Southern California Edison Blog

MARCH 23, 2021

A content delivery network (CDN) is a network of edge servers that accelerate website speed and content delivery by hosting content physically closer to customers via points of presence (PoP). Read More: Best Network Setups for Media Content Delivery. Improved User Experience.

Content 54

Content Networking HTML Southern California 54

TechCrunch LA

JANUARY 26, 2022

In numerous interviews throughout the past two years, Weiss and other executives have emphasized the company’s focus on its direct-to-consumer online shipping model and obsession with iterating the customer experience based on feedback. It may not be as glamorous as D2C, but beauty tech is big money.

CTO Hire 197

CTO Hire Layoffs Commerce Email 197

Startup Professionals Musings

JULY 1, 2019

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. Solis outlines the heuristics of social psychology that are key to building positive customer experiences today.

Customer 85

Customer Custom Social Media Technical Review 85

Both Sides of the Table

OCTOBER 10, 2011

Some customer segments value the DVD business and these may be more price sensitive. Some customer segments value the convenience of instantly available films. Netflix needs to segment their customers and charge each what is appropriate. We need video reel to show customers that you care. ” customer segment.

Netflix 287

Netflix Customer Custom Pricing 287

TechCrunch LA

JUNE 9, 2021

Even as NFT sales dip below their most speculative highs, startups aiming to tap into their potential are still scoring big funding rounds from investors who believe there’s much more to crypto collectibles than the past few months of hype. Users can buy or sell the limited run or open edition items through their marketplace.

Platform 308

Platform Framework Los Angeles Design 308

InfoChachkie

MAY 14, 2012

This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI. Results from some of DataPop’s customers are even more impressive than the averages: • ABetterStay.com saw leads and conversion rates increase 125% and 72%, respectively, while decreasing its cost per lead by 29%. •

Content 171

Content Platform Paid Search OpenX 171

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

Customer 93

Customer Custom Networking Entrepreneur 93

Startup Professionals Musings

SEPTEMBER 2, 2012

Yet in the business plans I see, the marketing content and budget are smaller than ever. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Digital quite simply is not for repurposing content that exists in other channels.

Customer 100

Customer Custom Marketing Demand 100

Berkonomics

JUNE 18, 2020

We all know that the world of marketing has turned upside down these past years through the power of the Internet. Email readers, continue here…] How do you engage your customers in a conversation instead of merely broadcasting your message again and again in hope that some one remembers it? The way to do this for most of us.

Marketing 120

Marketing Social Media Advertising .Net 120

socalTECH

FEBRUARY 28, 2013

Santa Monica-based content delivery network (CDN) provider EdgeCast said this morning that it doubled its revenues in 2012, and now has more than 225 employees. The firm provides edge network services to help deliver content from such customers as Twitter, Pinterest, Sony, and Hulu to end users.

Steamboat Ventures 240

Steamboat Ventures Santa Monica Hulu Content 240

Both Sides of the Table

SEPTEMBER 15, 2013

If you’re thinking about building an online video network today you need to think about: Producing your own content (not just aggregating). Building direct customer relationships with viewers (who want to tune into your channels). Selling at smaller retailers will net you fewer customers and higher margins. Back to video.

Networking 366

Networking Media Content Customer 366

socalTECH

NOVEMBER 15, 2012

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? The firm has created a tool which uses software and semantic search to help in the whole process of curating content.

Web 237

Web Newsletter Content Startup 237

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

Customer 91

Customer Custom Startup Networking 91

Both Sides of the Table

NOVEMBER 5, 2012

For the past three years I have been pounding the table as loud as I can about the future opportunities in digital video. And investing in content companies won’t return money! For the first time in history content producers can build a direct relationship with views through subscribers, email addresses and mobile phone number.

Hollywood 374

Hollywood Content Yahoo Java 374

socalTECH

FEBRUARY 7, 2013

One of the hottest area for online publishers, has been the move back towards paid subscription paywalls for content. One of the companies which has been helping to drive that trend is Los Angeles-based MediaPass , a supplier of software which helps online publishers meter and paywall their content.

Journal 185

Journal Newsletter News Content 185

Startup Professionals Musings

MARCH 22, 2013

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. Solis outlines the heuristics of social psychology that are key to building positive customer experiences today.

Customer 100

Customer Custom Startup Social Media 100

socalTECH

SEPTEMBER 16, 2008

Separately, Language Weaver said that it is expanding in the commercial market with a new focus on web content, business intelligence, and customer care. Much of the firm's business has been government focused on the past, although the firm has a number of publicized commercial wins in the automated translation space.

Customer 100

Customer Custom Web Los Angeles 100

InfoChachkie

MARCH 2, 2010

Many collectors, whose primary goal was to complete their collections, were content to have an Excellent or even a Very Good card, which ensured broader demand for lesser grade cards. As such, the relative difference in value between a Mint and an Excellent card was not significant. Insertion Orders, Trafficking, Flight Dates, etc.)

Pricing 138

Pricing Advertising Marketing Startup 138

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Berkonomics

JULY 25, 2013

We all know that the world of marketing has turned upside down these past years through the power of the Internet. Email readers, continue here.] How do you engage your customers in a conversation instead of merely broadcasting your message again and again in hope that some one remembers it? Ask for endorsements when appropriate.

Social Media 179

Social Media Advertising .Net Content 179

socalTECH

AUGUST 29, 2014

A number of startups have tried to make sharing of premium clips more available to users, but none have yet managed to convince studios and other content creators to allow for widespread clipping and sharing of that content. Mauhan Zonozzy: We allow audiences to take bite size snips of premium content. Who are your customers?

Content 113

Content Los Angeles Seed Funding Hollywood 113

socalTECH

SEPTEMBER 18, 2019

In an era, where every single streaming music service seems to be the same thingindistinguishable from each otherhow do they differentiate and create customer loyalty? So, we've ended up doing that for the past 20 years. million paying customers when Cricket sold to AT&T. They are effectively all the same.

Startup 113

Startup Artificial Inteligence Content Platform 113

TechCrunch LA

SEPTEMBER 6, 2018

Initially, that means trivia quizzes, exclusive content and news snippets — i.e. exclusive content clips for members — but the plan to go beyond that and enable games, augmented reality, collectibles and more. “With Popbase, we are giving them a chance to gamify and monetize their YouTube content and personality.”

Help 115

Help Startup Activision Media 115

socalTECH

SEPTEMBER 18, 2019

In an era, where every single streaming music service seems to be the same thingindistinguishable from each otherhow do they differentiate and create customer loyalty? So, we've ended up doing that for the past 20 years. million paying customers when Cricket sold to AT&T. They are effectively all the same.

Startup 100

Startup Content Platform Artificial Inteligence 100

Startup Professionals Musings

SEPTEMBER 29, 2022

For example, just think of the data generated and captured for every online customer purchase transaction on the Internet. Don’t let your passion, culture, expertise, or past experience distort what information you need, or why you need it. You can’t change the past, so orient your framing around future value elements.

Framework 119

Framework Artificial Inteligence Social Media Media 119

Both Sides of the Table

MAY 24, 2016

For the past few months I’ve been doing nearly daily “Snapstorms” or short videos with startup advice released on Snapchat. Among the most comical things to me in the past few years is just how much it annoys some people that I use Snapchat. