socalTECH

SEPTEMBER 30, 2010

Woodland Hills-based ReachLocal , which provides online marketing products for small- and medium-sized businesses, reported today that it has named Jeff Hagins as Chief Technology Officer, and promoted Steven Power, former Australia CEO, to Executive Vice President of Global Sales Operations. and also at PMP. READ MORE>>.

ReachLocal 154

ReachLocal Woodland Hills Sales Chief Technology Officer 154

TechCrunch LA

JULY 3, 2018

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie. They aren’t the only ones. Postie has raised $3.5

Dollar Shave Club 232

Dollar Shave Club Chief Technology Officer Advertising Los Angeles 232

socalTECH

MARCH 27, 2013

Santa Monica-based online matchmaking site eHarmony is planning a big advertising push, as the firm said it has revamped its management team under founder Dr. Neil Clark Warren. According to eHarmony, it is launching a brand new, marketing and television campaign which will feature Dr. Warren in what it says are "new, humorous situations."

eHarmony 170

eHarmony Advertising Santa Monica Sites 170

socalTECH

MARCH 25, 2010

West Hollywood-based Citysearch announced today that it has hired on Christophe Louvion--the former CTO of Gorilla Nation Media--as its Chief Technology Officer and Senior Vice President of Core Products. Tags: citysearch christophe louvion gorilla nation executive internet advertising. READ MORE>>.

Gorilla Nation 133

Gorilla Nation CitySearch West Hollywood CTO Hire 133

socalTECH

AUGUST 9, 2013

What really, is happening when you place that online advertisement, and where does it go, who looks at it, and what''s really happening? All too often, those ads disappear into a maze of middlemen, and advertisers don''t really know who is seeing their ads, and why. We decided to build technology to specifically address this problem.

Advertising 153

Advertising Startup CTO Coach Study 153

socalTECH

MARCH 28, 2017

Los Angeles-based advertising software developer SteelHouse is in major executive expansion mode, saying late Monday that it has named Boris Bronshteyn as its Chief Technology Officer, and David U. Simon as its Chief Marketing Officer. It also has promoted Chris Innes to Chief Operating Officer.

CTO Hire 100

CTO Hire Chief Technology Officer Pasadena Angels Yahoo 100

socalTECH

FEBRUARY 7, 2013

Gradient X , the online mobile marketing and advertising technology developer backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, and others, has snapped up some talent from OpenX with its latest hire.

OpenX 223

OpenX CTO Hire GRP Partners CIO 223

socalTECH

JANUARY 29, 2013

Rubicon Project , the online advertising technology firm headed by serial entrepreneur Frank Addante, looks like it may just be the next Southern California company to file for an IPO, based on a number of executive appointments made Tuesday.

Southern California 180

Southern California Chief Technology Officer Legalzoom OpenX 180

SoCal CTO

SEPTEMBER 22, 2008

Found this via Ben Kuo - The math behind Internet advertising businesses The advertising equivalence principle? It’s a non-trivial feat to develop a $100MM annual revenue business through online advertising. billion monthly page views and over 300 million monthly unique visitors creating 25 page views per user.

Advertising 150

Advertising Course Sites Invest 150

socalTECH

APRIL 10, 2012

San Diego-based Verve Wireless , which develops mobile publishing and advertising tools, reported today that it has hired Chris Nicotra, the former Chief Technology Officer of comScore, as its new Executive Vice President of Product and Technology. READ MORE>>.

Chief Technology Officer 150

Chief Technology Officer Technology San Diego Press 150

socalTECH

NOVEMBER 24, 2008

Pasadena-based Perfect Market, the Idealab startup which is looking to monetize dormant content from publishers, said this morning that the firm's CTO, Dr. Jay Budzik, has been appointed to the Board of Trustees for the Illinois Mathematics and Science Academy, by the Governor of Illinois, Rod Blagojevich. READ MORE>>

Rustic Canyon 100

Rustic Canyon Idealab Marketing Pasadena 100

socalTECH

JUNE 27, 2013

Santa Monica-based Gradient X , the programmatic mobile advertising startup backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, Walter Kortschak (Summit Capital), and Mark Suster, said today that it has exited its beta. READ MORE>>.

