TechCrunch LA

NOVEMBER 23, 2020

They spoke with salon owners in Beverly Hills, Hollywood and other trendy neighborhoods trying to get a sense of where software and services were falling short. There is more than $250 billion spent per year across roughly 3 million businesses in the salon and spa category, according to data provided by the company.

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TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. Last year, the company unveiled its tools for managing Kubernetes deployments and immediately saw sales increase.

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Software Tool SaaS Los Angeles 224

socalTECH

DECEMBER 3, 2014

Los Angeles-based Tillster , which develops digital ordering and engagement platforms used by quick service and fast casual restaurants, said yesterday that it is integrating its tools with mobile marketing company Kahuna. tillster mobile emarketing software kahuna restaurant ordering system partnership' READ MORE>>.

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Mobile Software Marketing Email 138

SoCal Tech Calendar

OCTOBER 30, 2010

Friday, November 5, 2010 -- Market Strategies for Software Companies. Are you currently using the right target market strategies for your company? Learn successful strategies for targeting markets and understand why certain strategies may or may not work for you. See [link] (more).

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socalTECH

SEPTEMBER 29, 2016

Santa Monica-based Event Farm , which develops event marketing software, has acquired Boston-based event software company Attend , as an expansion of the company's reach. Event Farm--which already has offices in Santa Monica and Washington D.C., said the acquisition will add its presence with an office in Boston.

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socalTECH

APRIL 15, 2021

Los Angeles-based FloQast, which develops workflow automation software for the accounting industry, says it has named a new Chief Marketing Officer. According to the company, it has named Edward (Ed) Brice to the position, reporting to CEO mike Whitmire. FloQast has been in expansion mode.

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socalTECH

APRIL 29, 2021

a developer of e-commerce software, says it has launched a new product, OroMarketplace. The new software is aimed at the B2B marketplace market. West Hollywood-based Oro, Inc.,

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socalTECH

OCTOBER 1, 2021

Santa Barbara-based Well Health, a developer of digital health software, said this week that it has named Robin Hackney as the company's Senior Vice President of Marketing. Hackney was most recently Chief Marketing Officer at FairWarning, which was recently acquired by Imprivata.

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socalTECH

SEPTEMBER 8, 2021

San Diego-based Tiled, which develops "no code" software to allow sales, marketing, creative, and HR teams to create interactive content without software development, has raised $13.7M The company is led by CEO Darrell Swain. The company is led by CEO Darrell Swain. in a Series A funding round.

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socalTECH

OCTOBER 21, 2013

Los Angeles-based private equity investor Vicente Capital Partners announced MOnday that it has invested in iBwave Solutions , a Canadian company providing in-building wireless design software. The company''s software and associated services are used in the in-building wireless network design market. READ MORE>>.

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socalTECH

SEPTEMBER 23, 2013

ReachLocal said its new ReachEdge product includes a website, lead management software, and mobile application specifically aimed at converting web site visitors into leads and customers for companies. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced.

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Berkonomics

MARCH 4, 2021

Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand-new product that had never before been exposed to my customer’s marketplace. Changing the rules to fit the market. As a product marketing effort, it was a failure.

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Artificial Inteligence Marketing Press Resource 240

socalTECH

JULY 23, 2021

Los Angeles-based soda company Zevia has its IPO on Thursday, launching itself onto the public markets on the New York Stock Exchange at ZVIA. The company priced at $14.00 Zevia sells zero calorie soda to the consumer market, and uses stevia instead of sugar as a sweetener.

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SoCal Tech Calendar

JUNE 9, 2016

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

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Software Marketing Ticketmaster Santa Barbara 100

Both Sides of the Table

APRIL 21, 2020

Harry was gracious enough to invite me back so this past week we recorded an episode discussing the current market environment. Topics we covered: B2B Companies You haven’t seen the full extent to how the correction is going to affect you. A seed company hasn’t ramped up its cost base. That may happen.

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Venture Capital Marketing Startup Writing 263

socalTECH

APRIL 14, 2021

Los Angeles-based BLAZE, a developer of enterprise resource planning and point-of-sale software for the legal cannabis market, recently raised $8M in a funding round, according to the company. According to the company, the new funding will go to expand, scale and build out its product, sales and marketing efforts.

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Software Sales Resource Los Angeles 113

Both Sides of the Table

MARCH 21, 2013

deliver profitable revenue that while on gross margins of 50% vs. software at 85-95% it is still profits to help you cover fixed costs. You don’t want to run the risk that having a PS business that takes your eye of off the ball of growing a large software business. That is the software business. rollout support.

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Berkonomics

OCTOBER 8, 2020

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. Where did you get the data to drive your assumptions of market size or market share? What is your market size? TAM, SAM, SOM?

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Company Companies Metrics Resource 156

socalTECH

OCTOBER 6, 2014

Pasadena-based software developer Bluebeam Software has been acquired by German software company Nemetschek AG , the two said late Friday. According to the two, Nemetschek will pay $100M for BlueBeam, which is a developer of PDF software used for architecture, engineering, and construction. READ MORE>>.

