Startup Professionals Musings

AUGUST 3, 2022

Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms. I recommend some presence on two or three platforms. In today’s rapidly changing and highly competitive business world, I encourage each of you to utilize every force at your disposal. Stay current.

Marketing 119

Marketing Social Media Mentor Conference 119

Tech.Co

MAY 25, 2018

BlackTech Week was created in 2014, and in four short years, they’ve gained over 2700 participants, 150 speakers, and 3 pitch competitions. Founded in 2013, digitalundivided leads high potential Black and Latino women founders through the startup pipeline with a focus on knowledge, research and community.

Startup 140

Startup Technical Review Competition Software Review 140

Startup Professionals Musings

MARCH 20, 2023

Exciting new technologies these days range from the niche social media software platforms I see almost every month, to new transportation models, like consumer space travel and driverless autos. If you claim no competition, investors may perceive that you have no market, or you haven’t looked. Neither is positive.

Customer 110

Customer Custom Social Media Technology 110

Startup Professionals Musings

DECEMBER 9, 2019

With the advent and popularity of crowdfunding platforms, including Kickstarter and IndieGoGo , as a winning alternative for funding your new venture, I find that many aspiring entrepreneurs are confused about the need to ever seek a professional angel investor. They don’t get excited by early stage research, development, or marketing hype.

Funding 119

Funding Startup Platform Examples 119

Startup Professionals Musings

NOVEMBER 12, 2021

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Search the Internet for blogs in your industry and do a little research before you start. Add content regularly. Conversational style.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Berkonomics

DECEMBER 5, 2013

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. The biggest error in planning may not be spreadsheet calculation error. Or cost estimation.

Metrics 239

Metrics Startup Marketing Demand 239

Both Sides of the Table

DECEMBER 26, 2010

Competition. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. Here’s some thoughts on the competition slide and also how to talk about it: Competition.

Venture Capital 313

Venture Capital Slides Competition Education 313

socalTECH

SEPTEMBER 24, 2014

What happens when you apply big data and computer science to digest all of that social data being fed into Twitter and other social platforms--and cross match that to location information? Ali Khoshgozaran: Before we started the company, me and my partner had participated in the USC Viterbi startup competition.

USC 236

USC Southern California Organization UCLA 236

Startup Professionals Musings

JUNE 19, 2020

Exciting new technologies these days range from the niche social media software platforms I see almost every month, to new transportation models, like consumer space travel and driverless autos. If you claim no competition, investors may perceive that you have no market, or you haven’t looked. Neither is positive.

Technology 127

Technology Marketing Social Media Customer 127

Tech Zulu Event

OCTOBER 21, 2012

Journey is a platform to build data gathering mobile apps much faster than would traditionally have been possible. We have customers in a number of industries such as field service, mobile health, financial services, market research, asset management, energy / utilities and logistics. Any competition? Who are your clients?

Mobile 65

Mobile Platform JavaScript Web 65

socalTECH

AUGUST 27, 2014

We''ve also built a data driven platform, that allows us to drive millions of unique visitors to our network of sites every month, covering the banking, credit, and travel and vertical markets. Brett Rossman: We have a platform we''ve built, and which we are constantly evolving called Magneto.

Startup 239

Startup El Segundo Marketing Media 239

socalTECH

JUNE 9, 2014

We''re taking that content, and publishing it on our licensing platform, which is much like a Getty Images for video. Is there a lot of competition for the rights to all of that content? Lee Essner: That''s one of the competitive edges we have. going to put it on their channel on Youtube, or maybe their website platform.

Media 235

Media Content Startup IP 235

socalTECH

NOVEMBER 19, 2018

Were part of the uCast Global video highway, which is our way of illustrating how content is being driven locally, regionally, and globally, using our platform, but also technology we have integrated and continue to integrate with our partners. We are unique in being an open platform, that allows for all of these variations to happen.

Content 113

Content Startup Mobile Platform 113

SoCal CTO

JANUARY 5, 2012

Aggregage , the platform that powers StartupRoar has added a powerful personalization engine. That means that the site now allows users to sign-up and have their content personalized based on their interests. It always has great, fresh content from a wide variety of industry professionals.

CTO Hire 175

CTO Hire Newsletter Content Sites 175

InfoChachkie

FEBRUARY 15, 2018

We started Milo Sensors over two years ago through the UC Santa Barbara New Venture Competition. Bob Lansdorp, Milo Sensors’ CTO and co-founder, transitioned from academic research with a background in mechanical engineering, nanotechnology, microfluidics, and a Ph.D I love origin stories. What was the company’s genesis?

Santa Barbara 169

Santa Barbara Technology Research Organization 169

Tech Zulu Event

MARCH 1, 2012

Your reasoning will inform what platforms you should choose, what target audience, what feature-set is necessary, and what your eventual marketing & personality should be. If you are simply interested in making money in the app space …then your first step is to start researching what kind of application you are interested in making.

Marketing 97

Marketing Startup Software Review Competition 97

Tech Zulu Event

DECEMBER 6, 2012

Research has shown that people can remember only 10% of their dreams when they wake up, and also that dreams have uses and meanings for psychological research. People can use DreamSwapp to record their dreams and share them with family through social media on our public platform. Competition? What problem do you solve?

Template 82

Template Social Media Media Research 82

Startup Professionals Musings

MARCH 27, 2015

In 2014 Tumblr overtook Instagram as fastest-growing social platform, and Snapchat is the fastest-growing mobile app, driven largely by Millennials and teens. Don’t connect the latest platform, which may be transient, with the larger phenomenon of digitally enabled social conversations. That won’t build any competitive advantage.