GRP Partners 168

GRP Partners OpenX Santa Monica Advertising 168

socalTECH

JULY 31, 2013

In what might easily be the most number of executives announced at once in Southern California, Los Angeles-based online advertising marketplace The Rubicon Project announced ten new executives across engineering, data, administrative and operational strategy, legal, financial and business development. READ MORE>>.

Chief Technology Officer 164

Chief Technology Officer ReachLocal Southern California Advertising 164

socalTECH

FEBRUARY 14, 2011

Irvine-based Internet advertising network operator Specific Media is continuing to bolster its executive staff, saying today that it has named Fabrizio Blanco as its Chief Technology Officer, and Jason Knapp as Executive Vice President of Product. Blanco has also served at Strategic Data Corp.

Networking 145

Networking Chief Technology Officer Media Advertising 145

socalTECH

MAY 10, 2012

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.

Ticketmaster 133

Ticketmaster Clearstone Yahoo Web 133

socalTECH

MARCH 2, 2012

Domeyer was previously CTO at Internet Brands, and also has served at firms such as Pacific Gas & Electric Energy Services and the Times Mirror Company. Oversee.net is a major operator of domain name related businesses, including domain monetization and advertising networks, in addition to other vertical lead generation websites.

Oversee.net 150

Oversee.net Internet Brands Advertising Los Angeles 150

Both Sides of the Table

MAY 24, 2021

innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. And the third founder, Colin Kelley , remains an important contributor & CTO of the company. The third founder & CTO, Ken Weiner , remains at GumGum as CTO and is vital to our ability to outperform the market.

Venture Capital 363

Venture Capital Capital Funding Startup 363

SoCal CTO

MAY 15, 2009

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? He has 20 years’ experience as CTO. He has been the CTO for several start-ups, most notably eHarmony.

Social Network 150

Social Network Networking Yammer CTO Hire 150

socalTECH

MARCH 21, 2013

We're doing targeted advertising, including ads hypertargeted based on geolocation, and also doing local search on specific devices. With app marketing, instead of an advertisement, we're showing and application ad to mobile users. Speaking of technology, has it been difficult for you to grow your technology operations here?

Mobile 224

Mobile CTO Hire CPC Web 224

SoCal CTO

JANUARY 28, 2010

Craigslist - He also considered advertising on Craigslist, but again was concerned about quality. The LA CTO Forum , which I help organize, has more than 100 Software/Web CTOs from all sorts of companies. Freelance Sites - he considered using one of the freelance sites, but was concerned about the quality he would get.

Web Development 167

Web Development Los Angeles Web Develop 167

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

JULY 7, 2010

OpenCandy / Darrius Thompson - Thompson and a team with roots at DivX is taking on the open source software recommendation market with OpenCandy, which helps software developers monetize their open source, and also connects advertisers with users of relevant products. which he sold to AOL.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

socalTECH

MAY 21, 2013

The consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertiser experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. We''re connecting those two parties.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

NOVEMBER 3, 2008

Pasadena-based Perfect Market, which is developing technology to help publishers monetize their archive content, said Monday that it has acquired technology from Mediariver, which can be used to match content and advertising to any web page. MediaRiver CTO Dr. Jay Budzik will become CTO at Perfect Market.

Rustic Canyon 100

Rustic Canyon Marketing Idealab Pasadena 100

socalTECH

MAY 21, 2013

A consumer piece is a big part of our business, and the next big piece is the advertiser platform, plus everything we wrap around the advertisers experience, helping them to manage their content, and provide great reporting, and helping them to understand the ROI of doing business with us. We''re connecting those two parties.

Technical Review 211

Technical Review Glendale Advertising Google 211

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. cto , infotech , innovation , product , project , saas This isn’t just our opinion - our startup metrics prove it! Even with the pop-up suggestions, we saw significant drop-off during user onboarding. Drop-off on the first page of an application is bad news.

