Startup Professionals Musings

FEBRUARY 19, 2023

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market.

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

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Customer Custom Marketing Startup 146

Startup Professionals Musings

JUNE 24, 2020

As a frequent advisor to new entrepreneurs and startups, I often hear your frustration with being treated differently from other startups by investors, on expectations for valuation , traction, and market size. On the other hand, if the market is super-hot, many will be willing to jump in to make your case.

Marketing 174

Marketing Startup Artificial Inteligence Technical Review 174

Both Sides of the Table

SEPTEMBER 28, 2014

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. I love how transparently Danielle lives her startup (& encourages other to join in) because it provides much needed transparency to other startups. But what IS the right amount of burn for a company?

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Startup Company Companies .Net 383

Both Sides of the Table

DECEMBER 11, 2022

Something happened in the past 7 years in the startup and venture capital world that I hadn’t experienced since the late 90’s — we all began praying to the God of Valuation. How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? What happened? It was 1991.

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Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

MARCH 5, 2021

Startups are the corporations of the future, so I have long believed that entrepreneurs who study existing corporate models, rather than ignoring them with disdain, will likely profit from the exercise. That means if your new startup doesn’t plan for continuous innovation, the company may never reach corporate status.

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Marketing Startup Entrepreneur Social Media 135

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor.

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Startup Professionals Musings

FEBRUARY 16, 2020

Every new venture that survives the first five years starts to drift away from their entrepreneurial thinking, and assumes they have achieved the path to longevity. In fact, even within Fortune 100 companies, almost 90 percent have encountered growth stalls or flirted with failure, or worse, in the last 50 years. Change is hard.

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Startup Company Companies Statistics 128

Both Sides of the Table

JUNE 27, 2011

I made every textbook mistake at my first startup, which is why I believe I was much more effective at my second one. The following are some lessons I learned about early-stage startup marketing. The truth is – there isn’t a “right&# answer so for your company. You need some guidelines to make decisions.

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Marketing Startup Press Technical Advisors 380

TechCrunch LA

FEBRUARY 11, 2020

Hyundai Motor Group said it will jointly develop an electric vehicle platform with Los Angeles-based startup Canoo, the latest startup tapped by the automaker as part of an $87 billion push to invest in electrification and other future technologies. Canoo company recently opened the waitlist for its first vehicle. ”

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Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Marketing 114

Marketing Invest Social Media SEM 114

socalTECH

MARCH 24, 2021

Los Angeles-based Worth Network, a new software startup, is aiming to help marketers reach more consumers via organic Instagram posts, the company said today. The company is led by CEO and founder Patrick Kim, and says it is backed by The Ventures Co and angel investors.

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Networking Marketing Social Media Organization 203

Both Sides of the Table

APRIL 21, 2020

Harry was gracious enough to invite me back so this past week we recorded an episode discussing the current market environment. if you listen you’ll pick up much more than my quick notes below). Topics we covered: B2B Companies You haven’t seen the full extent to how the correction is going to affect you. That may happen.

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Venture Capital Marketing Startup Writing 263

TechCrunch LA

MAY 25, 2019

Hello and welcome back to Startups Weekly, a newsletter published every Saturday that dives into the week’s most noteworthy venture deals, fundraises, M&A transactions and trends. Let’s take a quick moment to catch up. Enter Seedlip , a non-alcoholic spirits company, for example. Founders say yes.

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Startup Venture Capital Newsletter Tips 223

Both Sides of the Table

SEPTEMBER 8, 2009

This is part of my ongoing series called “ Start-up Lessons.&#. I came across this blog post about getting a computer science degree as the best degree for getting into venture capital or working at a VC-backed start up. I paid up for the diploma but can’t say that I saw better results. So back to MBAs.

Startup 337

Startup Venture Capital Study Course 337

Berkonomics

MARCH 9, 2017

Starting a company is HARD – in so many ways. I read several years ago, that the average startup restaurant lasts only about a year. Here I am a professional investor in early stage companies, and I attempt to find those with the greatest chance of success and growth in value over time. Starting up a new company is risky.

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Startup Statistics Tech Coast Angels Study 266

Startup Professionals Musings

MARCH 8, 2021

“Intrapreneurs” are entrepreneurs inside big companies, who do corporate spin-offs. A spin-off is merely a startup spawned by a mature parent (company), and conventional logic would dictate that it has a survival advantage over the lowly startup. Grow faster , which a spin-off can do outside the parent company.

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Company Companies Startup Examples 125

Tech.Co

JUNE 24, 2022

A number of tech companies have made the headlines this week for hiring new members of staff, only to rescind such offers before they start. A False Start. Sign up for Tech.co's newsletter today. Perhaps the most concerning thing is that this isn’t just restricted to startups, small or even medium-sized businesses.

Technical Review 136

Technical Review Company Companies Startup 136

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If marketing is not your thing, then you need to find a partner or outside expert to help you.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Both Sides of the Table

AUGUST 28, 2009

This is part of my ongoing series Startup Lessons. Building companies is hard work. I started my first company in 1999 in London at the height of the dot com craze. We also had facilities in Dublin, Ireland where our company was initially founded. Our company was completely euphoric. I figured it out.

