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OpenX Gets $22.5M More For Online Advertising

socalTECH

Pasadena-based advertising technology firm OpenX has raised $22.5M The new round was led by Samsung Venture Investment Corporation, and also included Accel Partners, Index Ventures, SAP Ventures, Mitsui & Co. Global Investment, Inc., more in a round of funding, the company announced today, via a Series E funding round.

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What Mattered in 2012: Howard Marks, StartEngine

socalTECH

As the founder of an accelerator, I'm constantly being approached by ambitious people with big ideas, and generally we invest in 1/100th of what comes to us. This year, we were lucky enough to find 40 great startups to invest in, growing StartEngine immensely. Following that, I think mobile advertisement technologies.

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Upfront Ventures Adds Hamet Watt as New Investment Partner

Both Sides of the Table

But as sweet as that success has been (we invested pre-revenue in a small team) today my even more important news was the further expansion of our partner ranks. It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace. I stayed close.

Invest 340
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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

Invest 291
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Intel Deepens Move into Sports Tech with SportStream Investment

Xconomy

According to a recent ScoreStream statement , San Diego’s Avalon Ventures, a longtime ScoreStream investor, led the round, and was joined by Sinclair Broadcasting, Verizon Ventures, and R/GA Ventures, the investment arm of the advertising agency R/GA. million since it was founded in 2012.

Avalon 56
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Siemer Ventures Backs Optimal

socalTECH

Los Angeles-based investor Siemer Ventures has backed social media advertising and analytics firm Optimal , Optimal said Monday. READ MORE>>.

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Apps Alliance and MEDL Mobile Mixer

SoCal Tech Calendar

Tuesday, October 9, 2012 -- Apps Alliance and MEDL Mobile Mixer. With both MMCF and Mobile Con 2012 in town we decided to throw a little "thing" to celebrate. This is the "got to get an invitation" event for what is shaping up to be a MOBILE Industry week in San Diego. See [link].

Mobile 113