Remove Activity Remove Competition Remove Customer
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Two Amazing Women Setting Out on Their Startup Journey

Both Sides of the Table

Competitive sportswoman. Kara on one side of the table showing me market sizes, competitive dynamics, product roadmaps, pricing plans for physical products with COGS and gross margins. They are designing physical products that will be shipped to kids and become both activities to do with friends & parents as well as collectibles.

Startup 398
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Why Startups Need a Well Articulated Strategy (And How to Think About Yours)

Both Sides of the Table

Compelling in the sense that you solve a real problem a target group of potential customers has with a product that is significantly better than the alternatives on that market. The idea of “going deep” with customers has always shaped how I think. 65 million monthly actives. My take on his argument is this: 1.

Startup 401
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5 Keys To Personalized Team And Customer Connections

Startup Professionals Musings

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views. by Steven D.

Customer 140
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7 Key Strategies To Ensure Long-Term Customer Growth

Startup Professionals Musings

They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Think of Blockbuster and Toys ‘R’ Us , both of whom missed customer changes and the move to online. Create an overt strategy to react to emerging customer trends. Remember when you were a startup?

Customer 143
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6 Work Activities Are Required For Business Success

Startup Professionals Musings

I will outline here his six required activities of every successful business to get you started down the right path for you: Wonder: identify the value and need for change. In my experience, competition is the biggest challenge here. Timing is important, and communication with your customer set is critical.

Activity 108
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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. Or the sales decks will all be customized by your “feet on the street&# and won’t resemble the way you THINK your company is being positioned.

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Why More Sales And Less Competition Is Not Sufficient

Startup Professionals Musings

Does your business have a visible positive strategy, or do your customers and employees still see your primary focus as closing more sales and killing competitors? Certainly that has been the strategy of many companies, and has worked in the past, but today’s customers and workers are looking for more. Market and customer positioning.