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Startup Press Customer Custom 331

Startup Professionals Musings

JANUARY 4, 2023

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Marketing 107

Marketing Technical Review Startup Innocal 107

TechCrunch LA

OCTOBER 7, 2021

An edtech startup called Entity Academy — which provides women with training, in areas like data science and software development; mentoring; and ultimately job coaching — has raised $100 million on the heels of strong growth of its business, and an ambition to improve that ratio.

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Mentor Training Startup Course 297

Startup Professionals Musings

JULY 5, 2023

Some entrepreneurs start polling venture capitalists for that multi-million-dollar investment before they even have a business plan. It’s helpful to think of startups as proceeding through several stages, which I have defined a long time ago from a funding perspective. Don’t waste your resources on the wrong ones.

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Startup Funding Organization Incubator 122

TechCrunch LA

NOVEMBER 8, 2022

A proliferation of startups is now trying to devise applications for this new class of language model , where the machine is capable of creating new text, images and videos based on simple human input. The platform is going after marketers with a Canva-style drag-and-drop interface. “We are doing what Jasper and Copy.ai

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Generative AI Marketing Artificial Inteligence Template 182

TechCrunch LA

MAY 19, 2018

In startup-land, however, the presumptions about where housing demand is going looks a bit different. A Crunchbase News analysis of residential-focused real estate startups uncovered a raft of companies with a shared and temporary housing focus that have raised funding in the past year or so. This isn’t a U.S.-specific

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Startup Los Angeles Demand Social Network 272

Startup Professionals Musings

OCTOBER 20, 2023

Most experts agree that the pace of business change is increasing , and all the business owners I know are struggling to keep up, much less surpass the wealth of global competitors now entering the market. Highlight the competitive edge you bring to the market. Use test marketing to identify changes before scale-up.

Marketing 116

Marketing Resource Training Startup 116

Startup Professionals Musings

SEPTEMBER 13, 2022

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. Join a startup incubator. It always reduces risk to plan your business first.

Startup 136

Startup Technical Review Equity Incubator 136

Tech Zulu Event

OCTOBER 8, 2013

I met fellow hustler Brian Curliss about 2 years ago at a Startup Weekend event that I was covering. It came as no surprise whatsoever when I found out that his new company MailLift was called up to the big leagues to join the 500 Startups accelerator. So what is so special about 500 Startups you ask?

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Startup CTO Coach Mentor Class 86

Startup Professionals Musings

MAY 15, 2020

As an angel investor, I see plenty of startups focusing on building an innovative product, but I’m looking for the few who are also leading with an exponential growth strategy, to put them in the category of the next Amazon or Google. Let your highly motivated customers be your best marketing advocates for new customers.

Marketing 170

Marketing Startup Examples Customer 170

Tech.Co

DECEMBER 28, 2022

With over 305 million start-ups being created every year globally, standing out from the crowd is a huge challenge. Only companies with cutting-edge concepts and crystal-clear market strategies stand a chance of surviving through their first year, let alone making a profit. Sign up to Tech.co's weekly newsletter today.

Startup 119

Startup Artificial Inteligence Platform Newsletter 119

TechCrunch LA

AUGUST 19, 2019

The startup has raised $1 million in seed funding from RXBAR founders Peter Rahal and Jared Smith, CXT Investments, and Lean Luxe founder M. Mullenax told me he became interested in this market after working as a finance and operations analyst at Bonobos, where he “fell in love with the [direct-to-consumer] model.”

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Startup Seed Funding Los Angeles Competition 217

Startup Professionals Musings

APRIL 10, 2020

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Mobile 173

Mobile Marketing Technical Review Startup 173

Startup Professionals Musings

JANUARY 22, 2022

Potential startup founders are always looking for ideas to implement, when they should be looking for problems to solve. Customers pay for solutions, but there is no market for ideas. My reaction is, if there is no competition, then there is no market demand for your product, so why are you building it? Marty Zwilling.

Ideas 145

Ideas Startup Tips Competition 145

Startup Professionals Musings

MARCH 29, 2021

As a business consultant, I often have to remind small business owners that their marketing needs to be more interactive, versus the traditional “ push ” model, where you broadcast your message to as many people as possible. Marketing must be everyone’s top priority. Market solutions as an experience or an event.

Customer 168

Customer Custom Marketing Social Media 168

Startup Professionals Musings

SEPTEMBER 30, 2023

As a business advisor, I meet many business professionals and aspiring entrepreneurs who are anxious to be their own boss , or have an innovative idea to start or acquire a new business. Also, initiating a startup is quite different from taking over a thriving business, where the focus is on repeatable processes and quarterly profits.

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Startup Ideas Metrics Entrepreneur 94

TechCrunch LA

SEPTEMBER 30, 2019

Two years after the Los Angeles-based fintech startup Dave launched with a suite of money management tools to save consumers from overdraft fees , the company is now worth $1 billion thanks to a nascent banking practice that had investors lining up. “We think the company is quite a bit more valuable than [$1 billion]. .

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Company Companies Startup Tips 262

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

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