And what your views / tips for early-stage startup teams are. I am fond of quoting that about 70% of my investment decision of an early-stage company is the team.

Startup 388

Startup Slides Outsource Development Sales 388

Tech Zulu Event

JANUARY 4, 2014

It’s the New Year, and there’s no better time to get educated on all the blogging, podcasting and Web video tools to help you become an active content creator. Likewise, if you’re looking to learn how to market through online channels for your business, this is also for you.

Media 82

Media Social Media Education Blogging 82

Both Sides of the Table

JUNE 8, 2010

I’m going to save that for a future blog post. Get your product/market fit working before you ramp up your costs (or raise too much money). Example: great discussions about recruiting tips, similar problems with Amazon AWS, ad agencies stretching payments, etc. And market your brand, not your personality.

Startup 279

Startup Venture Capital Tips Custom Development 279

Both Sides of the Table

JANUARY 26, 2013

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. In stead of doing my typical big long post with 10 PR tips (like I did there), I’m going to break them up into individual (I hope more digestible) chunks.

Startup 355

Startup Funding News Press 355

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) Over 50,000 journalists use HARO to find experts to interview for TV, newspapers, books, magazines and blogs. Follow suggestions in Tip One in order to build rapport. Blogs and Forums. Help a Reporter Out (HARO).

Customer 85

Customer Custom Marketing SEO 85