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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

Making money on livestreams has never been easier thanks to a suite of tools from the Los Angeles-based startup Maestro , which just nabbed $15 million in financing to grow its business. “The third piece is a developer ecosystem,” Evans said. “We’re really copying Shopify, Squarespace for video or Shopify for video.

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Announcing Net@50: The Roots and Future of the Internet

Xconomy

But as we are ever more acutely aware, that very technology infrastructure is also a tool for scams, identity and financial theft, election fraud, and oppression. These are all subjects that will be examined at Net@50: The Roots and Future of the Internet , a unique two-part event to be held.

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PromoJam's New Social Promotion Tool Surfaces Esri Startup Effort

socalTECH

Among the new features of the social promotion tool released by Los Angeles-based PromoJam earlier this week: a new link to demographic data from Esri in it analytics. The tool is one of the first publicly shown efforts of a new push by Redland-based GIS leader Esri to work with startups and other technology companies.

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Honey Acquired By PayPal For $4 Billion

socalTECH

In one of the biggest acquisitions out of Southern California's technology startup industry in recent years, Los Angeles-based Honey Science Corporation , which develops a savings discovery and price tracking tool, has been acquired by PayPal , in a deal worth approximately $4 billion. READ MORE>>.

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Four Companies Where Hollywood Is Intersecting With Technology

socalTECH

Despite a perpetual belief that the presence of both high tech companies and Hollywood should be spawning out hundreds of entertainment and technology related startups, it actually happens much less than one might think. What do industrial equipment and tooling have to do with Hollywood and technology?

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Instacart Drops Its Valuation by Almost 40%

Tech.Co

By ensuring their value isn't bloated, the company will net its employees better equity over time. “We are confident in the strength of our business, but we are not immune to the market turbulence that has impacted leading technology companies both public and private,” Instacart said in a statement.

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OpenX Launches New Service Around Content Optimization, Ad Monetization

socalTECH

Los Angeles-based digital advertising technology developer OpenX has launched a new service today, which it says will combine content optimization and ad monetization for publishers. The firm said that publishers can use the tool to figure out what is the most valuable content on their websites.

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