socalTECH

JUNE 25, 2013

Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. Media Design Group has been working with Dollar Shave Club to measure how well TV advertising is working for the company. READ MORE>>.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

Startup Professionals Musings

MARCH 15, 2020

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. True entrepreneurs love the tactical and problem solving challenges.

Startup 125

Startup Training Entrepreneur Organization 125

InfoChachkie

MARCH 9, 2019

Successful serial entrepreneurs know that their relationships are valuable assets worthy of careful nurturing – employees, investors, customers and suppliers are loyal to entrepreneurs they trust and trust is built on honesty and integrity. Michael Bloomberg, American Entrepreneur and Politician. In short, he was smitten.

Startup 100

Startup Netflix Entrepreneur Metrics 100

Startup Professionals Musings

JANUARY 8, 2021

Young entrepreneurs and startups, in particular, often remain naively unfocused, despite their passion, of what it takes to provide the high-quality service expected. It’s a tough job, and inexperienced entrepreneurs just don’t know where to start, and how to do it. Yet the average perception of customer experience has not improved.

Startup 154

Startup Training Customer Custom 154

SoCal CTO

MARCH 11, 2013

If you do build the MVP and show it to them, they will ask you about your metrics. They really want metrics, not a product. Cases Where a Mockup is Not Enough There are a few cases where mockups or clickable prototypes may not be enough: Usability, interaction design, etc. It won because of interface, ease of use.

Metrics 264

Metrics Venture Capital News Product 264

Startup Professionals Musings

AUGUST 12, 2016

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. True entrepreneurs love the tactical and problem solving challenges.

Entrepreneur 55

Entrepreneur Training Organization Examples 55

Berkonomics

FEBRUARY 6, 2014

Creating a gerat company in a relative vacuum is an exercise in complete trust that the entrepreneur knows what’s best for the customer, perhaps even without interaction with such a customer. So, why not design your product using your real and potential customers as consultants? The three step dance: Involve your customers early.

Company 229

Company Companies Startup Customer 229

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. This post looks at the implementation details of HTML 5 video.

Pricing 150

Pricing Acquisition Customer Custom 150

Startup Professionals Musings

DECEMBER 27, 2019

As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago. They present a convincing story that every entrepreneur has the same potential, but most get sidetracked and bogged down by their technology, competitors, and internal organization.

Marketing 123

Marketing Technical Review Customer Custom 123

Startup Professionals Musings

SEPTEMBER 9, 2020

In my own business career, many years as a business advisor, and mentor to aspiring entrepreneurs, I have validated the following strategies to practice and guide you. For example, your quality problem may well have both design as well as manufacturing elements. Search for the multiple dimensions of a problem.

Satisfaction 152

Satisfaction Mentor Study Startup 152

Startup Professionals Musings

OCTOBER 2, 2018

In fact, the first challenge is to build a strategy, put together a budget, and define measurement metrics. As an advisor to many entrepreneurs and small businesses, I often get asked where to start, and how to proceed. Set specific objectives, budgets, and metrics for each one. Pick a theme and a team for each and get started.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

JANUARY 25, 2020

Entrepreneurs and startups are big believers in innovation, but sometimes they forget that innovation must be continual to assure long-term success, rather than the one big-bang idea that initiated their journey. Stroh, which details the principles and metrics to follow for fostering innovation in any organization. by Patrick J.

Startup 138

Startup Organization Demand Customer 138

Startup Professionals Musings

MARCH 2, 2020

That’s why I caution my aspiring entrepreneur clients against proclaiming to investors that they are a great “idea” person. His challenge is to focus on one market, with a specific design, cost, and price. Create a written plan, with target milestones and metrics. For example, I have a friend with a Ph.D.

