Both Sides of the Table

JULY 21, 2014

Since 2009 we’ve been in an unequivocal bull market. I’d like to do a few posts on what life looks like on the way up and perhaps how to keep your head on straight and avoid drinking your own Kool Aid because as I often advise entrepreneurs on irrational exuberance, “ In a strong wind even turkeys can fly.”

Marketing 354

Marketing Case Study Metrics Sales 354

TechCrunch LA

NOVEMBER 17, 2020

Joining Initialized in the round is the serial entrepreneur Moise Emquies, whose previous clothing lines, Ella Moss and Splendid, were acquired by the fashion holding company VFC in 2017. The company’s first product is a hand soap, Keeper. Emquies is also joining the company as its chief brand officer.

Incubator 184

Incubator Develop Development Los Angeles 184

TechCrunch LA

MAY 14, 2020

Ettitude , the Los Angeles-based, direct-to-consumer startup making sustainable bedding and sleepwear from bamboo fibers, has raised a sustainably sized round that should keep the company going even in the face of an economic recession. she relocated and took her company with her. ” The $1.6 ”

Sample 184

Sample Startup Los Angeles Sales 184

TechCrunch LA

SEPTEMBER 7, 2020

Launched by Karen Rodgers O’Neil, a longtime marketing executive, and Daniel Perrone, a serial entrepreneur and technology executive whose previous company, BroadMap, was acquired by Apple; The Shed hopes to take the rental model that Home Depot has turned into a billion dollar business line and take it to the masses.

Startup 285

Startup Product Demand Los Angeles 285

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

Startup Professionals Musings

SEPTEMBER 2, 2019

Every so often a promising entrepreneur seems to freeze in the oncoming headlights and gets run over by his competition. The company's market is the same. These points may sound obvious, but the process is certainly contrary to the popular “shoot from the hip” approach that is practiced by some entrepreneurs.

Entrepreneur 92

Entrepreneur Ideas Research Demand 92

Startup Professionals Musings

JANUARY 20, 2021

Based on my experience as a business advisor, I’m convinced that most startup investors invest in the entrepreneur, as much as a solution or product. The attitude of taking nothing for granted, of disbelieving the conventional wisdom, of challenging the way things are done, is essential for a winning entrepreneur.

Startup 162

Startup Entrepreneur IBM IBM 162

Both Sides of the Table

JANUARY 29, 2010

This is part of my series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I started the series talking about what I consider the most important attribute of an entrepreneur : Tenacity. Entrepreneurs play to win and they take losing seriously.

Competition 296

Competition Entrepreneur Startup GRP Partners 296

Both Sides of the Table

MARCH 17, 2010

I was recently interviewed for an article that appeared in Fast Company titled, “ Why you should start a business in LA.&# If you’re interested in the topic it’s worth a read, but I thought I’d elaborate on the topic since it comes up all the time. But we have a great city for building technology companies.

Company 290

Company Companies Technology Startup 290

TechCrunch LA

JANUARY 13, 2020

Every radical turn in technology history has its great entrepreneur, and for space that person is SpaceX founder Elon Musk. In that spirit, TechCrunch is pleased to announce our first TC Sessions: Space , a single-day show dedicated to this fast-emerging startup category. Is your company interested in partnering at TC Sessions: Space?

SpaceX 150

SpaceX Los Angeles Tips Pricing 150

Startup Professionals Musings

JUNE 4, 2022

Every so often a promising entrepreneur seems to freeze in the oncoming headlights and gets run over by his competition. The company's market is the same. These points may sound obvious, but the process is certainly contrary to the popular “shoot from the hip” approach that is practiced by some entrepreneurs.

Ideas 155

Ideas Entrepreneur Research Demand 155

InfoChachkie

SEPTEMBER 21, 2015

Even entrepreneurs that already sold on SaaS should stake note of new research from the SalientGroup : SaaS gets funded - Nearly 50% of SaaS-based startups are getting successfully funded—a rate of funding success no other sector can match. Overall, according to Gartner, the SaaS market will top $22 billion by 2015. Time to market.

