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Yahoo Taps Former MySpace Exec For Revenue Chief

socalTECH

It looks like Ross Levinsohn is building out his team to help out at troubled web portal and media firm Yahoo. Barrett also has served at AOL Media Networks, GeoCities and Disney Online, in addition to a stint in Sales at Yahoo. Barrett was Chief Revenue Officer at Los Angeles-based MySpace. READ MORE>>.

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BUZZMEDIA Further Boosts Sales Team

socalTECH

Hollywood-based BUZZMEDIA , the parent company of Buzznet, Celebuzz, Stereogum, and a network of other sites, is in the midst of expansion, saying this week that it has hired on four new additions to the firm's advertising team. McDonagh joins from Prevention Magazine at Rodale, and has also worked at Yahoo! READ MORE>>.

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Specific Media Bolsters Sales Team

socalTECH

Irvine-based Specific Media, which operates an online advertising network, said Monday that it has hired four for the firm's sales and client relations teams. According to Specific Media, it has hired Kathy Benigo, Jolene Ortiz, Ray Duncan, and Matthew Donner for the firm's sales team. READ MORE>>.

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3 Sales Tips for Startups – Creating a Burning Platform

Both Sides of the Table

Most start-up entrepreneurs have little or no sales experience. But through nearly a decade of startups I learned that sales comes down to three essential elements: 1. The real test of sales and the topic of my post is “why buy now.” It’s what kills most sales cycles including raising venture capital. I know I didn’t.

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HomeMe Names Two Executives

socalTECH

The company said it has named Raj Chauhan as Chief Revenue Officer and Natalie Cariola as Vice President of Sales. Chauhan has previously served at Adslot Technologies, OpenX Technologies, Rubicon Project, Move, and Yahoo!, and had founded online ad networks Banner Brokers and ClickAgents.

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Demand Media Hires Ad Sales Head

socalTECH

Santa Monica-based Demand Media has hired a new executive to head up the firm's advertising sales, the firm disclosed Tuesday. Demand Media has appointed George Stewart as the company's Executive Vice President of Advertising Sales, heading up sales for all of the company's sales channels. READ MORE>>

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. This Panel will explore issues such as: How can companies best utilize social networking media?