Startup Professionals Musings

JUNE 4, 2021

It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Keyword research and budget forecasting. PPC experts charge you to research, analyze, and estimate hit ratios, to optimize your success and set a campaign spending budget for you.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Berkonomics

MARCH 14, 2019

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. And fifth: Competitive risk. . Second: Market risk. . Will the public respond in numbers to buy, license or rent your offering?

Outsource Development 120

Outsource Development Ideas Resource Patents 120

Both Sides of the Table

JANUARY 26, 2013

I will add to this as I write more in the coming weeks on the topic. The funding rounds will also build customer confidence and they’ll help journalists feel air cover in writing your more important pieces when you brag about customers, traction, revenue or whatever. Should I Bundle it With More Juicy News?

Startup 355

Startup Funding News Press 355

Berkonomics

NOVEMBER 26, 2011

Each new customer, each mention in the press or online adds to the feeling of early accomplishment. This moment is not to be spoiled by such mundane warnings from advisors or consultants to plan carefully, research the market and competition, and execute the plan with tenacity and enthusiasm. Email readers, continue here.]

Press 149

Press Hollywood Writing Startup 149

Berkonomics

MARCH 15, 2012

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. And fifth: Competitive risk. Second: Market risk. Are you ahead or behind the market with your product or service?

Outsource Development 200

Outsource Development Ideas Resource Patents 200

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). In a startup this is a mistake. In a startup this is a mistake.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

MAY 6, 2018

Let’s say you have built a SaaS company where a large part of the early revenue comes from a few big customers or a large part of the revenue is services based vs. software based. The investor is a customer and they have money to spend but only for a limited number of companies. Let me give you an example. just don’t lead with them!

Funding 236

Funding Venture Capital Startup Entrepreneur 236

Startup Professionals Musings

FEBRUARY 26, 2021

You must recognize that change is the new norm in business, so problems represent opportunities to learn something new, improve your productivity and competitiveness of the business. Write down your top 5 core values and review them often. Pressure and emotion in business is often an indication of core value conflicts.

Coach 137

Coach Training Satisfaction Mentor 137

Both Sides of the Table

JANUARY 23, 2011

Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent. You need somebody who REALLY understands your company, its customers and its competitors. In a startup this is a mistake.

Startup 349

Startup Writing Press Blogging 349

socalTECH

AUGUST 27, 2014

We spoke with one of those companies-- El Segundo-based ConsumerTrack (www.consumertrack.com)--which is a $30M, bootstrapped an online marketing company which is driving millions of customers to big name, financial customers. What is ConsumerTrack all about? Brett Rossman: ConsumerTrack is a performance-based, online marketing company.

Startup 239

Startup El Segundo Marketing Media 239

Both Sides of the Table

FEBRUARY 14, 2010

I’m writing this post to make sure you’re all on that same playing field. One of our core tasks was “market analysis,&# which consistent of: market sizing, market forecasts, competitive analysis and then instructing customers on which direction to take. So, where is this all coming from, Mark?

Statistics 415

Statistics Startup Report Research 415

Startup Professionals Musings

APRIL 1, 2015

I believe the old adage that you don’t know what you don’t know until you try to write it down. The discipline of writing down your plan is the best way to make sure you understand how to transform your idea into a business, and how to communicate it. Offer free solutions to bring in more customers.

Startup 105

Startup Entrepreneur Writing Ideas 105

Startup Professionals Musings

AUGUST 20, 2012

Market research. Competition analysis. Here is where you pick a few of these, characterize what they do, and position your own product to show your competitive advantage. Because this document is “outward facing” the tone and level has to change to be understandable by customers and investors. Development and rollout.

Product 92

Product Outsource Development Competition High Tech 92

Startup Professionals Musings

MAY 29, 2011

Market research. Competition analysis. Here is where you pick a few of these, characterize what they do, and position your own product to show your competitive advantage. Because this document is “outward facing” the tone and level has to change to be understandable by customers and investors. Development and rollout.

Product 93

Product Entrepreneur Outsource Development Competition 93

Startup Professionals Musings

APRIL 3, 2016

I believe the old adage that you don’t know what you don’t know until you try to write it down. The discipline of writing down your plan is the best way to make sure you understand how to transform your idea into a business, and how to communicate it. Offer free solutions to bring in more customers.

Startup 57

Startup Entrepreneur Writing Ideas 57

InfoChachkie

FEBRUARY 20, 2012

"The best way to prepare [to be a programmer] is to write programs, and to study great programs that other people have written. Bill’s advice reflects Microsoft’s hardnosed culture, which encourages internal competition and a ruthless pursuit of the truth. One Of The Most Important Startup Skills. "The " [Tweet this quote].

Tips 275

Tips Startup IP Santa Barbara 275

Tech Zulu Event

DECEMBER 6, 2012

Research has shown that people can remember only 10% of their dreams when they wake up, and also that dreams have uses and meanings for psychological research. We have a configurable alarm that reminds people to write down their dream when they wake up. Competition? How unique are you from the competition?

Template 82

Template Social Media Media Research 82

Startup Professionals Musings

MARCH 23, 2013

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Keyword research and budget forecasting.

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

MARCH 25, 2016

The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. There are a million ways to either research your industries market size and you’re likely to have to do some basic estimations to figure out much of that is addressable to you. Market Size. Market Structure.