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SaaS Entrepreneur Startup Satisfaction 100

Startup Professionals Musings

SEPTEMBER 20, 2019

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. For example, quarterly sales on one of your most important products suddenly decreases, or your inventory across a whole category has surged.

Entrepreneur 93

Entrepreneur eBook Metrics Examples 93

Both Sides of the Table

JULY 23, 2016

This is a huge moment for Michael Dubin who had the vision, the market genius, the operating chops and the perseverance to prevail even after the venture funding markets had wrongly written off eCommerce as a category. I really enjoyed reading his analysis of why he backed the company. This is a big win, for sure.

Dollar Shave Club 150

Dollar Shave Club Venture Capital News Snapchat 150

Startup Professionals Musings

SEPTEMBER 25, 2021

In fact, I often have to tell aspiring entrepreneurs that their inventions have zero value, at least not until they are put in the context of a business plan, with qualified people committed to executing the plan. Early-stage ideas fall in the same category. Experts and market research agree you are first. Don’t get me wrong.

Technical Review 156

Technical Review Funding Patents Ideas 156

Startup Professionals Musings

NOVEMBER 7, 2018

My answer is that innovative marketing is always required, to stand out above the crowd. Word-of-mouth is great, but I look for a real marketing budget and action plan. As a starting point, I would expect to see a marketing budget in the first year of 15 to 30 percent of projected revenues.

Product 86

Product Marketing Education Examples 86

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Don’t try to tackle all 20 major categories of digital social media at once.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. This is a tough one to accomplish, but it has paid off handsomely for the first to win in other categories, such as Amazon Kindle and Netflix. Above all, don’t forget to develop a comprehensive marketing and promotion strategy.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

FEBRUARY 9, 2015

Every so often a promising entrepreneur seems to freeze in the oncoming headlights and gets run over by his competition. The company''s market is the same. These points may sound obvious, but the process is certainly contrary to the popular “shoot from the hip” approach that is practiced by some entrepreneurs.

Entrepreneur 105

Entrepreneur Ideas Research Demand 105

socalTECH

AUGUST 12, 2019

The Vinetta Project (www.vinettaproject.com), a group which is focused on helping to accelerate the growth of female-led startups, announced a few weeks ago that it is working with P&G Ventures, the internal "startup studio" of Procter and Gamble on an effort to help female-led companies in Los Angeles. What is The Vinetta Project?

Entrepreneur 124

Entrepreneur Metrics Los Angeles Help 124

TechCrunch LA

MARCH 23, 2021

Gates’ call is being met by startups and public companies hailing from everywhere from Amsterdam to Tel Aviv, London to Los Angeles, and Berkeley to… um… Chicago. The company aims to have its first product approved by European regulators by 2023 and notching commercial sales by 2025.

Chief Technology Officer 261

Chief Technology Officer Technical Review Software Review Product 261

TechCrunch LA

NOVEMBER 23, 2020

There is more than $250 billion spent per year across roughly 3 million businesses in the salon and spa category, according to data provided by the company. According to data provided by the company, Boulevard is definitely giving businesses a boost. Indeed, that company was taken private two years ago in a $1.9

Software 323

Software Beverly Hills Los Angeles Equity 323

Startup Professionals Musings

OCTOBER 23, 2022

As an advisor to entrepreneurs and a technologist, I’m happy to report that the tide may be turning, and we are experiencing a new era of opportunity for entrepreneurs, and a new appreciation of the power of the digital world. In his classic book, “ Digital Context 2.0: Norton, Ph.D., Is your business ready to ride the wave?

Social Media 107

Social Media Tool Google Yahoo 107

socalTECH

DECEMBER 4, 2020

For our interview today, we spoke with Darren Litt , one of the co-founders of Los Angeles-based MarketerHire , an online marketplace focused on connecting companies with marketing talent. Darren Litt: Simply put, we're a talent marketplace that makes it easy to hire the best marketers. What is MarketerHire?

