socalTECH

APRIL 5, 2011

Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.

Truecar 232

Truecar Invest Edmunds Santa Monica 232

Both Sides of the Table

JUNE 23, 2013

Every sales organization with more than a handful of reps or that is across multiple offices or time zones would benefit from having a sales methodology. There are many out there and many books have been written on the topic. I’ve been writing a series on a simple methodology that we used at my first enterprise software company.

Sales 328

Sales Customer Custom Examples 328

Both Sides of the Table

NOVEMBER 29, 2014

This week I wrote about obsessive and competitive founders and how this forms the basis of what I look for when I invest. I had been thinking a lot about this recently because I’m often asked the question of “what I look for in an entrepreneur when I want to invest?” I had invested in myself for years.

Startup 409

Startup Invest Venture Capital Writing 409

InfoChachkie

JUNE 3, 2013

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The popularity of the company''s newsletter soon began to grow at a pace that outstripped the MouseDriver''s relatively meager sales. And so the book came out.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

Berkonomics

MARCH 25, 2012

For those of us who’ve invested in early stage companies, especially technology startups, we have confronted a universal problem. There are many ways to project the value of a company for purposes of pricing an investment, but all rely upon the revenue and profit projections of the entrepreneur as a starting point.

Invest 321

Invest Startup Email Competition 321

InfoChachkie

FEBRUARY 1, 2019

The book Summerhill School greatly impacted Lynda as a child. In 1995, Lynda wrote one of the first books on web design, Designing Web Graphics. The success of her initial book established her as a thought leader and made it clear that a sizable market existed to educate non-technical enthusiasts about the then-emerging Internet. [04:29]

Sales 113

Sales Education Startup Class 113

socalTECH

APRIL 30, 2010

Santa Monica-based Docstoc , the online professional document sharing site run by Jason Nazar , is announcing this morning that it has added around 100,000 books and 150,000 documents to the site, as part of a deal with Overdrive.com. READ MORE>>.

Doc 147

Doc Press Santa Monica Sites 147

Berkonomics

OCTOBER 5, 2023

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. And we were able to secure that investment along with a partner from that firm joining our board. The art of good management. Growth before the VC arrived was not a problem.

Venture Capital 296

Venture Capital Product Marketing Resource 296

socalTECH

FEBRUARY 25, 2016

West Hills-based Peloton Document Solutions , a company developing software which helps investment bankers, private equity investors, and companies to communicate financial information via interactive documents, has scored a strategic investment from R.R. Financial terms of the investment were not disclosed. According to R.R.

Invest 100

Invest Software Review Equity Sales 100

Berkonomics

FEBRUARY 23, 2023

Companies sometime run out of cash in the midst of their increasing success, and often find that sources of loans or investment are not freely flowing at the moment of need. Not so long ago, Basil Peters wrote his book, “Early Exits,” after analyzing 150 young companies and their exits. Growth brings financial issues.

Pricing 156

Pricing Invest Equity Entrepreneur 156

Berkonomics

SEPTEMBER 27, 2018

Email readers, continue here…] I did forget to tell you that on that day looking into the company’s books I discovered that neither the company nor its founder had filed Federal income tax returns during the three years in business, didn’t I? The surprise I could not ignore. And then, unbelievable value growth.

Sales 120

Sales Web Design Web Design 120

InfoChachkie

JUNE 3, 2013

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The popularity of the company''s newsletter soon began to grow at a pace that outstripped the MouseDriver''s relatively meager sales. And so the book came out.

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

Startup Professionals Musings

SEPTEMBER 11, 2015

Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business. In fact, I believe modern entrepreneurs need to be super sales people, in the most positive sense, to their team as well as customers. No pain usually means no sales.

Sales 106

Sales Entrepreneur Customer Custom 106

SoCal Tech Calendar

JUNE 2, 2016

The funding was led by Upfront Ventures, and also included Breakwater Investment Management, Time Inc., Loot Crate's boxes include everything from collectable figurines to comic books and apparel. Downey Ventures, M13, and SterlingVC. Greg Bettinilli of Upfront Ventures joins Loot Crate's board along with the funding.

Downey 100

Downey Sales Entertainment Los Angeles 100

InfoChachkie

JULY 4, 2011

There are a number of other children’s books that also serve as good platforms from which you can impart entrepreneurial values and lessons. One such book comes from a surprising source, the notoriously left-leaning Theodor Geisel, better known as Dr. Seuss. He continues smiling and deploys a rudimentary sales technique.

Sales 219

Sales Entrepreneur Startup Product 219

Startup Professionals Musings

MARCH 31, 2023

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Return on investment for demand generation. Lead management performance.

Metrics 102

Metrics Demand Paramount Content 102

Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. But higher value product sales often require a phone call. Thus, we click!

Advertising 284

Advertising Invest RSS CPC 284

Berkonomics

JUNE 8, 2017

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). Dave’s book and ebook on raising money available on Amazon.com. For you who fit that description, nice work.

Venture Capital 266

Venture Capital Class Invest Equity 266

socalTECH

AUGUST 23, 2012

Eventup, which is now running in Los Angeles, San Francisco, New York, Chicago, and Miami, said that Cooke will help launch various national and local sales strategies, growth and market planning, in addition to growing the sales team, revenue and overall day to day operations in the Eventup Chicago office.