Generative AI 297

Generative AI Artificial Inteligence TechEmpower Tips 297

SoCal CTO

JANUARY 2, 2013

I've had several Startup CTO Consulting sessions recently where it became apparent that the Founder needed help with the business and product as much or more than the technology. Or in the case of the LinkedIn outreach: Hi John, I'm leading the marketing efforts for StartupRoar , an early-stage startup that sells to B2B advertisers.

CTO Coach 259

CTO Coach Mentor Startup Technical Advisors 259

socalTECH

AUGUST 20, 2010

The company was founded in 2007, and the initial emphasis was to deliver to end users a personalized content portal on their smart phone, learning what they like anticipate what they'd like to see, and pay for it using personalized advertising. When I joined the company, I found an amazing technology platform and analytics capability.

Content 189

Content Screening Mobile Customer 189

socalTECH

NOVEMBER 15, 2011

The program is basically to take entrepreneurs, pair them with a mentor who is also an entrepreneur themselves, either a CEO or a CTO. It's structured so that they get funding, office space, all of the Internet resources, tools they need from mentors. There might be one or two mentors, one might be a CTO, another, a CEO.

CTO Coach 194

CTO Coach Startup Mentor Activision 194

socalTECH

OCTOBER 1, 2010

I also worked with a company working with online lead generation product get to production as CTO, and then for the past six years I was working at a company which just was sold to 1-800-DENTIST two months ago, where I was the founder and CTO of the company. How far is the product?

Startup 193

Startup Newsletter Customer Custom 193

socalTECH

OCTOBER 10, 2013

We''ll mostly be doing enterprise sales here, but also looking at the technology and design front, hiring better talent, taking design to a new level than maybe what we are in China. No knock on China, but with LA having the advertising agency we think we''ll be able to improve on the design side on our site. But, you can overcome it.

Southern California 170

Southern California Startup SoCal CTO Hire 170

SoCal CTO

MARCH 18, 2010

Today I lead a small consultancy that helps advertising supported develop and scale the revenue producing sides of their businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market. My management book, Ignited, was released in 2007 and serves a guide and champion for middle managers.

Startup 225

Startup Los Angeles Twiistup Social Network 225

Both Sides of the Table

MAY 7, 2013

Another major hire was Ryan Lissack who joined as CTO. He joined when Maker was a small, chaotic organization and helped bridge our talented creative team with the outside world of investor, brands, partners & press.

Media 320

Media CTO Coach CTO Hire Los Angeles 320

Tech Zulu Event

JULY 26, 2010

Have a great idea and product but need that extra boost of CTO juice to really get it going. Well, there will be table with some of the brightest CTO's setup to give you the advice you need to find the CTO of your dreams. Also make sure to stop by the tables of these hot startups while you are there.

Santa Monica 71

Santa Monica LAVA Advertising Idealab 71

SoCal CTO

SEPTEMBER 20, 2011

Startups that come to me and ask me to sign an NDA in order to get Free Startup CTO Consulting really are missing it. "We are doing something in mobile advertising." Since I fall into the expert category, my belief is that you should be pretty open with me. " Ummm. "Good luck with that." " What can I say.

Startup 211

Startup IP Ideas Patents 211

socalTECH

MARCH 30, 2017

What's wrong with the online advertising industry? We were just launching one of our previous startups, VidRoll, working on video training and video advertising, we started seeing all of the problems that the video and general ad industry was facing. Our CTO, James Young, was at Zynga, and was an early engineer that launched Farmville.

Startup 100

Startup Advertising Google Training 100

socalTECH

FEBRUARY 7, 2012

Alex Benzer: I was a computer kid in high school, though I thought I'd go into advertising. It's actually uncommon to have a female CTO. I was really into graphic design in high school, and took several summer workshops at Caltech. We had a great connection, and we found our skill sets were complimentary.

Startup 242

Startup CTO Coach Blogging Social Media 242