socalTECH

SEPTEMBER 15, 2015

San Diego-based Bevo Media , an online ad exchange and ad tracking platform developer, has been acquired by private equity investor Vize Capital. Bevo Media was founded in 2010, and plays in the performance marketing area. READ MORE>>.

Media 100

Media Capital San Diego Platform 100

socalTECH

MARCH 11, 2019

Los Angeles-based private equity investor K1 Investment Management has acquired Digital Pharmacist , a software development firm which helps pharmacists manage refill reminders and other marketing. The deal was worth $125M. READ MORE>>.

Invest 113

Invest Newsletter Social Media Equity 113

socalTECH

APRIL 30, 2013

The startup says it added more than 200 new publishers and 100 new buyer channels for the six months ended March 31, 2013, and that its customers now include more than 500 of the world''s premium publishers, including eBay UK, Time, ABC News, the Wall Street Journal, Tribune Company, Virgin Media, People, Universal and many others.

Customer 220

Customer Custom Clearstone Journal 220

socalTECH

MAY 7, 2014

Los Angeles-based online advertising attribution technology developer Convertro has been acquired by AOL , in a deal worth approximately $101M. AOL said the deal will help to bolster its programmatic advertising platforms. convertro merger acquisition online advertising attribution jeff zwelling' READ MORE>>.

Advertising 182

Advertising Equity Acquisition Los Angeles 182

Xconomy

MARCH 11, 2018

After learning that Proper Media , a San Diego specialist in programmatic digital advertising had acquired Spoutable, it took a couple weeks to catch up with Spoutable CEO Jon Belmonte and ask: What happened to Cursive Labs? million on a “venture studio” model that allows experienced entrepreneurs to run with their own ideas.

Media 55

Media San Diego Equity Advertising 55

socalTECH

MARCH 6, 2017

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. What's the idea behind Maple Media? What's the idea behind Maple Media? Finally, what's next for you?

Media 153

Media Mobile Startup Acquisition 153

socalTECH

NOVEMBER 2, 2010

Irvine-based Specific Media , which operates an Internet advertising network, has issued $5.3M in equity, according to a regulatory filing by the firm this week. According to the filing, the new equity came on October 27th. Tags: specific media internet advertising merger acquisition. READ MORE>>.

Enterprise Partners 140

Enterprise Partners Advertising Equity Media 140

socalTECH

MARCH 16, 2015

Los Angeles-based Triton Digital , the provider of software for the digital audio streaming market, has been acquired by private equity firm Vector Capital , the companies said today. Triton Digital is led by Neil Schore, and was backed by Sean Moriarty, the current CEO of Demand Media. Financial terms of the buy were not disclosed.

Capital 100

Capital Equity Advertising Demand 100

socalTECH

JANUARY 6, 2014

YP , the local search, media, and advertising firm spun out of AT&T which has significant operations in Glendale, said today that it has acquired venture-backed Sense Networks , a provider of mobile advertising and location-based services. Financial terms of the buy were not disclosed. READ MORE>>.

Networking 153

Networking Glendale Advertising Acquisition 153

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply.

Social Media 69

Social Media Media Metrics Satisfaction 69

socalTECH

JUNE 25, 2013

Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. Media Design Group has been working with Dollar Shave Club to measure how well TV advertising is working for the company. READ MORE>>.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

socalTECH

JULY 9, 2019

MomentFeed is venture backed by Level Equity, Signia Venture Partners, Draper Nexus and DFJ Frontier.

Draper 124

Draper Southern California Santa Monica Social Media 124

socalTECH

JULY 17, 2013

Shopzilla said the new division will focus on new media and audience targeting, offering up marketers access to its shopping intent data. Shopzilla said Aisle A will offer up display advertising across both its own shopping site (Beso, Bizrate, Shopzilla) as well as from premium partners. READ MORE>>.

Advertising 138

Advertising Sites Equity Los Angeles 138

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

Social Media 102

Social Media Media Entrepreneur Metrics 102

Tech Zulu Event

SEPTEMBER 11, 2013

Social analytics and personalization platform GraphDive has closed $2 million in its first ever equity round from Crosslink Capital, Correlation Ventures, Plug & Play Tech Center, Start Capital and angel investors Pejman Nozad, Ullas Naik and Scott Banister. $2 2 million equity round.

Equity 65

Equity Social Media Google Tool 65

socalTECH

SEPTEMBER 20, 2010

El Segundo-based Internet Brands , the Internet media firm headed by Bob Brisco, has been acquired by private equity firm Hellman & Friedman Capital Partners, in a deal worth approximately $640M. Tags: internet brands merger acquisition private equity advertising. The price is a premium of approximately 46.5

Internet Brands 190

Internet Brands El Segundo Equity Pricing 190

socalTECH

MAY 10, 2011

Carlsbad-based Scentsa , a developer of an out-of-home advertising network, has scored a Series A funding from San Diego private equity fund Huntington Capital , Huntington said Tuesday. Size of the equity funding deal was not disclosed.

Funding 145

Funding San Diego Advertising Screening 145

socalTECH

OCTOBER 10, 2012

The firm said its product provides "attribution credit" to those assets--which it calls owned media assets--even though those third party sites do not support first party analytics tags. Convertro is trying to better track conversions and visitors, and attribute those to different online advertising and outreach. READ MORE>>.

Product 145

Product Paid Search Advertising Technical Review 145

socalTECH

APRIL 25, 2011

Westlake Village-based online advertising firm ValueClick announced this morning that it has acquired Greystripe , an operator of a brand-focused mobile advertising network. According to ValueClick, it has hired Greystripe's management team and employee base, and will run Greystripe as a wholly owned subsidiary of ValueClick Media.