Incubator 189

Incubator Los Angeles Sales Invest 189

Both Sides of the Table

SEPTEMBER 10, 2021

On the one hand, you’re over paying for every investment and valuations aren’t rational. Our fund (Upfront Ventures) recently returned >1x an entire $200 million fund just selling small minatory in secondary sales while still holding most of our stock for an ultimate public market exits. That used to be called A-round investing.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

MAY 21, 2022

The case for zero paid media as the new marketing model was highlighted a few years ago in the classic book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

AUGUST 24, 2022

Are you making the proper investment, and is it paying off? Thus I was pleased to see this subject, and related strategy decisions, covered well in a recent book, “ Brand Vision ,” by Jim Everhart. Rarely is there alignment between sales and marketing. We want to make sure you can break down the silos and manage to results.

Customer 100

Customer Custom Acquisition Technical Review 100

Both Sides of the Table

JUNE 27, 2021

In short: Access to great deals, ability to be invited to invest in these deals, ability to see where value in a market will be created and the luck to back the right team with the right market at the right time all matter. Consider: When GOAT started it was a restaurant reservation booking app called GrubWithUs … it’s now worth $3.7

Funding 294

Funding Startup Writing Invest 294

Both Sides of the Table

DECEMBER 7, 2014

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. Given customers & sales are the lifeblood of any organization you’d imagine everybody would respect their customers. If they want to invest that’s great. ” I cringed.

Customer 341

Customer Custom Venture Capital Software Review 341

Startup Professionals Musings

MAY 30, 2022

In his classic book, “ Second Stage Entrepreneurship ,” Daniel J. Switch your attention from product development to sales. Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

AUGUST 9, 2023

I remember a classic book, “ Jobs to Be Done ,” by Stephen Wunker, Jessica Wattman, and David Forber, which details well my perspective on these challenges and counter strategies. In these cases, you need testimonials, usage details, and return-on-investment examples. Multiple decision makers required to close a sale.

Case Study 89

Case Study Customer Custom Study 89

Startup Professionals Musings

JANUARY 1, 2022

I tell entrepreneurs that Google was an “exception” to all the investment and startup rules, but I’ve always wondered what it takes to be an exception. This book was not sanctioned by Larry Page and Sergey Brin , so it’s not a love story. In 2003, just four years old, sales hit $1.5 It didn’t disappoint me.

Startup 131

Startup Google Advertising .Net 131

Startup Professionals Musings

NOVEMBER 15, 2020

I remember a classic book, “ Jobs to Be Done ,” by Stephen Wunker, Jessica Wattman, and David Forber, which details well my perspective on these challenges and counter strategies. In these cases, you need testimonials, usage details, and return-on-investment examples. Multiple decision makers required to close a sale.

Case Study 174

Case Study Startup Customer Custom 174

Startup Professionals Musings

DECEMBER 2, 2022

There are dozens of sources to help you construct your business model, and a good example is a classic book by venture capital investor Elizabeth Edwards, simply named “ Startup ,” which is really designed as a handbook for launching a company for less. Sales/Marketing. Be specific on sales channels and marketing initiatives.

Sales 102

Sales Customer Custom Outsource 102

Berkonomics

DECEMBER 30, 2021

Several times in my investing life, as the final board member making the arrangements to dispose of remaining assets, I have literally been the one to turn out the lights, carry out the documents, books and records to my car, and become the only remaining contact between the failed business and the investors, bankruptcy court, or creditors.

Entrepreneur 156

Entrepreneur Training Invest Email 156

Both Sides of the Table

MARCH 30, 2010

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282

Mobile Invest Company Companies 282

Berkonomics

SEPTEMBER 17, 2011

email readers continue here.] Did I forget to tell you that on that day, looking into the company’s books, I discovered that neither the company nor its founder had filed Federal income tax returns during the three years in business? Within three months, we easily obtained $3 million of investment at a pre-money valuation of $30 million.

Sales 149

Sales Web Design Web Entrepreneur 149

Startup Professionals Musings

NOVEMBER 4, 2022

In my years of advising startups and occasional investing, I’ve seen many great ideas start and fail, but the right team always seems to make good things happen, even without the ultimate idea. That’s why investors say they invest in people (bet on the jockey, not the horse), rather than the idea. The sales professional.

Technical Advisors 123

Technical Advisors Startup Outsource Development High Tech 123

Both Sides of the Table

MARCH 31, 2012

Many MBA programs still cater too much to the needs of large, corporate management jobs or prepare students to enter big consulting companies or investments banks. If you haven’t read Adam Lashinsky’s awesome new book about Apple , you should. My guess is that we are likely in total agreement. Specifically, 1.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

APRIL 11, 2022

Now I see in a classic book, “ Business Models for Teams ,” by Tim Clark and Bruce Hazen, an extension of this process to down inside the venture, for teams and individuals. Popular revenue models today include recurring subscription charges, licensing, as well the traditional sale or lease model. Key activities.

Funding 133

Funding Activity Customer Custom 133

socalTECH

JUNE 4, 2013

The funding came from Tarsadia Investments. DAQRI says its customers include Twentieth Century Fox, Matchbox Twenty and SONY, who hae used the company to bring to life a "4D" experience on their DVD covers, books, and more. The company said the funding will go towards its engineering team, sales force, and to develop its platform.

Technology 147

Technology Entertainment Equity Los Angeles 147

Both Sides of the Table

JULY 9, 2013

This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. Well think of it this way – you have your sales process. And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing.

Customer 324

Customer Custom Marketing Newsletter 324