Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

Startup 213

Startup Generative AI Newsletter Tool 213

Both Sides of the Table

JUNE 29, 2014

It’s not hard to find people willing to write the narrative that “venture capital is not an asset class” or “venture capital has performed terribly.” I hope to publish that deck and a full write up in the next 10 days in partnership with Dan Primack at Fortune (if my write up doesn’t suck, I guess ;-)).

Venture Capital 362

Venture Capital Capital Startup Writing 362

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Trade Show Guerilla Marketing Done Right . Be Closing, No Posing – The ultimate measure of effective marketing, especially at a startup, is revenue.

Marketing 209

Marketing Conference RSS Angel 209

Both Sides of the Table

JULY 23, 2013

It is simply the most important way to proactively control your career development and how the market perceives you. This started as a post in which I was going to write out tips to personal branding and became in stead an essay of my own branding journey. That was fine with me – the market is the market.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Startup Professionals Musings

JULY 15, 2023

Business partnerships come in all shapes and sizes, from finding a single partner to help you run your startup, to signing a strategic agreement with another large company for development, marketing, distribution, or international sales. Both sides should write down the shared objectives and vision.

eHarmony 100

eHarmony Writing Sites Summary 100

Startup Professionals Musings

AUGUST 30, 2019

In addition, the discipline of producing it, like writing a business plan, will help you immensely in understanding the key elements that drive you and your business. I often hear the excuse that writing a book takes precious time away from building and running your business, which you cannot afford.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

Startup Professionals Musings

OCTOBER 25, 2020

Business partnerships come in all shapes and sizes, from finding a single partner to help you run your startup, to signing a strategic agreement with another large company for development, marketing, distribution, or international sales. Both sides should write down the shared objectives and vision.

Sites 155

Sites eHarmony Writing Summary 155

TechCrunch LA

APRIL 23, 2020

Of that, $10 billion will go toward solar and energy storage projects designed to make grids more resistant to climate-related catastrophes like extreme weather events, wildfires and other disasters. “Startups and small businesses are the engine of every local and regional economy,” writes Peterson.

Southern California 261

Southern California Los Angeles Rosemead Incubator 261

TechCrunch LA

AUGUST 3, 2018

million to bring to market a service that basically hits pause on the execution of a contract so it can be arbitrated in the event that something goes wrong. If a dispute cannot be self-resolved, parties then graduate to a dispute resolution marketplace of third party vendors,” Wan writes.

Software Review 159

Software Review Outsource Development Services Technical Review 159

SoCal CTO

MARCH 18, 2010

In addition to we’re taking GumGum and their very cool advertising opportunities to market. Tony: I personally am torn by choices around Networking Events in Los Angeles – you can go to something almost every night. I really enjoy events where there are interesting people with interesting conversations to be had.

Startup 225

Startup Los Angeles Social Network Twiistup 225

Both Sides of the Table

JULY 27, 2014

I go every year because I love events hosted & moderated by insiders involving discussions by insiders because it maximizes the amount of real discussions people have. I wrote my version here and Scott wrote an excellent write-up of his views here. We are 5 years into a bull market and all economic markets run in cycles.

Venture Capital 309

Venture Capital SaaS Writing Funding 309

Technology Council

SEPTEMBER 26, 2008

Phil Becker writes: On Wednesday, September 24, I had the opportunity to moderate a truly interesting and educational dinner meeting of that Tech Council's Marketing SIG.

Blogging 100

Blogging Marketing Writing Education 100

socalTECH

MARCH 28, 2019

It took about half of one day for the event, focused on the Rise of the Female Entrepreneur, and showcasing what women are building. It's a great event. You want to get some candor from the executives who are presenting as part of the event. What really struck me about everyone on the stage, was how big their vision was.