Social Media 101

Social Media Media Marketing Snapchat 101

InfoChachkie

OCTOBER 13, 2011

I recently spoke with Marten Mickos, the former CEO of MySQL and current CEO of Eucalyptus Systems , the leader in private cloud platforms. Since its origin as an academic research project in 2007, Eucalyptus has become the dominant open source cloud solution, boasting over 25,000 clouds formed.

Cloud Computing 212

Cloud Computing Santa Barbara Platform Resource 212

Startup Professionals Musings

JANUARY 27, 2019

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Search the Internet for blogs in your industry and do a little research before you start. Add content regularly. Conversational style.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Startup Professionals Musings

JUNE 27, 2015

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Yammer. Virtually every collaboration platform and mainline business process today has a cloud-based deployment option.

Entrepreneur 102

Entrepreneur Yammer Case Study Study 102

socalTECH

JANUARY 2, 2014

It took a while to do market research, but we ended up starting an app for law. Lawyers on the platform love the experience. Once we got our MVP up and running, we started doing research on this and went and raised around $150,000 to $180,000, for a total of under a quarter million from various people.

Help 240

Help Startup CTO Hire Pricing 240

socalTECH

SEPTEMBER 13, 2011

You've got to find each one, and research them online. Back to the service itself-- you've got lots of competition in the space, how are you going to get above that noise? Jonathan Simkin: Certainly, it is extremely competitive. That takes a while to do, probably a couple of hours per student. That reduces the costs more.

UCSD 185

UCSD Course Startup Sites 185

Startup Professionals Musings

MAY 24, 2014

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social media platforms such as Yammer. Virtually every collaboration platform and mainline business process today has a cloud-based deployment option.

Entrepreneur 104

Entrepreneur Startup Social Media Yammer 104

Tech Zulu Event

JULY 22, 2014

Through simple design, extensive sensing mechanism research, and behavioral science principles, Moving Analytics is carving out its own innovative niche in a heavily competitive space by providing a simple solution for highly sedentary people. How is Movn different than your competition? You recently conducted a pilot study.

USC 104

USC Southern California Activity Study 104

Tech Zulu Event

JUNE 11, 2012

Ambitious and motivated graduate-level and undergraduate (junior and senior) students are encouraged to apply for our internship positions: Business Development Intern (Summer 2012): Have the opportunity to work with and learn from TechZulu leadership while focusing on research, analytics, relationship management and collateral development.

Technical Review 71

Technical Review Software Review Writing News 71

Startup Professionals Musings

SEPTEMBER 20, 2014

Exciting new technologies these days range from the easier to use social media software platforms I see almost every week, to new transportation models, like consumer space travel and hydrogen fuel autos. If you claim no competition, investors may perceive that you have no market, or you haven’t looked. Neither is positive.

Technology 114

Technology Startup Social Media Customer 114

Startup Professionals Musings

AUGUST 13, 2012

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. Data from accredited market research groups like Forrester or Gartner is required for credibility. Competition and sustainable advantage. Asserting you have no competition is not credible.

Competition 113

Competition Metrics Startup Invest 113

Startup Professionals Musings

JANUARY 29, 2017

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Search the Internet for blogs in your industry and do a little research before you start. Add content regularly. Conversational style.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

InfoChachkie

SEPTEMBER 14, 2015

Cloud Architecture – Most cloud projects are now built on OpenStack an open source virtualization platform. Cloud Is Real – The debate is long over, as the last laggard companies embrace the benefits of distributed computing for datacenter efficiency and most software is now written to leverage the cloud’s agility.

IBM 100

IBM IBM Networking Software 100

Both Sides of the Table

FEBRUARY 7, 2013

In the same year they won Business Insider’s Startup competition. If you’re going to offer convenience as your biggest selling proposition you need to make it easy not only to book an appointment and pay for it but also to research which vendor to select based on reputation. Nice sweep!

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Startup Professionals Musings

DECEMBER 14, 2013

Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Startup 105

Startup Search Engine Optimization Summary Customer 105

socalTECH

JUNE 30, 2010

In her process of creating that video component, through lost Fedex packages, all of the time spent to come up with the final edit, and all the research that needed to be done, she determined that there seemed to be a real need for a collaborative place where people could come together and create conent. What sort of applications are those?

Journal 187

Journal USC News Startup 187

Xconomy

SEPTEMBER 29, 2016

With public interest in artificial intelligence technologies on the rise, five of the world’s largest corporations—vying against each other in so many spheres—are banding together to support research on the ethical and societal issues raised by machines with increasingly human-like capabilities.

Artificial Inteligence 40

Artificial Inteligence Technical Review Technical Advisors Research 40

Startup Professionals Musings

APRIL 7, 2017

Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Tech Zulu Event

AUGUST 28, 2012

We did some informal research toward the end of 2011 when the “pinning” phenomenon emerged because we found it very interesting. When we discussed the feedback we saw an opportunity to use our backgrounds in search and discovery to help us stand out from the competition. What inspired you to launch LoveIt? Have you had any challenges?

Organization 90

Organization Content Tool Blogging 90

Xconomy

OCTOBER 5, 2016

However, there is still room for competition. The value for consumers stems from having different vendors selling products on one branded platform with good customer service. Dominating business-to-consumer sales, Amazon seems ready to take over the world of business-to-business too. – Match customer needs with providers.

Organization 91

Organization Customer Custom Study 91