Ideas 126

Ideas Writing Examples Outsource 126

Both Sides of the Table

MAY 19, 2018

If you’ve got the skills to be a strong entrepreneur then it shouldn’t be too difficult to find people who know a partner at a VC firm and if you can build relationship with them you can get introduced. Most entrepreneurs (and VCs raising from LPs) think this means progress. Entrepreneur : “Sure. Some people find this elitist?—?I

Funding 336

Funding Venture Capital Startup Email 336

socalTECH

MAY 17, 2019

For today's interview, we sat down and spoke with David Loo , the founder and CEO of Perspectium (www.perspectium.com), a startup which is developing service management applications designed to help connect different, enterprise service management software products together. What's your biggest lesson you've learned as an entrepreneur?

SaaS 113

SaaS Startup Customer Custom 113

Startup Professionals Musings

JULY 22, 2016

In reality, that’s the definition of a successful startup these days, so every aspiring entrepreneur should take note, as well as every existing corporate executive. The challenge is to do it by design like these guys, rather than by exception. Entrepreneurs who prefer to work alone have a hard road ahead. A dream is not enough.

Startup 56

Startup Metrics Entrepreneur Resource 56

socalTECH

AUGUST 28, 2017

They know that every photo will be linked back to the caterers, planners, design companies, and venues that produced the events. The last thing, is you really need to understand what your business metrics are, and make sure you are looking at the most important metrics.

Technical Advisors 100

Technical Advisors Technical Review Metrics Startup 100

Tech Coast Venture Network

FEBRUARY 22, 2010

Design the Organization – Most grow organically and are based on people, not on the job that needs to be done. Design the Job – Include reporting relationships, authority, responsibilities, and performance metrics. Entrepreneurs who have the discipline to plan well significantly increase their odds of success.

Design 100

Design Resource Metrics Patents 100

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). Don’t forget the metrics and analytics. Only then can you determine your ROI.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business. Don’t forget seminars and events.

Social Media 56

Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

MAY 4, 2014

I’m continually amazed at the number of entrepreneurs who go for months into a new business without really keeping a formal record of money spent or assets acquired. Even if you are doing the work yourself, you need to document requirements, features, metrics, and milestones. entrepreneur funding hobby investors startup'

Startup 107

Startup Outsource Development Training Outsource 107

Startup Professionals Musings

JUNE 21, 2013

Young entrepreneurs and startups, in particular, often remain naively unfocused, despite their passion, of what it takes to provide the high-quality service expected. It’s a tough job, and inexperienced entrepreneurs just don’t know where to start, and how to do it. Marty Zwilling First published on Young Entrepreneur on 06/13/2013.

Customer 92

Customer Custom Startup Services 92

socalTECH

JUNE 13, 2011

There were lots of people very intent on the execution of the product, really looking into the details of design and flow. UCLA Anderson really seems to be a hotbed of entrepreneurs nowadays - did you know going into the MBA program you'd be starting your own company? We have a really good team that brought this site up.

UCLA 256

UCLA Startup Ideas Help 256

Both Sides of the Table

SEPTEMBER 27, 2010

These days that’s not the case and it’s a great outcome for entrepreneurs and for innovation. A: Only because it’s a nicer branding for entrepreneurs. I totally agree and have been arguing this to entrepreneurs for years. I always counsel young entrepreneurs to start on the local train.

Venture Capital 308

Venture Capital Training Startup Entrepreneur 308

SoCal CTO

MARCH 20, 2007

I also read - The Difference Between Apple and Microsoft Marketing that tells us: Apples marketing is designed for Time Poor buyers, while Microsofts is designed for Time Rich buyers. I would agree that Apples product design would suggest that it aims at Time Poor buyers. Its certainly something to keep in mind.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

JANUARY 22, 2016

Entrepreneurs and startups are big believers in innovation, but sometimes they forget that innovation must be continual to assure long-term success, rather than the one big-bang idea that initiated their journey. Stroh, which details the principles and metrics to follow for fostering innovation in any organization. by Patrick J.

