Berkonomics

JUNE 11, 2015

In my case as a young software entrepreneur, I had a different approach: Fail Locally, one customer at a time. You just had to be lucky, write reasonably good code and land in an industry with some legs, and of course, treat the customer well. And I would learn customer service. Oh, how I tortured these early clients!

Customer 222

Customer Custom Writing Southern California 222

socalTECH

OCTOBER 24, 2011

Newport Beach-based JustEnough Software reports it has signed a new customer in New Zealand. According to the company, it has signed Icebreaker, a developer of outdoor merino wool apparel, as a customer of its sales and demand planning software. Financial impact of the win was not disclosed. READ MORE>>.

Customer 140

Customer Custom Demand Software 140

Berkonomics

FEBRUARY 28, 2011

Place your cash bets behind proven demand. The term, “demand pull – cost push” was created by the great economist, John Maynard Keynes, to describe the two primary drivers of economic inflation. Push the costs into market niches where you seed your marketing, and experience the pull of customer demand as a result.

Demand 136

Demand Resource Pricing Study 136

socalTECH

DECEMBER 13, 2010

Pasadena-based Evolution Robotics , the robotics technology firm out of Idealab, reports today that its first foray into the commercial market is seeing strong sales demand. Evolution Robotics has been selling its Mint cleaner to consumers through such retail chains as Bed, Bath, and Beyond.

Demand 157

Demand Idealab Pasadena Report 157

Both Sides of the Table

SEPTEMBER 16, 2009

When you start your company the very first question you need to ask yourself is which kind of customers do you want to serve. Many start-ups (and even growth firms) lack this discipline and they therefore serve customers off all sizes. These are really massive customers. We knew how to land huge corporate customers.

Startup 389

Startup Customer Custom Resource 389

InfoChachkie

JULY 4, 2011

Man or woman, the tactics deployed by Sam are applicable to any sales situation and can be put to use by any salesperson, irrespective of their gender. The story begins with the unwitting, future customer relaxing and reading the paper. He continues smiling and deploys a rudimentary sales technique. Sam-I-Am.”.

Sales 219

Sales Entrepreneur Startup Product 219

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 419

Startup Venture Capital Sales Technical Review 419

Startup Professionals Musings

DECEMBER 13, 2020

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.

Customer 168

Customer Custom Services Startup 168

TechEmpower

MARCH 4, 2024

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

Generative AI 297

Generative AI TechEmpower CTO Hire Outsource Development 297

socalTECH

MAY 28, 2015

Los Angeles-based HelloTech (www.hellotech.com) wants to be the service that you refer all of your friends and family to, instead--by offering up low cost, on-demand, in-home technical support. First and foremost, it's an on-demand, in -home technical support service. I think the big challenge is going to be customer acquisition.

Demand 180

Demand Technical Support Startup Seed Funding 180

socalTECH

NOVEMBER 17, 2010

Santa Monica-based LIVESTRONG.COM , the online health and fitness site joint venture of Demand Media and Lance Armstrong, said this week that it has launched a new, iPhone application geared at helping users quick smoking. The proceeds of the application sales go to the Lance Armstrong Foundation. READ MORE>>.

Santa Monica 222

Santa Monica Coach Demand Mobile 222

Berkonomics

JULY 9, 2011

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 222

Sales Customer Custom Pricing 222

Berkonomics

JULY 26, 2018

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226

Sales Customer Custom Pricing 226

TechCrunch LA

MARCH 17, 2021

It’s a project that will create solar-powered home batteries for eligible ConEd customers. It’s what’s called a “non-wires solution” to the demand problem, Swell’s spokesperson said. Early Stage is the premier “how-to” event for startup entrepreneurs and investors.

Southern California 237

Southern California Company Companies Glendale 237

InfoChachkie

NOVEMBER 5, 2012

Steve's first question was, “Who are our customers?" I) took the 300 latest cards, personally wrote a questionnaire and called 300 customers. SuperMac's main customer base were color desktop professionals. All of a sudden I now had customers telling what market, how to reach them and what applications are important.

Marketing 271

Marketing Startup Sales Customer 271

Berkonomics

NOVEMBER 12, 2015

Quality” products and services should not be positioned as “cheap,” or your potential customers will question your message from the start, and will be more critical of the delivered product than if offered as one or the other, but not both. Offer “fast” when it works for you to close a sale that would not have been likely otherwise.

Resource 279

Resource Sales Pricing Demand 279

TechCrunch LA

DECEMBER 8, 2020

He did note that in the four markets where the company has gone live since launching its business in January 2019 — San Diego, Los Angeles, the Inland Empire , and Sacramento — has yielded an annualized revenue run rate of over $400 million in gross merchandise value (the total value of home sales transacted on its platform).

Sales 282

Sales Demand San Diego Funding 282

Both Sides of the Table

NOVEMBER 4, 2010

This is important because the customers they serve (the red line) demand a product that meets their complex requirements. So the startups tend to focus on totally new customers. Often the startups are actually serving a slightly different kind of customer or a slightly different market need. Incumbents feel threatened.

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Lead management performance.

Marketing 174

Marketing Invest Demand Metrics 174

Both Sides of the Table

APRIL 25, 2011

Early in a services business there is usually no profits as the company reinvests in hiring people to grow, but by $20 million in sales the company should at least be pulling in 10% profits (if not more) depending on how much is reinvested. Often in this strategy you end up giving them the product for free and bill them only services fees.