Westlake Village 170

Westlake Village Steamboat Ventures Advertising Incubator 170

Tech Zulu Event

NOVEMBER 12, 2013

Manatt Digital Media is a professional digital media service for businesses. In early October, Manatt Digital Media was a proud sponsor of Siemer Silicon Beach Summit. TechZulu met with Hale Boggs, from Manatt Digital Media, and discussed Manatt Digital Media and the future of LA’s startup scene.

Los Angeles 84

Los Angeles Media Invest Startup 84

Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

FEBRUARY 11, 2023

That’s why all those so-called million dollar ideas I hear about as an investor don’t get me excited, and entrepreneurs find that working twenty hours a day often generates nothing more than sweat, instead of the desired sweat equity. Appreciate the media accolades and peer success feedback. Increasing customer focus and loyalty.

Startup 118

Startup Satisfaction Customer Custom 118

socalTECH

JUNE 25, 2012

Los Angeles-based FastPay , which provides receivables financing for digital media businesses, said this morning that it has raised $25M in funding. The funding included a senior credit facility from Wells Fargo Capital Finance and a subordinated debt and equity investment from SF Capital Group. READ MORE>>.

Equity 145

Equity Advertising Los Angeles Content 145

socalTECH

NOVEMBER 12, 2008

Los Angeles-based Agility Studios said Wednesday that the firm has launched a new entertainment studio focused on digital media. According to the firm, it was founded by Scott Ehrlich, Larry Tanz, and Keith Quinn, and will focus on transforming digital media firms into viable businesses.

Equity 100

Equity Entertainment Media Advertising 100

socalTECH

JUNE 29, 2017

Those local funds are on top of a massive injection of funding from out of area venture capitalists, private equity funds, family offices, and strategic investors. Investment interests: Consumer Internet, eCommerce, enterprise software, cloud computing, financial technology, advertising technology. List ordered by fund size).

Southern California 178

Southern California Venture Capital Artificial Inteligence Capital 178

socalTECH

NOVEMBER 24, 2009

Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Tags: rubicon project online advertising invenstory adsafe. READ MORE>>.

Clearstone 124

Clearstone Advertising Equity Sites 124

Startup Professionals Musings

MAY 16, 2020

That’s why all those so-called million dollar ideas I hear about as an investor don’t get me excited, and entrepreneurs find that working twenty hours a day often generates nothing more than sweat, instead of the desired sweat equity. Appreciate the media accolades and peer success feedback. Increasing customer focus and loyalty.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

socalTECH

FEBRUARY 25, 2009

According to MarketShare Partners, Elevation made a minority equity investment in the firm. MarketShare's software is used by companies such as Charles Schwab, Electronic Arts, and Mercedes-Benz, to allocate marketing, sales, and promotional dollars between various kinds of advertising and media. READ MORE>>.

Invest 100

Invest Electronic Arts Equity Advertising 100

Startup Professionals Musings

OCTOBER 11, 2010

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his recent book titled " Social Media Metrics.

Social Media 84

Social Media Metrics Media Satisfaction 84

socalTECH

MARCH 28, 2014

Los Angeles-based mobile advertising company Airpush has quietly grown to around $100M in annual revenues, according to a recent ranking from Forbes--a big surprise, as the company was completely bootstrapped by founder Asher Delug , who eschewed the usual use of venture capital and private equity to build a company to those revenue levels.

Startup 196

Startup Mobile Advertising Organization 196

socalTECH

MARCH 20, 2015

Ross Weber: ClickTripz is an advertising platform for travel advertisers. What''s different about your platform that more general advertising platforms? I decided--why stop fighting this, because this type of advertising just works, and figure out how to do it a little better in the past. What is ClickTripz? READ MORE>>.

Advertising 100

Advertising Startup Software Review Platform 100

Startup Professionals Musings

AUGUST 21, 2021

Of course, that means a mindset willing to give up much more equity, and taking on a whole new level of risk. Working with the media is required, both social as well as the press, through public relations and internal channels. Of course, customer relationships, and penetration into new market segments are also critical elements.

Startup 151

Startup Course Sales Entrepreneur 151

socalTECH

NOVEMBER 18, 2008

Santa Monica-based Gorilla Nation, which provides ad sales for web publishers, said today that it has extended its deal with Gawker Media to cover advertising sales throughout the UK. Gawker publishes the Gawker, Defamer, Jzzebel, Gizmodo, Kotaku, ValleyWag, Lifehacker, and Jalopnik online gossip and media sites. READ MORE>>

Gorilla Nation 100

Gorilla Nation Santa Monica Advertising Equity 100

socalTECH

SEPTEMBER 20, 2010

Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets. READ MORE>>.

Internet Brands 190

Internet Brands Westlake Village Woodland Hills Beverly Hills 190

Tech Zulu Event

FEBRUARY 19, 2014

You might be aware of their products – perhaps having seen their digital media signs in your favorite local restaurant or bar, but what you might not know is their compelling founders’ story and unique company culture. ” The large social media screen is Enplug, five iterations later. Focus on Value, Not Advertising.

Social Media 106

Social Media Startup Screening Advertising 106

Tech Zulu Event

MARCH 7, 2010

Discover the what the future holds for you and this game changing media platform. Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. Presenter: Scott A. Jones, Founder, Chairman and CEO, ChaCha Search, Inc.

Mobile 40

Mobile Media Case Study Advertising 40

socalTECH

AUGUST 15, 2014

You see users moving to a platform that doesn''t monetize advertising as well. They''re even one of our advertisers right now. I learned a lot about the media business and transactions there. So I took a massive pay cut to take a job at Evolve Media to work on a combination of law and business stuff for them.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124