SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

Social Media 179

Social Media Media Social Network Networking 179

SoCal CTO

OCTOBER 13, 2009

I'm hoping you can help me figure out who I should be connecting with on this. I find myself speaking at various venues in Los Angeles to tell people (most often service providers) about how I've used social media and particularly my blogs, LinkedIn, twitter and topic hubs as part of my own services business.

Social Media 167

Social Media Los Angeles Media Angel 167

Both Sides of the Table

MARCH 8, 2010

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Tech Coast Venture Network

MAY 5, 2010

While social media is a hot topic for individuals and businesses, you would be surprised to learn that some businesses and individuals are simply avoiding even checking it out. 1 Fear of the Unknown – My opinion is that it is only an unknown if you don’t research it and educate yourself about the topic.

Social Media 100

Social Media Media Education Organic Search 100

Startup Professionals Musings

JUNE 16, 2023

Here are his key recommendations for web sites and blogs that I particularly recommend to entrepreneurs and startups: Provide good content. A website or blog without appealing or entertaining content for your market segment is not enchanting. Graphics, pictures, and videos make a website or blog more interesting and enchanting.

Web 96

Web FAQ Marketing Technical Review 96

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

Social Media 115

Social Media Media Startup Social Network 115

Tech Zulu Event

MAY 19, 2016

While social media can be a powerful way for businesses to interact with audiences, there are many costly mistakes that can be made in this area. Hardly a week goes by without hearing about a scandal or faux pas made by a company on Twitter, Facebook or Instagram. If you’re on social media, sooner or later you will be attacked.

Social Media 56

Social Media Media Entrepreneur Content 56

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Customer Custom Media 214

Tech.Co

OCTOBER 28, 2020

The new team-up has a lot of moving parts: Shopify even termed it a “first-of-its-kind” partnership in its announcement blog post. But those who can offer a worthy product now have an in-road with one of social media's biggest and most engaged groups of potential shoppers. How the Partnership Works. 2.2% + 30c.

Help 149

Help Platform Startup Social Media 149

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Customer Custom Media 99

Both Sides of the Table

JANUARY 14, 2014

Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media. In a way it feels intuitive to us – the readers of this blog – because we’re the tech crowd. 62% of adult US Internet users check or send email on a daily basis.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

SEPTEMBER 19, 2020

Here are some of his recommendations for web sites and blogs that I particularly recommend to entrepreneurs and startups: Provide good content. A website or blog without appealing or entertaining content for your market segment is not enchanting. Graphics, pictures, and videos make a website or blog more interesting and enchanting.

Customer 160

Customer Custom FAQ Technical Review 160

Both Sides of the Table

MARCH 13, 2010

And there is relationship between debating and blogging. I started blogging in 2005 and then re-started blogging about a year ago. I love learning first hand about the differences in analytics platforms, social media conversion, the effectively of copy, how to cultivate an audience, etc.

Blogging 250

Blogging Social Media Writing Startup 250

Startup Professionals Musings

APRIL 21, 2013

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104

Blogging Product Startup Writing 104

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. I should know.

Writing 326

Writing Buzzfeed Social Media Blogging 326

socalTECH

AUGUST 30, 2012

and co-founder Sean Percival is a MySpace vet and a familiar face in Southern California's social media circles. We caught up with Sean to learn more about the acquisition, and how the buy of Cottonseed is one of the things helping the firm break into the closed and protective clothing industry. How did it come about?

Acquisition 167

Acquisition Help Social Media Startup 167

Both Sides of the Table

MAY 4, 2013

I’m not saying that lawyers were my screening process – simply that they knew about deals early on and they had voted with their time and pocketbooks so I knew I had a degree of filtering. I eventually stumbled on to the best source of high-quality deal flow imaginable – blogging. I spent time on college campuses.

Startup 361

Startup Venture Capital Pricing Technical Review 361

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. The post Social Media Brand Image Guidelines for New Businesses appeared first on TechZulu.

Social Media 40

Social Media Media Content Guide 40

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

Social Media 93

Social Media Media Startup Tips 93

Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

Social Media 85

Social Media Media Startup Content 85

Startup Professionals Musings

OCTOBER 3, 2020

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Framework 159

Framework Social Media Software Review Social Network 159

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. They can help you to remove emotion.

Social Media 144

Social Media Media Summary Satisfaction 144

Tech Zulu Event

NOVEMBER 11, 2011

In this article you’ll discover how to start a blog that makes money. There are four types of blogs; written blogs, video blogs, photo blogs and a combination of these. We’ll primarily be discussing written blogs. There are two different components to make money blogging. Let’s discuss. Not really.

Blogging 83

Blogging Email Writing Sites 83

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Startup 88

Startup Professionals Musings

APRIL 2, 2023

A while back I found a great book, “ America's Moment: Creating Opportunity in the Connected Age ,” put together by a group of fifty current leaders from across American life, that points out well some of the tools that can help all of us learn how to learn in this rapidly changing world of new opportunities.

Startup 108

Startup Education Entrepreneur Tool 108

Tech Zulu Event

NOVEMBER 10, 2009

Looking for a place to get your feet wet on blogging and social media? Focused specifically on the business community they have over 45 contributors to help get you started with facebook, Twitter, to even creating a WordPress blog for your company. The Bloggers Bulletin might be the place for you.

Social Media 40

Social Media Blogging Media Content 40

Startup Professionals Musings

MARCH 19, 2022

Here is my list of some key recommendations to help you get your fair share of business: Customize and personalize every communication you can. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

NOVEMBER 29, 2010

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.

Blogging 93

Blogging Invest Startup Writing 93

Both Sides of the Table

AUGUST 21, 2010

Colin is being supported by his Senator John Kerry and has received help from Vice President Biden and Attorney General, Eric Holder. What can you do to help Colin? Please share the Facebook page from the link with your network to help create awareness and like the page to receive updates. Leave Colin a short note of support.

Help 302

Help Startup Resource USC 302

SoCal CTO

MARCH 22, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. Maybe this meme will help.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

socalTECH

JUNE 14, 2013

It''s almost always difficult to get people to share information about your startup to the world. However, DogVacay , the Santa Monica-based startup which offers up an online service to help connect dog owners with people to watch their pets, has a secret weapon -- cute dog and puppy photos. Does it work? READ MORE>>.

Customer 216

Customer Custom Santa Monica Social Media 216

Tech Zulu Event

JANUARY 7, 2012

. Recently when at Blog World I got an advance copy of “Laughing at Wall Street” by Chris Camillo. A little bit about the author Chris Camillo…When the stock market was at it’s worst and our economy was failing us from 2007-2010 his private self-managed portfolio outperformed the big fancy dogs of Wall Street.

Social Media 68

Social Media Media Writing Blogging 68

SoCal CTO

JUNE 10, 2008

A while ago I posted about Secret for Networking at Events - Prenetworking where I recommended that people should look at who's attending the event prior to going to the event in order to make their networking more effective. I did a quick search and didn't find many blog posts mentioning that specific event.

Organization 150

Organization Social Media AITP Mixergy 150

Startup Professionals Musings

JULY 22, 2019

Inbound marketing is all building two-way virtual relationships, which are the norm for today’s generation via social media, mobile apps, recommendations from “friends” and influencers, modern websites with customer-focused content, friendly forums, and chat bots. Update your website to make it totally customer-focused.

Marketing 94

Marketing Social Media Technical Review Customer 94