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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, and you’ll hear the same thing: customer acquisition (CAC) is getting harder and more expensive.

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Twitter’s Acquisition, Chirp & Managing Developer Relationships

Both Sides of the Table

I think Twitter made a minor gaffe by announcing their Blackberry app and their acquisition of Atebits (Tweetie) before the Chirp conference. And I saw a lot of this first hand in Salesforce’s acquisition of my company, Koral, which was a content management company. The validation from Salesforce.com helps tremendously.

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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

A friend helped him get out of this situation and changed Matt’s life forever. He is very hands-on and helpful – especially for any company looking into customer acquisition. o CPM model gave him control over the information in the acquisition cycle so he focused on that. - The answer? Something so simple.

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7 Government Small Business Grants to Apply For in May 2024

Tech.Co

We also offer some advice for writing your application, to make sure your proposal is as competitive as possible. The competitive program is open to select small businesses and specifically encourages participation from women and socially or economically disadvantaged persons. Learn more about WOSB, and how to apply here.

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Startups Need Mergers And Acquisitions For Growth

Startup Professionals Musings

This strategy is called “organic growth,” yet it alone may yield only a fraction of the potential you could achieve, unless you add the additional strategies of partnerships and M&A (mergers and acquisitions). Actively pursue mergers and acquisitions. Overreliance on acquisitions drains resources and de-motivates internal teams.

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How To Scale Your Startup Far Beyond Organic Growth

Startup Professionals Musings

This strategy is called “organic growth,” yet it alone may yield only a fraction of the potential you could achieve, unless you add the additional strategies of partnerships and M&A (mergers and acquisitions). Actively pursue mergers and acquisitions. Overreliance on acquisitions drains resources and de-motivates internal teams.

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8 Principles For Building A Competitive Core Business

Startup Professionals Musings

Revenue and competitive position followed. For many companies, the long game is choosing the right strategic partners and acquisitions. A focus on looking good as an acquisition or IPO candidate has undermined many startups. Facebook’s winning strategy was a laser focus on increasing active user counts and time spent online.