Both Sides of the Table

JULY 23, 2013

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. Yet as obvious as it is to create messaging for your company, many people don’t consider their personal brands.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? The next part of the margin mix online video companies must get control of is talent margins.

Company 339

Company Companies Technical Review Content 339

TechCrunch LA

FEBRUARY 6, 2022

Last week, we talked about about the “de-stonkifying” of the market. The company’s stock tanked by more than 26 percent, representing a $230 billion reduction in market cap and a $31 billion drop in Zuckerberg’s personal net worth. Hello friends, and welcome back to Week in Review !

Newsletter 246

Newsletter Marketing Technical Review News 246

Both Sides of the Table

JUNE 29, 2014

It’s not hard to find people willing to write the narrative that “venture capital is not an asset class” or “venture capital has performed terribly.” I hope to publish that deck and a full write up in the next 10 days in partnership with Dan Primack at Fortune (if my write up doesn’t suck, I guess ;-)).

Venture Capital 362

Venture Capital Capital Writing Startup 362

Both Sides of the Table

MARCH 27, 2011

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. Write out the topic and maybe even the blog title. I wanted to write about the top 10 attributes of an entrepreneur.

Blogging 373

Blogging Startup Writing Venture Capital 373

Both Sides of the Table

JULY 26, 2022

Yves Sisteron , Stuart Lander & I (depicted in the photo below) have worked together for more than 22 years now and that has taken us through many cycles of market enthusiasm & panic. Photo by Scott Clark for Upfront Ventures A question I often hear is “how is Upfront changing given the current market?” The answer is: not much.

Startup 408

Startup Venture Capital Writing Invest 408

Both Sides of the Table

MARCH 24, 2014

As a result I didn’t write my first venture capital check until March 2009 – exactly 5 years ago. That company was Invoca, which just announced a $20 million fund raise led by Accel. At the time I pointed out: “If I had realized exits almost certainly it would be because I invested in a company that failed.

Venture Capital 387

Venture Capital Writing Downey Press 387

Both Sides of the Table

NOVEMBER 25, 2014

When second place isn’t good enough because we live in winner-take-most markets. This blog started from a series of conversations I found myself having over and over again with founders and eventually decided I should just start writing them.It Leadership Tech Market Analysis' In fact, think about it. Larry / Sergey.

Competition 394

Competition Startup Writing Marketing 394

Berkonomics

SEPTEMBER 11, 2014

The momentum from an old decision that took lots of effort to implement is worth something to a marketing professional. Email readers, continue here.] Recently, I received a hand-written letter from two co-CEOs of a company I had helped out with a few hours of time. And that’s a lesson for all of us in marketing.

Marketing 199

Marketing Email Customer Custom 199

Both Sides of the Table

JANUARY 23, 2011

PR isn’t something that can be delegated – The other thing that tech execs often want to do is to delegate the PR to their marketing person. Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent.

Startup 349

Startup Writing Press Blogging 349

Both Sides of the Table

JUNE 27, 2021

Shots on Goal Being great as a startup technology investor of course requires a lot of things to come together: You need to have strong insights into where technology markets are heading and where value in the future will be created and sustained You need be perfect with your market timing. I’ve definitely been wrong on market value.

Funding 294

Funding Startup Writing Invest 294

Both Sides of the Table

JANUARY 26, 2013

I will add to this as I write more in the coming weeks on the topic. But succinctly this press places a marker in the ground for your company. Yes, you could tell them in a private internal meeting but nothing builds confidence more than their buddies all telling them, “wow, you work for a great company.

Startup 355

Startup Funding News Press 355

Both Sides of the Table

AUGUST 16, 2011

A smart young marketing exec? You should always have a steady stream of “friend of the firm&# hanging around your company. Hot company. Help them write other stories. One day they’ll write yours. Are you looking for great engineers? Talented brand sales people? You invite them to cocktail parties.

Startup 410

Startup Writing Press Venture Capital 410

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. I can’t control the market. There is an inherent value that any company has.

Startup 336

Startup Pricing Technical Review Marketing 336

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A This applies equally to VCs, startups & big company executives. The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. So no whinging about what a long post this is!

Writing 356

Writing Startup Ideas Summary 356

Both Sides of the Table

OCTOBER 12, 2014

Prorata rights are one of the most important rights of a private market technology investors and yet are seldom fully understood. Prorata investments rights given investors the right to invest in your future fund-raising rounds and maintain their ownership % in your company as your company grows and raises more capital.

Guide 336

Guide Venture Capital Startup Writing 336

Both Sides of the Table

NOVEMBER 15, 2010

Like it or not – finance is a major job function in any company – startup or public company. The profile of one of the hottest companies I met was as per the graph below. But I really think this company has a good shot at becoming a monster. Investors are writing checks for dots.

Invest 411

Invest Technical Review Venture Capital Startup 411

Both Sides of the Table

APRIL 27, 2014

I started in 2007 with a thesis that my primary investment decision would be about the team (70%) and only afterward about the market opportunity (30%). Today we’re in a world where 10 accelerators are bombarding you with emails to meet their 10-15 companies. They worry too much about missing out on a deal. I don’t.

Venture Capital 374

Venture Capital Invest Press Startup 374

Both Sides of the Table

FEBRUARY 18, 2011

I’m not an advisor & I’m not privy to any internal information at your company, I have no right to tell you what to do. I’m not omnipotent so I can’t use market power to influence your behavior. Even writing this could hurt me. I writing as a friend. I don’t want that. I love you, man.

