Startup Professionals Musings

DECEMBER 1, 2014

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. Predictive advertisement targeting.

Entrepreneur 103

Entrepreneur Social Media Study Guide 103

socalTECH

FEBRUARY 9, 2011

In fact, a recent study released by Ernst & Young found that there were eight companies in Southern California, out of 22 total in California, who were lined up for an IPO in Q4.

Southern California 200

Southern California Westlake Village Woodland Hills Beverly Hills 200

socalTECH

SEPTEMBER 12, 2019

Chuka Ikokwu: We focus on both the media and technology industry, and we don't just focus on engineering. We have not just engineers, but designers, UI, UX, analytics, product managers, user acquisition, marketing managers, and others. How do you create those communities, and are those focused on different technical areas?

Technical Review 140

Technical Review Startup Platform Resource 140

Startup Professionals Musings

FEBRUARY 18, 2016

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. Predictive advertisement targeting.

Social Media 62

Social Media Study Guide Examples 62

Startup Professionals Musings

MARCH 12, 2013

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. Predictive advertisement targeting.

Startup 98

Startup Social Media Study Guide 98

InfoChachkie

OCTOBER 24, 2011

Marketing is free or cheap because of social media. According to financial columnist Daniel Solin, “One large study looked at more than 15,000 predictions by 237 market timing newsletters over a 12-year period. At the end of the period studied, 94.5% People are free or cheap because of the recession. Bargains Galore.

Company 257

Company Companies Startup Study 257

socalTECH

NOVEMBER 6, 2020

As we studied that Gen 1 and Gen 2 of the company, a few things popped out at us. There are lots of transaction costs which occur both on acquisition of customers and on returns, and those costs are real, and must be considered in how we price the products. That really made us an extended rental car company, if you think about it.

Startup 124

Startup Pricing Platform Study 124

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

JUNE 26, 2020

Set specific targets on the sales channels and marketing initiatives you need, including the use of social media, brand building, franchising, trade shows, affiliates, and distributors. The options here include going public (IPO), merger/acquisition, liquidate, or no exit, just paying off investors. Budget time and dollars for each.

Product 169

Product Summary Startup Examples 169

socalTECH

NOVEMBER 17, 2010

A few companies have aggregated all of that free media out there from those marketing materials. Studies show, if you don't, people will turn to piracy. Because things are moving toward streaming, and online, we become an interesting funnel to move people along the chain to actually consuming that media.

Startup 190

Startup Los Angeles Content Hollywood 190

socalTECH

OCTOBER 29, 2012

Before, no one was teaching you how to look at comedic content, how to study it, and how to replicate it. We've got original contributors such as Vox Media, Maker Studio's POLIPOP Network, everyone from the Bad Lip Reading Guys, to Barackdubs, it spans the spectrum. As we did that, the industry and research started to grow around us.

Content 230

Content News Startup Research 230

Both Sides of the Table

MARCH 25, 2016

After a year in the market, MakeSpace was growing rapidly and our biggest issue was CAC (customer acquisition costs) relative to payback period (when we get our marketing investment back) and relative to LTV (lifetime value). You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Study your history.

Startup 150

Startup Marketing Study SEO 150

Tech Zulu Event

AUGUST 15, 2011

and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Matt will speak about social media analytics and ROI, and how conversation is not enough without conversion. Tony has previously worked for organizations like PayPal, Yahoo!

SEO 85

SEO CTO Coach Conference Social Media 85

SoCal CTO

JANUARY 5, 2011

. - Union Square Ventures , June 10, 2010 No Plan Survives First Contact With Customers – Business Plans versus Business Models - Steve Blank , April 8, 2010 Pricing models, the freemium myth and why you may not be charging enough for your product - Seth Levine's VC Adventure , August 12, 2010 Case Study: Continuous deployment makes releases non-events (..)

Startup 378

Startup Venture Capital Blogging CTO Coach 378

Both Sides of the Table

APRIL 21, 2010

Studying for the SAT, LSAT, GMAT, TOEFL, MCAT and other standardized tests in the US is a massive market that has been dominated for years by Kaplan and Princeton Review. Knewton, Grockit and others are creating new ways for students to study for these tests in a more cost effective way. 2.2mm in Series A.

Venture Capital 265

Venture Capital Capital Email Blogging 265

socalTECH

JULY 20, 2011

The driving force for me was the gap in the market which I saw, a disruption in media consumption patterns. Basically, that disruption is 18-34 year olds have changed how they consume media. I worked in Hamburg for about two years, making investments in early stage media and technology companies in Western Europe.

News 173

News Entertainment Startup Bertelsmann 173

Tech Zulu Event

SEPTEMBER 25, 2015

DigiSynd manages Disney’s brand presence in the social media space. Founded a series of successful startups resulting in IPOs and acquisitions. Early 20s: Studied EE and went to business school at age 23. Plays an Advisory role to multiple startup companies in the media space. Millions of followers on Twitter.

Fractional VPE 40

Fractional VPE Entertainment SaaS Social Media 40

socalTECH

NOVEMBER 19, 2012

One of the fastest growing startups in Southern California in recent years was Hautelook, which went from just an ideas to a huge, $270M acquisition by Nordstrom only X years later. I went to school at Babson, back East, and majored in finance and entrepreneurial studies. I moved out to California to build businesses.

Southern California 200

Southern California Startup Customer Custom 200

Both Sides of the Table

FEBRUARY 26, 2016

Even an extraordinary engineer or product lead who have built a breakthrough product aren’t guaranteed success unless they can get access to capital, get much needed press to drive low-cost customer acquisition and persuade fickle business leaders to join their company and help them shape their businesses beyond tech innovation.

Mentor 150

Mentor Venture Capital Marketing Product 150

InfoChachkie

JULY 14, 2011

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. At CallWave, Colin was CTO, Jason was CFO and I was in charge of product marketing and customer acquisition. There’s lots more info including videos, case studies and more at www.ringrevenue.com.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

MAY 25, 2013

It’s true this was much bigger in the dot com era but I’ve studied the data and know that over the past decade these numbers are right. This happens at acquisition time, too. I use social media. Most top tier VCs return about 3x invested capital and outlier funds (the best of a vintage) might return 6-8x.

Venture Capital 374

Venture Capital Entrepreneur Invest Funding 374

Tech Zulu Event

AUGUST 13, 2010

SXSWi is five days of presentations and panel discussions from some of the biggest thought leaders in Interactive digital media space. Bootstrapping Marketing Strategy, social media marketing, web applications. . Entrepreneurism / Monetization cosmetics, social media, women in tech. . jim spencer, media convergence group.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

Tech Zulu Event

FEBRUARY 3, 2014

We discuss user acquisition, scaling issues, and get a great glimpse (and receive some invaluable lessons) into the challenges and inspiration behind Plug.DJ’s rocketship growth. Growing up, I’d always been interested in technology and was one of the only people in my high school to study computer science.

Startup 107

Startup Product Sites Tool 107