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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. It’s part of our job to ask questions about their plans, challenge their assumptions, and suggest paths to success. After all, that’s what tech innovation is all about.

Develop 520
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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. They are in a space where there is lots of search traffic, but they didn't have anything particularly interesting to say about how they were going to get ranked. I won't say that I'm truly an expert on SEO.

SEO 150
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Chartbeat is to Blogs as Google Analytics is to Print Newspapers

Both Sides of the Table

What do Google Analytics and print newspapers have in common? I’ve been using Chartbeat for over a month now to track performance of my blog and I find myself looking at Google Analytics much less these days. In fact, I’m surprised by how antiquated Google Analytics feels. Basically, it rocks! Let’s see.

Blogging 287
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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

We have made 5 online video investments in total – some we will talk about later this year. But here is the most misunderstood fact about YouTube that I think most smart business people have missed in their rush to criticize revenue splits* or CPMs. Take for example, an eCommerce company.

SEM 150
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7 Ways To Promote Your Services Business By Blogging

Startup Professionals Musings

You should start blogging about your business before you have a product, to test interest and establish your credibility. Blogs help because sites that update data frequently get higher SEO rankings. Otherwise, your blog content will be indexed separately from your web site content, resulting in a lower overall Google rank.

Blogging 135
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Many of these founders have talked with several developers or development firms about their plans. Tell me about the business. SEO for Startups )? What’s their specific need / pain?

Develop 396