Services 332

Services Venture Capital IP Startup 332

TechCrunch LA

MAY 14, 2020

A little over a year after its graduation from Y Combinator’s demo day, the on-demand construction materials delivery service Curri is beginning to offer its services in all 50 states. The company estimates that it saves its customers roughly half the cost of deploying an in-house fleet for delivery. .

Services 217

Services Southern California Seed Funding Demand 217

InfoChachkie

APRIL 13, 2015

Because I am cheap and I know that car dealers are incentivized by the manufacturer to hit quarterly and annual sales goals. Thus, the value of a sale at the end of a quarter can be significant, if the sale contributes to obtaining a manufacturer''s incentive. Avoid The End-Of-The-Quarter Trou Drop.

Pricing 244

Pricing Startup Sales SaaS 244

TechCrunch LA

FEBRUARY 11, 2020

The concept is similar to Toyota’s e-Palette vehicle, which can theoretically be customized to serve as a retail shop, restaurant or shuttle for people. The company says its goal is for “eco-friendly vehicles” to comprise 25% of its total sales by 2025. ”

Startup 310

Startup Develop Development Platform 310

TechCrunch LA

MAY 3, 2022

Obviously, there’s a huge demand for it, and it shouldn’t be this difficult to access high-quality convenient hair solutions.”. Upgrade’s e-commerce marketplace has two sides: one that enables consumers to choose a vetted stylist and have their wig colored or customized based on their desired look. Remember Mary J.

Tool 179

Tool Customer Custom Marketing 179

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments.

Social Media 235

Social Media Demand Activity Marketing 235

TechCrunch LA

APRIL 9, 2020

There could be more demand for electric vehicles post COVID-19 crisis, believes Energica founder Livia Cevolini. One of those is greater demand for EVs after the pandemic. Before the health crisis shutdown most of Italy, Energica had already seen larger demand for its high-performance e-motos, with a price range of $17,000 to $23,000.

Technical Review 277

Technical Review Competition Demand Sales 277

Both Sides of the Table

MARCH 30, 2011

In the initial phases of any new market you’re developing a product (hopefully with a minimal set of features), getting feedback from customers, refining your product based on user feedback and then re-launching your product. I had my sales teams telling me we needed certain features to be competitive. Rinse & repeat.

Development Team Review 374

Development Team Review Technical Review Startup Resource 374

socalTECH

MAY 8, 2019

Playa Vista-based point-of-sale equipment and software provider Appetize says that its recent move to offer up "self-service" kiosks to its customers, has resulted in its customers seeing more spending and demand.

Services 133

Services Software Review Technical Review Demand 133

Berkonomics

MAY 3, 2018

Many executives and managers have made the mistake of using the financial and sales forecast to plan and execute hiring of new employees – so that they could be trained and up to speed when the demand arrives. Well, you may not be alone. The balance between preparedness and cost.

Training 226

Training Layoffs Demand Resource 226

socalTECH

JULY 7, 2010

Here are eight Southern California companies and the experienced, successful entrepreneurs heading up their efforts, who haven't had any problems finding investors--or customers--for their firms. Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

socalTECH

SEPTEMBER 15, 2014

We spoke with Mazen Fawaz , founder and CEO of the startup, to learn why the company thinks it can do a much better job of finding you a real estate agent, by digging through home sales data. We mine historical home sales data, years and years of data, and determine who is the highest performer for a given type of house.

Help 258

Help Startup Customer Custom 258

Startup Professionals Musings

SEPTEMBER 1, 2023

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The challenge is to transform and hardwire your entire team to think in these terms, rather than the default focus on distinct towers of product quality, closing the sale, or fixing a complaint.

Customer 106

Customer Custom Startup Competition 106

Berkonomics

JANUARY 3, 2013

Most every business can take advantage of continuing, recurring revenues from its customer base. Even though that reduced short term earnings, lease revenues over time far outweighed any combination of sale and maintenance revenues, and Xerox grew into a major company based upon its innovation and its recurring revenues.

Outsource Development 197

Outsource Development Software Review Sales Demand 197

TechCrunch LA

OCTOBER 5, 2020

“The only success criteria of my startup career is whether GrubMarket can eventually make $100 billion of annual sales,” he said to me over both email and in a phone conversation. “We had to limit our daily delivery volume in some regions, and put new customers on waiting lists.”

Technical Review 343

Technical Review Startup Marketing San Diego 343

TechCrunch LA

AUGUST 11, 2021

In addition to a standard tipping tool, Snipfeed allows users to sell digital goods, like on-demand video, e-books, access to livestreams and one-on-one consultations. Snipfeed is free to set up, but if you make sales, the company takes 15% — this percentage is inclusive of any transaction fees. Image Credits: Snipfeed.

Platform 286

Platform Commerce Startup Tool 286

socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. But, with the economy turning south in 2008, lots of those customers went out of business. In the meantime, Groupon came along, and our media customers started to lose advertising. We were crowd sourcing artists and design.

Platform 263

Platform Training Software Review Advertising 263

socalTECH

JANUARY 18, 2011

We caught up with Julie Schoenfeld , the firm's CEO, to hear about how the firm's offerings have evolved, an interesting comparison of the firm's software to what Demand Media is doing, and what this new funding will go towards. It's some of the kinds of things Demand Media does, except, for the newsroom. Congrats on funding.

Marketing 232

Marketing Funding Content Writing 232