TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If Why do you think that performance marketing is the right fit for DTC?

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

MAY 1, 2022

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. I like the guidance from marketing coach David Newman’s classic book “ Do It! Don’t fall into the marketing-speak trap. Good marketing is not rocket science. Marty Zwilling.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

JANUARY 22, 2023

Yet many of you are telling me that we are all missing big opportunities by not recognizing the unique challenges faced by startups in developing countries , where infrastructure is lacking, and talent is not so concentrated. Target a global market rather than a local from day one. Assemble a distributed A-team from top world talent.

Capital 138

Capital Marketing Ideas Venture Capital 138

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. I also look for a commensurate portion of the plan describing the specific innovative marketing deliverables, beyond the traditional marketing items.

Marketing 133

Marketing Customer Custom Outsource Development 133

Berkonomics

SEPTEMBER 7, 2023

Have you developed a prototype, alternate pricing schemes, even a PowerPoint mockup to show to potential buyers? I would be very, very nervous without testing the product in the market as early as possible, ready to make changes and enhancements before committing to production and release. Do NOT rest until you test.

Product 120

Product Marketing Resource Email 120

TechCrunch LA

NOVEMBER 17, 2020

A-Frame , a Los Angeles-based developer of personal care brands supported by celebrities, has raised $2 million in a new round of funding led by Initialized Capital. ” So far, the company has worked with CAA, UTA and WME on all of the brands in development, Bloom said. We create an entity that we spin out.

Incubator 184

Incubator Development Develop Los Angeles 184

Both Sides of the Table

JUNE 4, 2013

Since Arrested Development is back I thought I’d resurrect Gob Bluth’s answer when he was told he needed a “business model” – he quickly figured out that he was missing one so he asked Starla, the Bluth company secretary, if she would be his business model. You need product / market fit.

Startup 401

Startup Customer Custom Technical Review 401

TechCrunch LA

JULY 17, 2020

As the company said, there are no other methods available on the market that can allow for the creation of complex products from animal cells. Closer to its home base in the US, KFC is working with the publicly traded plant-based meat substitute developer Beyond Meat on an expansion of their recent trials for KFC’s Beyond Fried Chicken.

Southern California 307

Southern California Orange County Los Angeles San Diego 307

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. According to Tim Cook at Apple, there are over 34 million registered developers in 2022. Above all, don’t forget to develop a comprehensive marketing and promotion strategy.

Development 138

Development Develop Platform Mobile 138

TechCrunch LA

MAY 3, 2022

The other side of the business is a new monthly subscription service for stylists that helps them market their handcrafted wigs, beauty and other digital products and services. Winters explained that the driver for the new funding was technology and product development on the marketplace, marketing and stylist acquisition.

Tool 179

Tool Customer Custom Marketing 179

Berkonomics

NOVEMBER 21, 2024

An example would be a drug development company needing various stages of FDA approval, substituted for “prototype” above. million), but certainly also allowing the investor to put much lower values into each test, resulting in valuations well below that amount. There is nothing wrong with changing the five tests to meet individual needs.

Invest 306

Invest Startup Email Competition 306

socalTECH

JANUARY 22, 2020

Los Angeles-based Acquicent , the startup which is developing a marketplace that allows users to invest in "museum-grade" collectibles such as art and vintage automobiles, is announcing this morning that it has added Kevin Conroy, CEO of ConroyMedia and former director of Sotheby's, as both an advisor and ivnestor. READ MORE>>.

Los Angeles 229

Los Angeles Marketing Invest Help 229

L.A. Business Journal

OCTOBER 6, 2021

has raised $10 million to further develop and market its technology that reduces carbon dioxide emissions by injecting the gas into concrete. Westwood-based startup CarbonBuilt Inc.

Funding 254

Funding Marketing Startup Technology 254

TechCrunch LA

MARCH 19, 2021

In Los Angeles, the city council tasked the Los Angeles Bureau of Sanitation and Chief Legislative Analyst to report back on the feasibility of developing or buying technology to provide a more accurate accounting of the city’s carbon footprint.

Los Angeles 192

Los Angeles Marketing Study Angel 192

Berkonomics

JULY 13, 2017

Have you developed a prototype, alternate pricing schemes, even a PowerPoint mock-up to show to potential buyers? I would be very, very nervous without testing the product in the market as early as possible, ready to make changes and enhancements before committing to production and release. Do NOT rest until you test.

Resource 256

Resource Pricing Organization Product 256

Both Sides of the Table

NOVEMBER 16, 2014

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. Of if your VP Sales isn’t complaining about marketing she’s trying to get the function reporting to her. Marketing of course often feels the opposite. More developers?

Entrepreneur 385

Entrepreneur CTO Hire Startup Sales 385

TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. As developers embrace Kubernetes, Replicated launches tools to manage its deployments. “Once we started building on that success. .”

Software 224

Software Tool SaaS Los Angeles 224

Both Sides of the Table

FEBRUARY 12, 2019

As a result of the IPO window shifting we saw a massive inflow of public-market capital into the latest stages of venture. In this post I set out to explain why the seed market emerged as its own category in the first place and why it’s declined as of late. ( The “A Round” of my startup in 1999 was $16.5

Venture Capital 328

Venture Capital Invest Seed Funding Startup 328

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

TechEmpower

MARCH 4, 2024

TechEmpower has been instrumental in developing chatbots like these, utilizing generative AI to sift through internal documents and user manuals, enabling them to provide precise answers to customer service questions. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.