Commerce 113

Commerce Marketing Southern California Netflix 113

socalTECH

AUGUST 16, 2018

One of the best things about working at Silicon Valley Bank in Los Angeles is the access to amazing founders and companies. Since we're deeply focused on the innovation ecosystem and bank over 50% of venture capital-backed companies, I have the luxury of seeing trends across the startup ecosystem.

Mobile 113

Mobile Los Angeles Blogging Venture Capital 113

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Don’t try to tackle all 20 major categories of digital social media at once.

Social Media 103

Social Media Media Marketing Startup 103

Both Sides of the Table

AUGUST 30, 2010

My advice to entrepreneurs was and is “ when the hors d’oeuvres tray is being passed take two ” (e.g. So I agreed to offer my current thinking on the economy and what it portends for the VC industry & fund raising for entrepreneurs. raise money now to weather any storms). Such is the case with advanced batteries.

Entrepreneur 298

Entrepreneur Venture Capital Technical Review Startup 298

Startup Professionals Musings

DECEMBER 31, 2017

Most entrepreneurs believe they are “different,” but they can’t quite understand how. The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. Dini makes the case that entrepreneurs are hunters, while the rest of us (large majority) are farmers.

Entrepreneur 54

Entrepreneur News Slides Startup 54

Both Sides of the Table

JULY 27, 2016

Wearables are clearly an important market but to me a much broader use case is bringing real-world objects into the computing world and there is no better mechanism than Computer Vision. A mobile marketing company could track campaigns and then measure increases in retail traffic driven into local stores. Why Density?

Marketing 150

Marketing Course Startup Organization 150

Startup Professionals Musings

OCTOBER 14, 2016

I’m sure all of you know one or more of the 200 or more young companies that are currently valued at one billion or more by investors and stockholders. What every entrepreneur is asking me these days, is “How do I get to be a unicorn?” Most unicorns pop up first in new solution categories. These are popularly called “unicorns.”

Company 100

Company Companies Startup Statistics 100

Both Sides of the Table

DECEMBER 16, 2009

This is part of my new series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I don’t think it takes book smart people to build great companies – sometimes it’s a hindrance. If you haven’t spent time over there you should.

Entrepreneur 306

Entrepreneur Startup Outsource Development Custom 306

Startup Professionals Musings

JUNE 28, 2015

Most entrepreneurs believe they are “different,” but they can’t quite understand how. The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. Dini makes the case that entrepreneurs are hunters, while the rest of us (large majority) are farmers.

Entrepreneur 106

Entrepreneur News Slides Startup 106

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Don’t try to tackle all 20 major categories of digital social media at once.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

MAY 12, 2014

Most entrepreneurs believe they are “different,” but they can’t quite understand how. A recent book, “ Hunting in a Farmer''s World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. Dini makes the case that entrepreneurs are hunters, while the rest of us (large majority) are farmers.

Entrepreneur 109

Entrepreneur Startup News Slides 109

socalTECH

APRIL 18, 2017

Ahead of the Recurring Revenue Conference ([link] which we are helping to sponsor next week, we are chatting with a few companies in the recurring revenue area space. We are also launching beverages and coffee, two new categories, next month. Additionally, we're very sales and marketing driven. One, is shelf space.

Entrepreneur 124

Entrepreneur Services Sales Custom 124

Startup Professionals Musings

DECEMBER 31, 2018

In this age of constant market evolution and new technology, there is no such thing as a static business that is self-sustaining. Just ask former big brand companies, like Blockbuster, Kodak, Lehman Brothers, and Sears, what happened to them. Populating new domains to sustain your market.

Examples 99

Examples IP Acquisition Social Media 99

Startup Professionals Musings

AUGUST 9, 2023

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

Case Study 89

Case Study Custom Customer Study 89