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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

Making money on livestreams has never been easier thanks to a suite of tools from the Los Angeles-based startup Maestro , which just nabbed $15 million in financing to grow its business. The pandemic also helped as artists who were cut off from their audiences began to explore alternative ways to reach fans — and make money.

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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. A Net Promoter Score of 10 and a bank account of 0 equal a failed venture.

.Net 182
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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. A Net Promoter Score of 10 and a bank account of 0 equal a failed venture.

.Net 168
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Why Saying “Thank You&# Is Good Business

InfoChachkie

As discussed in Personal Pitch , entrepreneurs must cultivate the help of Donors during the early days of their adVenture. In most instances, the Donor’s compensation comes from the satisfaction of helping a fellow entrepreneur who is on the front end of her career. Entrepreneurs are action oriented and not highly contemplative.

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If you’re lucky enough: Celebrate your exit!

Berkonomics

Whether the exit was as large as you hoped, or whether your goals of taking care of all the people who helped you get to this point were realized, the exit itself generates a complex set of emotions in all of us. You no longer need to worry over daily cash or threats to your net worth. Take time to reach out. Take a long breath.

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OpenX Launches New Service Around Content Optimization, Ad Monetization

socalTECH

The firm said its new Revenue Intelligence service--aimed at online publishers such as newspaper chains and national magazines--helps publishers understand the link between their content, audience, and advertisements. OpenX said it can the use that information to help improve advertising revenues.

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How to Profit: “Thank You Metrics” – Community First, Money Second

Tech Zulu Event

To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget. He told us how important it is to empower our team to make decisions that will help achieve company goals. Noah has what I believe he called “Thank You metrics”.

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