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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. The fuel for any good demand generation program is relevant, buyer-centric content. Demand generation revenue performance.

Metrics 102
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Every New Venture Needs A Product And A Business Plan

Startup Professionals Musings

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan.

Product 112
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How to Run Better Presentations & Improve Results

Both Sides of the Table

I sit through a lot of presentations. Understand Personality Types – One of the benefits of working for a big company (Accenture) was that we had lots of speakers come in and train us in topics like leadership, creativity, presentations, strategy, etc. I’m also reasonably intelligent as most VCs you present to will be.

Slides 358
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Startup CTO or Developer

TechEmpower

What does the role demand? Here’s a graphic from Socal CTO that illustrates the roles as they change over time: In its earliest days, a startup’s top need is often to produce a product. It’s understandable - a hands-on developer can produce a product. cto , infotech , innovation , product , project , saas

CTO Hire 260
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10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

For the rest of us, we need a business plan, as well as a product plan. Some of you may be convinced that your product specification communicates the product message even better than a business plan, so why be redundant? Professional investors and even customers invest in people, rather than just a product.

Product 169
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LiveOne Links Into Android Automotive

socalTECH

Los Angeles-based livestreaming and on-demand audio, video, and podcasting content provider LiveOne says it has connected its long list of products into Google's Android Automotive platform.

Google 113
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How to Use Generative AI and LLMs to Improve Search

TechEmpower

This presents businesses with an opportunity to enhance their search functionalities for both internal and external users. Enhancing Front-End Product Search We also developed a front-end search tool that revolutionized the way users search for products.