Capital 162

Capital Entrepreneur Invest Artificial Inteligence 162

socalTECH

SEPTEMBER 23, 2020

We are bridging the gap between casual, self service dating apps, and traditional matchmaking, and doing it for business professionals in the dating market. Right now, there are no real efficient products in the dating market. Before this, I had an event planning company. We plan on expanding to other markets in 2021.

Startup 203

Startup Entrepreneur Southern California Netflix 203

Both Sides of the Table

OCTOBER 26, 2014

It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. The other thing that tech execs often want to do is to delegate the PR to their marketing person. I wrote about how to build relationships with journalists in this post.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

FEBRUARY 22, 2015

I saw him on stage at the event talking about how he used social media to engage audiences. I reached out after the event to learn more. After seeing Chamillionaire interact with several entrepreneurs both at events and as an investor I started introducing him to startups in an advisory capacity.

Conference 150

Conference Slides Social Media Summary 150

Startup Professionals Musings

OCTOBER 6, 2021

In many cases, the challenge may just be your ability to market yourself, and what you know. It may be time for you to start your own blog, write a book, or volunteer as a speaker at public events in your domain. Many entrepreneurs I know wait for that big event to celebrate their leadership.

Entrepreneur 132

Entrepreneur Course Satisfaction Guide 132

Startup Professionals Musings

JUNE 26, 2020

Quantify the market opportunity in business terms. For example, “Nielsen projects that the market for smart phones will double every year for the next five years.” Include marketing, sales, and customer rollout plans. This summary if often extracted as marketing collateral, with text and graphics for pitch handouts.

Product 169

Product Summary Startup Examples 169

Both Sides of the Table

MAY 30, 2018

VC firms see thousands of deals and have a refined sense of how the market is valuing deals because they get price signals across all of these deals. I thought I’d write a post about how to talk about valuation at a startup and give you some sense of what might be on the mind of the person considering funding you. After all?—?we

Venture Capital 324

Venture Capital Pricing Startup Invest 324

Both Sides of the Table

APRIL 12, 2017

We’re expected to be at conferences, events, sales meetings and be publicly visible. Meeting a lot of candidates to find your head of marketing is all well and good but if 3 months later you still have no one in the role you’re still down a person. People expect blog posts, Tweets, panels, speeches. The modern world is daunting.

Activity 297

Activity Blogging Email Startup 297

socalTECH

AUGUST 30, 2011

That's what happened to Brandon Hance , founder of GoodThreads (www.goodthreads.com), a new service which makes it easy for participants in charity walks and events to create personalized T-shirts, supporting the nonprofits running those events. That was my first exposure to fundraising via an event.

Pricing 247

Pricing Design Startup Ideas 247

socalTECH

JANUARY 8, 2020

We've had event companies, and clubs, and web businesses, all vertically focused on either passions or really exciting subjects like knowledge management, sales, field force automation, and home office computing, small business, bedtime reading. It's a fairly unique business model for this market, and right now we have two distinct divisions.

Media 150

Media Report Advertising Content 150

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. Find events, conferences, mixers, networking groups, meet up groups who would find value in hearing your insights.

Customer 85

Customer Custom Marketing SEO 85

socalTECH

DECEMBER 11, 2018

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? Glazier--who is was most recently CEO of Eventful, but has a long history in San Diego's tech industry--sat down with us to talk about the new startup. Wildlink is backed by Mucker Capital. How does this work? What does that look like?

San Diego 159

San Diego Social Media Commerce Snapchat 159

Both Sides of the Table

JANUARY 23, 2011

PR is a process, not an event - For starters let me say that you shouldn’t do PR around milestones. PR isn’t something that can be delegated – The other thing that tech execs often want to do is to delegate the PR to their marketing person. It’s the best marketing ROI in my opinion.

Startup 349

Startup Writing Press Blogging 349

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. I can’t control the market. Private markets for stocks are the opposite.

