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5 Tips For Startups Looking For A Great Solution Idea

Startup Professionals Musings

Potential startup founders are always looking for ideas to implement, when they should be looking for problems to solve. Customers pay for solutions, but there is no market for ideas. I’m often approached by people with a “million dollar idea,” but I haven’t seen anyone pay that for one yet. Marty Zwilling.

Ideas 145
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6 Reasons Earned Social Engagement Surpasses Paid Ads

Startup Professionals Musings

Brands need influencers working on their behalf because they provide the third-party credibility and social proof that validates their products. If you can figure out why people care about your product, you’ll have success regardless of the platform du jour. In a classic book on social media by Jim Tobin, “ Earn It.

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10 Ways to Ensure Creative Ideas and Results at Work

Startup Professionals Musings

Every business I know needs to be on a constant lookout for new ideas, both in what they offer to customers, and in their internal operations, to stay competitive. Fortunately, there are ways to nurture the creation and capture of new ideas. Believe me, it’s no fun to see a competitor implement a good idea that slipped your mind.

Ideas 132
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6 Ideas To Recover From Business Resource Challenges

Startup Professionals Musings

Ironically, as a startup investor and mentor, I have seen too many failures caused by just the opposite – too much money spent too soon, taking time to get product perfection, and assuming customers will wait. Startups funded by rich uncles rarely think about productivity. Rethink or reframe the challenge.

Resource 112
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Facebook popularized the short-form “status update&# and this initially is called the “feed&# but over time starts to become known as the “ stream.&# Twitter then popularizes the idea of having only a stream (e.g. not all the other applications that were competing for user attention in Facebook). contextual text ads (e.g.

Ideas 286
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6 Keys To Adding Customer Value In Marketing Content

Startup Professionals Musings

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” Make your content answer some unmet customer need or question without pushing a product.

Content 104
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Kim Kardashian becomes a private equity dealmaker in collab with ex-Carlyle partner

TechCrunch LA

Kardashian is launching private equity firm SKKY Partners in conjunction with ex-Carlyle consumer head Jay Sammons to invest in business across consumer products, hospitality, luxury, digital commerce and media, the Wall Street Journal first reported. Jenner will be joining SKKY as a partner, the Journal reported.

Equity 299