Writing 301

Writing Email Press Mobile 301

Both Sides of the Table

OCTOBER 25, 2014

I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. PR is an insanely valuable activity in early-stage companies. It’s much hard to get funded as a company nobody has heard of. Business Development - Biz Dev is hard.

Press 415

Press Course Google Writing 415

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). In a startup this is a mistake. In a startup this is a mistake.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

JULY 27, 2014

I wrote my version here and Scott wrote an excellent write-up of his views here. The only point we didn’t seem totally aligned on was what we happening to the “middle of the VC market.” This can’t all be driven by increased company performance). Each of the two videos is about 10 minutes long.

Venture Capital 309

Venture Capital SaaS Writing Funding 309

Both Sides of the Table

AUGUST 17, 2009

In the Beginning … This is a very important post to me because I find myself giving this advice all the time and if you don’t follow the basic advice here you can cause yourself much heartache down the line – even if your company ultimately becomes über successful. It’s hard enough to build a successful company.

Startup 365

Startup Technical Advisors IP Ideas 365

Both Sides of the Table

JUNE 1, 2011

As a market we seem to be incapable of temperance. And even the best teams combined to create big innovations sometimes don’t time markets well, are surprised by unexpected technology breakthroughs by competitors or just don’t find the magic the leads to mass customer adoption. I started by writing 3-4 times / week.

Startup 391

Startup Blogging Venture Capital Writing 391

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. One of them is profitability.

Startup 418

Startup Venture Capital Sales Technical Review 418

Both Sides of the Table

FEBRUARY 12, 2019

As a result of the IPO window shifting we saw a massive inflow of public-market capital into the latest stages of venture. In this post I set out to explain why the seed market emerged as its own category in the first place and why it’s declined as of late. ( The “A Round” of my startup in 1999 was $16.5

Venture Capital 328

Venture Capital Invest Seed Funding Startup 328

Both Sides of the Table

OCTOBER 11, 2011

Are you cynical about their chances in the market just because they seem to be hot in the press and that bugs you? Albert Wenger from Union Square Ventures wrote a great post the other day that reminded me I’ve been meaning to write about this topic. I called a bunch of portfolio companies and asked them to check it out.

Startup 313

Startup Press Writing News 313

Both Sides of the Table

FEBRUARY 3, 2011

This is to drive marketing and any IT or infrastructure spend can be seen as such. Like many companies they experimented with many pricing models. The bigger aha was using the information from the social graph to drive marketing. They’ve worked with a few small companies like Zynga, Playdom, GroupOn and TopSpin Media.

Startup 303

Startup Venture Capital Pricing Writing 303

Both Sides of the Table

MAY 18, 2014

Yet along with “authenticity” they are two of the key attributes I look for when I meet with companies I may consider funding one day. This is how Upfront Ventures came to fund Tristan Walker – one of the most talented and passionate entrepreneurs with whom we work whose new company is called Bevel.

Startup 419

Startup Entrepreneur Design Funding 419

Both Sides of the Table

JANUARY 22, 2014

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. I’ve seen too many companies go off track by a VC hell bent on the team pursuing the VCs strategy which at times is about chasing the next shiny object. SEO marketing vs. social marketing. FourSquare.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Both Sides of the Table

MARCH 1, 2016

At the Upfront Summit in early February, we had a chance to have many off-the-record conversations with Limited Partners (LPs) who fund Venture Capital (VC) funds about their views of the market. I suspect those days will end soon, and 61% of LPs polled said they felt VCs were coming back to market too quickly.

Venture Capital 150

Venture Capital Capital Marketing Seed Funding 150

Both Sides of the Table

FEBRUARY 14, 2010

I’m writing this post to make sure you’re all on that same playing field. One of our core tasks was “market analysis,&# which consistent of: market sizing, market forecasts, competitive analysis and then instructing customers on which direction to take. So, where is this all coming from, Mark?

Statistics 415

Statistics Startup Report Research 415

Both Sides of the Table

FEBRUARY 18, 2013

It means the “ torso TV ” consumption patterns will be more important than the head or the long tail for the next era of media companies. You should only worry about this if you’re a large, traditional media company with fat margins. TV of the future will not always have linear stories. Harlem Shake. million views).

Startup 380

Startup Media Content Platform 380

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Truecar 376

Both Sides of the Table

MAY 24, 2021

It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. The Valley has obsessed with a quick up-and-to-right momentum story because we were thought to live in “winner take most” markets.

Venture Capital 363

Venture Capital Capital Funding .Net 363

Both Sides of the Table

NOVEMBER 29, 2014

” I look for a lot of things, actually: Persistence (above all else), resiliency, leadership, humility, attention-to-detail, street smarts, transparency and both obsession with one’s company and a burning desire to win. In fact, my salary never caught up with my pre startup salary across 2 companies and 8 years.

Startup 409

Startup Invest Venture Capital Writing 409

Both Sides of the Table

FEBRUARY 14, 2016

There is much discussion online and also in small, private groups, about why the price of technology companies – public and private – are falling. Valuing any company can be difficult because it requires a degree of forecasting future growth & competition and ultimately the profits of the organization.

Startup 150

Startup Company Companies Venture Capital 150