Startup 150

Startup Marketing Study SEO 150

socalTECH

MARCH 21, 2011

There was a real opportunity for me to arbitrage the last decade and a half of my experience in the Internet, and apply that to a products company, and to get some real competitive advantage. Having a strong presence online and strong, positive word of mouth in a relevant audience is a real competitive advantage.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

MAY 4, 2014

Write down the key elements of your business plan very early, and keep it current as things evolve. Measure yourself against a researched plan, or your “out of cash” brick wall will be looming before you know it. Customer service and support. But having no process does not make you more competitive.

Startup 107

Startup Outsource Development Training Outsource 107

Startup Professionals Musings

SEPTEMBER 7, 2011

Even when your startup is a one-man show, you will soon find that you are “out of control,” unless you start organizing and writing down how and when key things need to get done. Write down the key elements of your business plan very early, and keep it current as things evolve. Customer service and support.

Startup 102

Startup Outsource Development Writing Training 102

Startup Professionals Musings

OCTOBER 3, 2010

It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Keyword research and budget forecasting. SEM experts charge you to research, analyze, and estimate hit ratios, to optimize your success and set a campaign spending budget for you.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

MAY 9, 2010

Market research. Competition analysis. Here is where you pick a few of these, characterize what they do, and position your own product to show your competitive advantage. Because this document is “outward facing” the tone and level has to change to be understandable by customers and investors. Development and rollout.

Product 48

Product Outsource Development Competition High Tech 48

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Search the Internet for blogs in your industry and do a little research before you start. Conversational style.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

AUGUST 1, 2010

Even when your startup is a one-man show, you will soon find that you are “out of control,” unless you start organizing and writing down how and when key things need to get done. Write down the key elements of your business plan very early, and keep it current as things evolve. Customer service and support.

Startup 95

Startup Outsource Development Writing Training 95

Startup Professionals Musings

JANUARY 31, 2013

Write down the key elements of your business plan very early, and keep it current as things evolve. Measure yourself against a researched plan, or your “out of cash” brick wall will be looming before you know it. Customer service and support. But having no process does not make you more competitive.

Outsource Development 92

Outsource Development Training Outsource Metrics 92

Startup Professionals Musings

NOVEMBER 11, 2013

The discipline of writing down a plan is the best way to make sure you actually understand how to transform your idea into a business. You may have the solution to the world hunger problem, but if your customers have no money, your business won’t last long. Don’t believe the old urban legend that a business plan isn’t worth the effort.

Startup 100

Startup Ideas Entrepreneur Resource 100

Startup Professionals Musings

OCTOBER 1, 2012

The discipline of writing down a plan is the best way to make sure you actually understand how to transform your idea into a business. You may have the solution to the world hunger problem, but if your customers have no money, your business won’t last long. Don’t believe the old urban legend that a business plan isn’t worth the effort.

Entrepreneur 109

Entrepreneur Ideas Resource Statistics 109

socalTECH

OCTOBER 10, 2012

The clean technology sector is infamous for taking a big toll on startups--requiring large investments, risky technology propositions, steep international competition, and fickle government policies. How do you create a business around the still-emerging market of electric vehicles and avoid those issues?

Help 178

Help Startup San Fernando Southern California 178

Both Sides of the Table

MAY 13, 2018

If you’re raising a round where a new lead investor would invest $5 million the VC fund must have no less than $100 million and if you’re looking for them to write $15–20 million as the lead their fund realistically should be at least $400 million. If in high school you got a 3.6 Same with VC. To be clear?—?your your list never stays static.

Venture Capital 332

Venture Capital Funding Startup Sales 332

socalTECH

JANUARY 15, 2009

We also allow the users to have a custom URL, for example, resumebucket.com/joshstomel. Is this at all competitive with LinkedIn? There are lots of people there doing competitive intelligence, or doing research on an industry or landscape. Plus, we will provide resume writing services.

Startup 140

Startup Yahoo Sites Oversee.net 140

socalTECH

JUNE 30, 2010

My partner is a documentarian and reports for the New York Times, Time, and Newsweek, and was given a story to write about for the New York Times, about the sounds that fish make , for their Science section. A few months later, we won the USC New Venture Competition. We grew out of an interesting use case. It ran in April of 2008.

Journal 187

Journal USC News Startup 187

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. and trademarks.

Product 169

Product Summary Startup Examples 169

Tech Zulu Event

JULY 22, 2014

Through simple design, extensive sensing mechanism research, and behavioral science principles, Moving Analytics is carving out its own innovative niche in a heavily competitive space by providing a simple solution for highly sedentary people. How is Movn different than your competition? This was run out of USC?

USC 104

USC Southern California Activity Study 104

SoCal CTO

DECEMBER 1, 2010

aka: An Open Letter to the Next Big Social Network) - 500 Hats , November 1, 2010 I've held off writing this post for a long time, because I couldn't quite get my head around all the issues. But I didn’t write it for you; I wrote it for myself. No Business Plan Survives First Contact With A Customer – The 5.2 call to arms.

Technical Review 175

Technical Review Startup Product Technology 175

Tech Zulu Event

MARCH 25, 2014

Susan Etlinger – Altimeter , research and consulting company for business disruption. Joergen Aaboe – Momentfeed , combining life foot traffic with reduced customer acquisition costs. Anima Sarah Lavoy – Connect , Geo locational convenience for your social networks. Chris Cox – Invoc , inbound call analytics.

Entertainment 99

Entertainment Google Entrepreneur Course 99