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Software Tech Coast Angels Pasadena Angels Pasadena 228

socalTECH

MAY 6, 2014

Epicor Software , the supply chain management software company whose roots are in Orange County, has been put up for sale by private equity firm Apax Partners, according to reports Tuesday. epicor software merger acquisition private equity exit apax' Apax paid $976M for Epicor back in 2011. READ MORE>>.

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socalTECH

SEPTEMBER 16, 2020

Irvine-based Greenfield Groves ,, a telehealth and wellness company, said it is acquiring a proprietary telehealth software platform developed by Healthcare Technologies LLC. According to Greenfield Groves, it will use the acquisition to help accelerate its speed to market. READ MORE>>.

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socalTECH

SEPTEMBER 16, 2020

North Hollywood-based Yapi , a provider of paperless communications and account management software for dental practices, says it has raised a round of growth investment from M33 Growth. YAPI's software allows dental practices to automate administrative tasks. YAPI's software allows dental practices to automate administrative tasks.

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North Hollywood Software Funding Hollywood 113

socalTECH

MAY 4, 2021

San Diego-based artificial intelligence and computer vision startup Accel Robotics says it has launched a new, automated 1,500 square foot market in San Diego. According to the company, its new retail space is within Brookfield's luxury high-rise community, Vantage Point, in San Diego's East Village.

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socalTECH

JUNE 10, 2013

Pharmaceutical companies spent $20 billion a year marketing their products to medical offices. However, the whole business of those companies working with medical offices is one sorely in need of technology. How did you start the company? The company was born out of the inefficiency in the system.

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Marketing Software Education Startup 231

socalTECH

JANUARY 28, 2014

If you look at the last few weeks of deals here, you might be surprised: it''s almost been entirely enterprise software. for its cloud-based medical offices software. Why the sudden interest in cloud-based, enterprise software? enterprise software tigertext invoca chromeriver venture capital feature saas cloud'

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Southern California Software SaaS SoCal 241

socalTECH

FEBRUARY 13, 2020

Santa Monica-based GumGum , which develops artificial intelligence software for the advertising and media market, has raised $22M more in a funding round, the company said on Thursday. All three of those investors are existing investors in the company. GumGum is led by CEO Phil Schaeder.

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Advertising Artificial Inteligence Software Santa Monica 145

socalTECH

NOVEMBER 8, 2018

Glendale-based ServiceTitan , which develops software for the residential HVAC, plumbing, electrical, and home services business market, has acquired Kansas-based JaRay Software , the company announced this morning. JaRay Software is a developer of service business management software, and was founded by Paul Farmer Sr.

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Software Glendale Acquisition Services 113

socalTECH

APRIL 27, 2021

Los Angeles-based Guesty, a developer of property management software for the short-term rental market--including Airbnb, Booking.com, Agoda, Vrbo and TripAdvisor--has raised $50M in a Series D funding, the company announced this morning. The funding brings the company's total raised to $110M.

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Startup Professionals Musings

JULY 17, 2023

I know that dates me a good bit, but it also shows that I have been hanging around startups and big companies for a long time. In retrospect, however, Bill Gates did a lot of things right as a startup that I still look for today in aspiring entrepreneurs and their companies: Build a strong team. Market vision, focus, and opportunity.

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IBM IBM Company Companies 82

socalTECH

OCTOBER 1, 2018

Santa Barbara-based property management software developer Yardi said today that it has launched a new product, which uses machine learning for prescriptive analytics. Pricing on the new tool was not announced. READ MORE>>.

Artificial Inteligence 113

Artificial Inteligence Software Santa Barbara Software Development 113

socalTECH

JULY 12, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands manage their location-based information, such as information about their network of retail stores, has named Jim D'Arcangelo as its new Chief Marketing Officer (CMO) and Head of Business Development. READ MORE>>.

Marketing 113

Marketing Southern California Santa Monica High Tech 113

socalTECH

JUNE 5, 2019

San Diego-based Mapp , a developer of cloud-based digital marketing software, has completed its acquisition of European marketing analytics software developer Webtrekk , the company said this morning. Mapp said it would benefit from Webtrekk's market position in German-speaking countries.

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Develop Development Marketing San Diego 100

socalTECH

AUGUST 7, 2019

Carlsbad-based Ezoic , a developer of artificial intelligence software for the digital publishing market, has raised $33M in a funding round, the company said this week. the company said it will use the funding to expand its platform. The funding came from Sageview Capital.

Artificial Inteligence 113

Artificial Inteligence Software Tool Platform 113

socalTECH

DECEMBER 2, 2014

Carpinteria-based Procore Technologies , which develops cloud-based software for the construction industry, has named Matthew Reid as its new Chief Marketing Officer. Reid previously served at Impact Radius, and also served at Citrix Onlne, Gehry Technologies, Eucalyptus Systems, and Shunra Software. READ MORE>>.

Marketing 171

Marketing SaaS Software Technology 171

socalTECH

AUGUST 17, 2021

El Segundo-based Wpromote is launching a new marketing technology platform, the company said today, which it says will help complement its performance marketing services. Pricing on the tools were not announced.

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El Segundo Platform Marketing Pricing 113

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Marketing 114

Marketing Invest Social Media SEM 114

socalTECH

APRIL 16, 2019

Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

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