Startup Professionals Musings

MARCH 24, 2013

This has been a long-time dream of Tim Berners-Lee , the man who (really) invented the World Wide Web. He calls his dream the ‘Semantic Web’ (or Web 3.0), meaning it understands user context. He and many other experts believe that the Semantic Web will act more like a personal assistant than a search engine.

Web 98

Web Entrepreneur Software Review Google 98

socalTECH

FEBRUARY 13, 2012

Los Angeles-based OpenX , the developer of online advertising serving software, reported today that it has achieved its first full quarter of profitability, and is has exceeded an annual run rate of $100M. OpenX develops online ad serving software, which is used by web publishers to display web advertising.

OpenX 174

OpenX Advertising Web Los Angeles 174

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Tags: advertisers sponsors. Technology.

Advertising 113

Advertising Southern California IP VentureNet 113

L.A. Business Journal

DECEMBER 19, 2016

Fatigue from relentless targeted online advertising has spurred a growing share of internet users to download ad blockers – browser extensions that remove digital ads from websites. internet users removed digital ads from Web pages with an ad blocker this year, according to a report by eMarketer.

Tool 100

Tool Advertising Web Report 100

socalTECH

AUGUST 16, 2012

Huntington Beach-based AnyMeeting , which develops free web conferencing and online meeting software, reported this morning that it has released a new feature which lets users share any YouTube video into their meeting, and has also hit a milestone of 200,000 registered users.

Tech Coast Angels 193

Tech Coast Angels Pasadena Angels Conference Pasadena 193

socalTECH

OCTOBER 18, 2012

San Diego-based venture investor Avalon Ventures has backed a developer of video advertising products, Selectable Media , to the tune of $2M. Selectable Media, which is based in New York, lets users opt into branded video advertising in exchange for free access to content on web and mobile apps. READ MORE>>.

Avalon 147

Avalon Media San Diego Advertising 147

socalTECH

JUNE 4, 2012

Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. OpenX developers advertising serving software and related advertising network services, aimed at web publishers. White as its General Manager, Publisher Business - West. READ MORE>>.

OpenX 150

OpenX Advertising Web Los Angeles 150

socalTECH

NOVEMBER 10, 2011

Huntington Beach-based Anymeeting , the free web conferencing and webinar service headed by Costin Tuculescu, and backed by the Tech Coast Angels, Pasadena Angels and Maverick Angels, reports today that it has added a new, ad-free version of the software aimed at small business users. per month for up to 200 attendees. READ MORE>>.

Tech Coast Angels 162

Tech Coast Angels Pasadena Angels Pasadena Web 162

socalTECH

JULY 8, 2009

Irvine-based Local.com , which operates a network of local business search sites, reported the firm's traffic numbers today, saying that during Q2, it had 63 million monthly unique visitors on its site and network. Local.com's web sites allow users to search for local businesses and services. READ MORE>>.

Report 100

Report Advertising Sites Web 100

Startup Professionals Musings

SEPTEMBER 27, 2010

This is the current dream of Tim Berners-Lee , the man who invented the (first) World Wide Web. He calls his dream ‘Web 3.0’ or the ‘Semantic Web,’ meaning it understands user context. He and many other experts believe that the Web 3.0 As you search the Web, the browser records your interests in your local storage.

Web 92

Web Startup Artificial Inteligence Journal 92

socalTECH

OCTOBER 28, 2008

Los Angeles-based Internet Brands disclosed Tuesday as part of its earnings report that the firm has purchased two web sites, BensBargains.net, and GrooveJob.com. on those web site buys. Financial terms of those buys were not disclosed, however Internet Brands said it spend $10.7M on the buy of four companies during Q3.

Internet Brands 100

Internet Brands Web Acquisition Sites 100

socalTECH

MAY 6, 2010

Los Angeles-based Gorilla Nation , which provides advertising sales for web site operators, reported today that it has renewed an agreement with eBaumsWorld.com , where it will continue to represent all of the site's ad inventory. Gorilla Nation specializes in finding brand advertisers for mid-range web sites.

Gorilla Nation 140

Gorilla Nation Advertising Web Sites 140

socalTECH

NOVEMBER 4, 2011

Los Angeles-based Gorilla Nation , the online advertising representation firm which is a part of Evolve Media Corp., reported this morning that it has added a new suite of "Urban" and "Latina lifestyle" sites to its network of web sites. Gorilla Nation helps to connect websites with brand advertisers. READ MORE>>.

Gorilla Nation 145

Gorilla Nation Advertising Sites Web 145

socalTECH

SEPTEMBER 1, 2009

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Overall, the firm reported CPMs are up about 38% in Q2. READ MORE>>.

Clearstone 165

Clearstone Advertising Pricing Report 165

socalTECH

FEBRUARY 20, 2013

Los Angeles-based FastPay , which provides specialized line of credit to online publishers, e-commerce companies, videogame companies, and other digital media companies, reports this morning that it has placed over $100M in funding to over 100 customers since its launch in 2010.

Customer 164

Customer Custom Funding Commerce 164

socalTECH

AUGUST 24, 2009

Los Angeles-based Gorilla Nation reported Monday afternoon that it has signed on World Wrestling Entertainment as a client. Tags: gorilla nation wrestling online advertising. READ MORE>>.

Gorilla Nation 133

Gorilla Nation Advertising Web Entertainment 133

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. According to relevant reports , 93 percent of online experiences start with a search engine. Your challenge is to provide credible content, sources, and assistance.

Customer 172

Customer Custom Marketing Social Media 172

socalTECH

JULY 31, 2012

Los Angeles-based content delivery network (CDN) provider NetDNA reported today that it has been selected by online tag management company Ubertags. UberTags' cloud-based service is used to manage third party "tags"--those snippets of code used on websites to manage advertising, web analytics, retargeting, and many other services.