Generative AI 297

Generative AI TechEmpower CTO Hire Outsource Development 297

Both Sides of the Table

NOVEMBER 13, 2014

Thus began my marketing campaign. As a firm we start by wanting to attract future partners who have worked at startups before and have developed a competence which might be marketing (Greg) or product and CEO experience (Kara) plus amazing Biz Dev experience (Hamet). These are all of the intangibles we were looking for.

Venture Capital 408

Venture Capital Startup Outsource Development CitySearch 408

Both Sides of the Table

FEBRUARY 6, 2019

That’s a reason why some are quick to portend “a new bubble” but this post sets out to show that would be a misunderstanding of the market and in fact by historic levels this may be amongst the best times to invest in seed and early-stage funds. More on that later. If you look even more closely you’ll see just how skewed the data really is.

Venture Capital 292

Venture Capital Capital Startup Funding 292

TechCrunch LA

OCTOBER 28, 2020

“What we are seeing is that there’s a significant appetite from public market investors to interactive entertainment as a category,” said Scopely co-chief executive Walter Driver. While that doesn’t mean developing for augmented reality or virtual reality hardware yet, Driver doesn’t rule it out.

Los Angeles 252

Los Angeles Mobile Entertainment Platform 252

TechCrunch LA

DECEMBER 8, 2020

He did note that in the four markets where the company has gone live since launching its business in January 2019 — San Diego, Los Angeles, the Inland Empire , and Sacramento — has yielded an annualized revenue run rate of over $400 million in gross merchandise value (the total value of home sales transacted on its platform).

Sales 282

Sales Demand San Diego Funding 282

Both Sides of the Table

OCTOBER 19, 2014

So when they spoke about character development, repeatable gaming experiences, bringing games to multiple platforms (in the industry we call this “ Transmedia “) and physical products my ears naturally perked up. Tech Market Analysis Upfront Ventures' We all loved Andrew & Petri and their vision. And Seriously.

Funding 373

Funding Technical Review Startup Screening 373

Both Sides of the Table

SEPTEMBER 15, 2014

Many questioned whether it could survive under the fail whale, inevitable competition from Facebook, founder fighting, fights with 3rd-party developers let alone become a revolutionary business that could make money. So if you add people like me the target market is tens of millions. Far from it. Lots of it.

Funding 362

Funding Technical Review Ideas Startup 362

Both Sides of the Table

MARCH 24, 2014

I spent my first year developing proprietary deal flow and learning the business and then the Sept 2008 / Lehman Bros collapse / financial meltdown happened. It turns out it actually takes time to build a high-growth business with differentiated intellectual property and roll out large, enterprise-class marketing solutions. years ago.

Venture Capital 387

Venture Capital Downey Writing Press 387

socalTECH

DECEMBER 13, 2021

Goleta-based gallium nitride (GaN) power conversion semiconductor developer Transphorm says it has received $12.9M Transphorm has taken a slightly different path to the public markets, going first to the OTC markets in August of 2020, rather than the more popular options of an IPO or recently, a SPAC, to tap into public liquidity.

Invest 196

Invest Marketing Capital Funding 196

Berkonomics

DECEMBER 23, 2021

A geographic territory or single product in a larger product line, or a service that was developed as an afterthought: do any show unusual signs of breaking out and becoming unanticipated successes? It’s the way surprising new products and services emerge from the pack and create new market leaders. first appeared on BERKONOMICS.

Resource 296

Resource Statistics Email Product 296

TechCrunch LA

FEBRUARY 13, 2019

Chris Lorenz, Geoffrey Anderson, and James Borow may have spent their days over the past few years working at Snap, but on nights and weekends Anderson and Lorenz were laboring on a different project — improving Ethereum development tools. . “This year we’ll see a lot of interesting projects get launched.” ”

Platform 216

Platform Outsource Development Tool Startup 216

Both Sides of the Table

APRIL 20, 2017

I pointed out that the storage market in the US alone is ~$30 billion / year and there is no dominant provider — the largest player has < 10% market share. years of software development. But finding a market which is large, out-dated, has zero tech and is ripe for disruption can lead to very large outcomes.

Technical Review 268

Technical Review Funding Software Review Artificial Inteligence 268

TechCrunch LA

JULY 23, 2019

Now the five-year-old firm, with newly found significant capital in the bank , is attempting to replicate its success in international markets. On Tuesday, Haptik announced it has acqui-hired Convrg, a Los Angeles-based startup that develops chatbots, to serve customers in North America. 60% of all software is bought in the U.S.,

Los Angeles 209

Los Angeles Angel Startup Google 209

TechEmpower

AUGUST 14, 2023

The Tactical Technical Advisor stays on top of the development team to ensure that they’re team is building the right thing in a high-quality, efficient manner. This is especially important with outsourced development teams. Are developers following best practices in their code and life cycle?

Technical Review 260

Technical Review CTO Coach CTO Hire Software Review 260

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. People who believe the former believe that you should see the market demand before too many people know you’re “in market.”

Venture Capital 332

Venture Capital Funding Startup Sales 332

TechCrunch LA

APRIL 12, 2018

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

Glendale 271

Glendale Startup Los Angeles Technical Review 271

Berkonomics

JANUARY 2, 2025

For example: Hire a great sales person then fail to support him or her with a good marketing effort or a properly priced quality product, and that person will be set up to fail, and for reasons you might have fixed. How do you efficiently get your offering from development to market? Then there is the third P performance.

Resource 156

Resource Product Email Competition 156

Both Sides of the Table

JULY 16, 2013

Because at least while the VC spigot is open and flowing for high-potential individuals that fit a pattern that some VCs seem to favor they can access cheap capital that isn’t terribly dilutive and can use the to fund development and swing for the fences with limited focus on monetization. The market. That leaves 99.99% of you.

Venture Capital 412

Venture Capital Startup Funding Snapchat 412