SoCal CTO

AUGUST 4, 2011

SEO for Startups )? Major Phases / Major Features - What are the major features in the major phases for the product? What set of functionality would make your company launch-ready? Do you transact immediately or on delivery of some product or service? Are there specific landing pages? Arbitrary new pages?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? Major Phases / Major Features - What are the major features in the major phases for the product? What set of functionality would make your company launch-ready? Do you transact immediately or on delivery of some product or service? Are there specific landing pages? Arbitrary new pages?

Develop 384

Develop Development Startup SEO 384

Both Sides of the Table

APRIL 4, 2011

One of the things I discuss the most with the portfolio companies I’m involved with is that “you manage what you measure.”. Make them widely available inside the company and share your most important goals with your board. My experience has proven that even some well known companies are under-whelming in this department.

Metrics 346

Metrics Startup SEO Custom 346

Both Sides of the Table

APRIL 18, 2010

Chartbeat is a relatively young company and product. I’m only writing about the product because I’m passionate about it. Let’s start with what I like most about the product. The middle part of Chartbeat shows the pages that are being read at the moment. Basically, it rocks! It’s addictive.

Blogging 287

Blogging Google Screening Mahalo 287

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Do the hard work and try to define your companies objectives and get them on paper.

Activity 164

Activity Conference Press Case Study 164

Startup Professionals Musings

JANUARY 27, 2019

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Anchor the blog in your domain name.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Startup Professionals Musings

AUGUST 9, 2018

Even more disappointing are other statistics that show most websites that do exist have a very low “conversion rate,” or ratio of visitors to the site versus ones who meet your goal of buying a product or signing up for a newsletter. No company exists in a vacuum. Make your solution and company symbiotic but better than competitors.

SEO 53

SEO Tips Newsletter Statistics 53

Startup Professionals Musings

JULY 24, 2015

Blogging is one of the best ways to do this and build a brand, even before you have a product or service. I see too many investor pitches, and even executive summaries that ramble on for many pages without a clear message. Each can be linked directly into your site domain name for maximum SEO impact.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Similar with product features. I love that saying.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

MARCH 21, 2011

In the case of SmartyPants Vitamins (www.wearesmartypants.com), it's at the core of the company. There's a real need for what we're doing, and we're super committed to a high quality product produced here in California. Your background is Internet services  howd you decide to instead sell what seems like a more traditional product?

Web 225

Web Social Media SEO Media 225

socalTECH

FEBRUARY 23, 2009

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. Tell us a little bit about Newsforce?

News 124

News Advertising Press Sites 124

Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Anchor the blog in your domain name.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

socalTECH

OCTOBER 14, 2011

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. Sam Rogoway: Near Networks is a national production studio that creates online videos for local businesses across the country.

Networking 150

Networking Search Engine Optimization Product Startup 150

Both Sides of the Table

APRIL 23, 2011

if you get some value out of the notes consider checking out his company or Twitter feed). Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. The idea was right but the timing was early and required a pivot into being a software company. Thank you. (if

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Anchor the blog in your domain name.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Tech Zulu Event

NOVEMBER 18, 2011

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Valu e and Exp erience versus Price and Product.

Custom 85

Custom Customer Marketing SEO 85

Startup Professionals Musings

NOVEMBER 12, 2013

In the online world, you need a solid connection between your domain name and your product, brand, or business. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Visit [link] to take a look at the reinvented Facebook Page: Well Sourced by Visa Business.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

APRIL 21, 2013

million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. With the an estimated 150,000 new websites and 7.3

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Anchor the blog in your domain name.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Anchor the blog in your domain name.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Jason Nazar

AUGUST 15, 2013

Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Increase the production of your content.It’s a simple formula, go to Google and type in this query site:“ name of your site.com ”.The Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

NOVEMBER 29, 2010

With the an estimated 150K new websites and 7M new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. The biggest roadblock is that startup founders already have too much to do building a product, mapping strategy, courting investors, etc.

Blogging 93

Blogging Invest Startup Writing 93

Both Sides of the Table

MAY 15, 2010

I asked some of the participating VCs, and they told me their attorneys had figured out a way to keep their stealth-mode companies stealthy.Yes, this strategy is not for every company. Often times when companies raise “bridge” financing (this is money from internal investors. We spoke briefly about why. Short answer: no.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

socalTECH

NOVEMBER 12, 2008

Matthew Graczyk is founder of angel-backed Zubican (www.zubican.com)--saw a problem, which was the difficulty of finding suppliers for products for businesses--and decided to solve the problem, with a site specifically targeted at helping B2B buyers and sellers connect. What's your background, and how did you decide to start the company?

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Tech Zulu Event

OCTOBER 17, 2012

We wanted the name to also reflect what the company is about – Profile – was an important word for us – as people create profiles on the site – then it was finding possible domain names that would work. We have many people on the team who have been with us from day one – at all levels in the company.

Advertising 79

Advertising Services Social Network Startup 79

Jason Nazar

MAY 2, 2016

Pick a company name and check any potential trademark infringements on Trademarkia or KnowEm. If you are inventing or creating a product, understand patents and register for one at the USPTO. Check Google , Yellow Pages , and local directories to ensure your business name is not taken. Open your company bank account.

Outsource Development 40

Outsource Development Startup Google Mentor 40

socalTECH

APRIL 14, 2010

Lolita Carrico: After I sold ModernMom last year to Demand Media and Richard Rosenblatt, which they merged into Brook Burke's company, BabooshBaby.com, I stayed with them through the transition. MyGloss.com is our home page, and we also aggregate across our network, and that's definitely a popular destination. What is Gloss Network?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

SoCal Delicious

JANUARY 15, 2010

For example when you operate a WordPress blog, you could code nearly everthing below in your 404 page (consider alternatives ). With this method you occasionally might block searching Microsoft employees who aren’t aware of their company’s spammy activities, so make sure you serve them a friendly GFY page that explains the issue.

SEO 37

SEO IP PHP Blogging 37

Jason Nazar

JANUARY 14, 2009

“If You Build It…They Will Come” may work for historical baseball ghosts, but it’s not a strategy you can rely on when starting an internet company. Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index.

Web 62

Web Social Media Content Sites 62

socalTECH

JULY 29, 2009

You could create a business process design Genie, and announce it through public relations or social networking efforts, and direct them to a login page. As part of your launch, we can integrate Google or Paypal payment options into the login page. How did the company start? But, it didn't seem scalable.

Geni 100

Geni Web Guide Platform 100

socalTECH

SEPTEMBER 14, 2009

About eight years ago, I founded a recreation company, which, oddly enough, is now one of my own suppliers. We also build you a web page, which might be better looking that your own, with pictures and video--anything to help consumers make an informed decision without picking up the phone. How is the company funded?

Activity 164

Activity Startup Sites Web 164

Both Sides of the Table

MARCH 8, 2010

I recently wrote a piece for Mashable on how to create a company blog. Blogging is an important way to build an audience and also drive SEO traffic. I started with the hosted version and then migrated to an installed version so I could use Google Analytics and some other products. I love their product.

Blogging 286

Blogging Startup Writing Summary 286

SoCal Delicious

SEPTEMBER 22, 2008

Now let’s move on to the first couple topics: Step 0: Pre-product. Initally, the product development process should likely be focused on big-picture qualitative information, like whether or not your business is addressing the right audience as well as the preferences for that audience. Do this for a couple weeks!

Startup 29

Startup IP Email Report 29