Startup 336

Startup Pricing Technical Review Marketing 336

Startup Professionals Musings

JANUARY 23, 2019

Even if it’s only a few PowerPoint slides or typed paragraphs, writing something down is the first step toward making it real. Always write in the future tense, what you will do, and name yourself as the key person responsible. The result was a product that was bloated and late to market.

Ideas 99

Ideas Slides Writing Startup 99

Both Sides of the Table

JUNE 20, 2013

The other worthwhile exercise is to write down what your competitors uses as its USPs – even ones that you don’t think are really valuable to customers. And of course you also need your outbound marketing campaigns to emphasize your USPs so that prospects are already asking about them before the sales reps even start their meeting.

Sales 336

Sales Startup Competition Customer 336

Both Sides of the Table

SEPTEMBER 21, 2016

I speak a lot on college campuses and entrepreneur events and amongst the most common things I’m asked to talk about are: What do VCs fund? When a founder is “mission driven” you get the sense that he or she will do whatever it takes to make an impact in the market they serve and will keep persevering whatever the startup trends of the month.

Design 150

Design Ideas Startup Writing 150

Tech Zulu Event

SEPTEMBER 15, 2014

That is how I got to write for this site, I added another writer on Twitter, we exchanged emails, I asked about this site and she passed me along to the editor. Write to designers you look up to and ask for feedback, you will be surprised at how many people will write you back. Ask for feedback. Start a local group.

Design 91

Design Networking Social Media Google 91

Berkonomics

MARCH 13, 2014

In a movie, the inciting incident is the event at the beginning of the story which causes the hero’s life to be completely transformed and irrevocably changed, and which makes the whole story unfold. This event totally changes the life of Michael Corleone and makes the rest of the story happen. By David Steakley.

Invest 237

Invest Examples Networking Writing 237

Both Sides of the Table

MAY 11, 2010

It’s not just the spammers or marketers trying to sell you products or services. And when I have time I try to write back. So that’s: Marketing / conference invitations – 100 x 5 seconds = That’s still > 8 minutes. But second I think there wasn’t an expectation that people would write you back.

Email 265

Email Startup Writing Blogging 265

InfoChachkie

JUNE 16, 2016

I have included UCSB’s catalog course numbers in the event a student is interested in learning more about a particular class. marketing, finance, sales, etc.). Comm 166 Marketing Communication. Writing / English / Public Speaking. Writ 105PS Writing for Public Speaking. Comm 138 Advertising Literacy.

Entrepreneur 100

Entrepreneur Class Course Writing 100

Both Sides of the Table

MARCH 2, 2011

I’m sitting at my computer now at 9.00pm writing this – which is an hour earlier than I normally write (there are about 8 women at my kitchen table having a book club (aka excuse to drink wine & gossip so I’m locked in another room writing. They don’t have market power. I enjoy that.

Email 287

Email Blogging Venture Capital Writing 287

Both Sides of the Table

MARCH 29, 2014

I once went to a startup event where a VC told the audience that if a VC doesn’t respond to your email to move on to the next VC – that VC is clearly not interested. Do you think the SVP of Marketing from Coca Cola is going to respond to your every email? You need to know how to write good & action oriented emails.

Venture Capital 389

Venture Capital Email Startup Conference 389

TechCrunch LA

MARCH 17, 2019

Harris writes: “The figures, dating back to 2016, paint a picture of a company desperate to meet over-ambitious autonomy targets and one that is willing to spend freely, even recklessly, to get there. There were mutterings at the event, and wild cries on Twitter, of disappointment (there were plenty of platitudes as well).

San Fernando 217

San Fernando Los Angeles Commerce News 217

Both Sides of the Table

NOVEMBER 9, 2014

We all know that funding markets have changed for startups. We are doing what we do – writing larger checks and playing an active role at the company. Attends 500startup events. The trends are well understood: more angels, more seed funds, more crowdsourcing and so forth. Is this investor on AngelList? You betcha.

Venture Capital 352

Venture Capital Seed Funding Email Blogging 352