Content 140

Content Advertising Networking Web 140

Startup Professionals Musings

AUGUST 25, 2023

We all see reports of venture capitalists who invest millions in new businesses, but be assured that these investments come only after you have a proven base business, and have a case for scaling it quickly. The remainder use outside funding, including crowdfunding, friends and family, banks, and investors.

Social Media 98

Social Media Metrics Media Tool 98

socalTECH

MARCH 31, 2010

Irvine-based Local.com , an online local search site, reported today that it has renewed and expanded a local advertising distribution agreement with SuperMedia LLC, the parent firm of Superpages.com.

Advertising 140

Advertising Sites Web Content 140

socalTECH

JANUARY 26, 2009

Irvine-based Skweezer, which operates a mobile advertising network and tools to translate web pages to mobile format, is reporting today that the firm saw its first quarter of profitability in Q4. Skweezer's advertising product also works with non-mobile web sites. Tags: mobile advertising skweezer.

Advertising 100

Advertising Mobile Web Sites 100

socalTECH

FEBRUARY 23, 2009

Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. Tags: project rubicon report advertising. READ MORE>>.

Clearstone 100

Clearstone Advertising Report Entertainment 100

socalTECH

MAY 18, 2010

Associated Content, much like Demand Media, pays users to "crowdsource" articles about various topics which might be of interest to Internet users and web searching. Both firms develop "evergreen" articles about popular topics, which they then sell advertising against.

Yahoo 150

Yahoo Demand Content Media 150

socalTECH

JULY 30, 2010

Los Angeles-based Internet Brands reported its results Thursday, saying that the firm saw record revenues in Q2. Revenues were up by 21 percent from the prior year, driven by increases in internet advertising revenues. According to Internet Brands, it had net income of $4.6M in revenues, up from $2.5M in Q2 of 2009. in total.

Internet Brands 160

Internet Brands .Net Acquisition Web 160

Berkonomics

APRIL 8, 2021

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. That compares with a reported 330 million for Twitter which had a nine-year head start and so much more free press from famous users over the years. Here is my list. First: Planning.

Sites 156

Sites Product Social Network Press 156

socalTECH

DECEMBER 11, 2008

Mediaplex, the technology division of online advertising firm ValueClick, has ventured into the behavioral targeting arena, with a new product, the firm said yesterday. The division of Westlake Village-based ValueClick said that its new product will allow advertisers to segment their qualified customers, based on prior activity on the web.

Westlake Village 100

Westlake Village Advertising Web Examples 100

socalTECH

JULY 8, 2009

Los Angeles-based Gorilla Nation , which represents online publishers for advertising sales, reports today that the firm has extended an agreement with The Brooklyn Company, which owns horror site Fangoria.com, FangoriaGoreZone.com, and Starlog.com. The two said they have been working together for the last five years. READ MORE>>.

Gorilla Nation 100

Gorilla Nation Advertising Sales Sites 100

socalTECH

MARCH 15, 2010

According to Demand, Bradford will oversee brand advertisers on the firm's top 20 owned and operated web sites. Bradford reports to Rosenblatt. Los Angeles-based Demand Media , the online media venture of Richard Rosenblatt, announced Monday afternoon that it has hired on Joanne Bradford, most recently Yahoo's SVP of U.S.

Yahoo 113

Yahoo Demand Media Advertising 113

socalTECH

JANUARY 14, 2009

Los Angeles-based video advertising technology provider Panache is reporting today that it has signed on MTV as a customer. According to Panache, MTV will use the company's platform across MTV Networks web sites, including MTV.com, VH1.com, Tags: video advertising panache. com, Nick.com and CMT.com. READ MORE>>.

Advertising 100

Advertising Web Los Angeles Platform 100

Jason Nazar

AUGUST 15, 2013

The 7 Ways to Get (unpaid) Traffic on the Web. “If Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Both Sides of the Table

MAY 23, 2012

The most recent report to weigh in on the troubles of the industry was produced by the esteemed Kauffman Foundation. Contrary to some press reporting, the boom in startups, the creation of accelerators and seed funds as well as the deserved popularity of AngelList do not signal doom for our industry. Thank you, Aaron Sorkin!

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Both Sides of the Table

JUNE 20, 2014

My point was that Amazon continues to dominate the web services business because AWS continues to cut prices & margin in the same way a hypermarket does to control market share. And contrary to media reporting, YouTube has been incredibly supportive of networks like Maker & MiTú in building out our businesses. I wasn’t.

Invest 291

Invest Content Media Networking 291

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Tags: sponsor advertising. Thanks in particular to: Sponsors.

Southern California 140

Southern California IP Orange County Glendale 140

socalTECH

JULY 15, 2009

San Diego-based VMIX , which provides a platform for publishing and managing online video, reports today that it has signed on an ad agency and reseller, which has resulted in more than 30 customers for the firm. Tags: vmix publishing video content advertising. Financial impact of the customers were not disclosed. READ MORE>>.

Mission Ventures 100

Mission Ventures Enterprise Partners San Diego Advertising 100

Both Sides of the Table

AUGUST 21, 2011

While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. Of the $300 billion spent annually on advertising, 90% of it ($270bn) is still offline and not measurable. (1). The Impact of Mobile Phones on Advertising.

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

MAY 14, 2013

I love the web and love Internet marketing. Although the web offers amazing chances for organic growth, you have to do something amazing. We realized that the way the web was heading, was that if you don''t do something amazing, someone will do it better. What''s your background and how did you decide to start the site?

Google 236

Google Sites Startup Web 236

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Tracking and performance reporting. Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90