Startup 58

Startup Organization Demand Customer 58

socalTECH

SEPTEMBER 29, 2015

We had some investors very interested but wanted us to validate some metrics, so we spent time building things to prove those metrics. It's not just the design, but making it easier to use, making it more stable, and adding tons of improvements around the listening experience.

Software Review 100

Software Review Startup Metrics Content 100

SoCal CTO

JUNE 9, 2010

Why Entrepreneurs Hate Lawyers. In many of them I get asked similar questions, including the inevitable “what makes a great entrepreneur?” Marketplace companies are notoriously difficult to start, so I'm constantly amazed that so many entrepreneurs chose this route. If you’re an entrepreneur, the glib answer is “no.”

Startup 248

Startup Venture Capital Conference Social Media 248

InfoChachkie

APRIL 30, 2012

In his book Enchantment , Guy Kawasaki encourages entrepreneurs to immerse their audience in their “cause”, in order to enchant them. The sunburst design around the circle is no accident. A/B testing requires marketers to leave their egos and emotions at the door and allow quantifiable metrics to drive their decisions.

Study 243

Study Advertising Research Customer 243

Tech Zulu Event

MAY 10, 2011

The venue was lined with vibrant and inviting decor, a spacious loft style presentation room, and plenty of mini-workstations for the motivated and social entrepreneur; a great setting for the presentation at hand. Metrics-Guided. The casual but informative evening started off with a buzz, with plenty of smiling faces and greetings.

Startup 86

Startup Santa Monica Los Angeles Custom Development 86

Startup Professionals Musings

SEPTEMBER 12, 2015

I find that well-designed teams work very effectively this way, despite the challenges. Clear objectives and metrics are established early. Modern communication tools, including WebEx, Skype and video conferencing are a good start, but virtual teams remain a productivity nightmare for many companies.

Product 100

Product Startup Tool Paramount 100

Startup Professionals Musings

JANUARY 31, 2013

I’m continually amazed at the number of entrepreneurs who go for months into a new business without really keeping a formal record of money spent or assets acquired. Even if you are doing the work yourself, you need to document requirements, features, metrics, and milestones. Product development process. Billing and revenue collection.

Outsource Development 92

Outsource Development Training Outsource Metrics 92

InfoChachkie

JULY 14, 2015

While in the past a clothing designer may have opened up a brick and mortar store on Main Street, she now opens her store online and reaches a wider audience. That may sound like a lot, until you consider that the metric is gross revenue, not profit. Nothing could be further from the truth. Sadly, this is not the case.

Sales 100

Sales Customer Custom Metrics 100

Frank Addante

APRIL 7, 2016

Moneyball points to a greater point: as a leader, it’s not just about measuring standard, vanilla metrics and goals, it’s about determining and measuring the right metrics and goals. As entrepreneurs, it’s important we give our team the tools and environment they need to be elite performers.

Company 40

Company Companies Class Metrics 40

Frank Addante

APRIL 7, 2016

Moneyball points to a greater point: as a leader, it’s not just about measuring standard, vanilla metrics and goals, it’s about determining and measuring the right metrics and goals. As entrepreneurs, it’s important we give our team the tools and environment they need to be elite performers.

Company 40

Company Companies Class Metrics 40

Tech Zulu Event

MAY 8, 2014

And for the entrepreneurs who have tuned in, he also gives some insights into best practices for those looking to raise cash, so you don’t want to miss out! Chance is a local grown entrepreneur with a 15 year track record. His dual experiences, both as an entrepreneur and investor yielded him double the frustrations.

Invest 83

Invest Platform Entrepreneur Paramount 83

Startup Professionals Musings

AUGUST 1, 2010

I’m continually amazed at the number of entrepreneurs who go for months into a new business without really keeping a formal record of money spent or assets acquired. Even if you are doing the work yourself, you need to document requirements, features, metrics, and milestones. Product development process. Billing and revenue collection.

Startup 95

Startup Outsource Development Writing Training 95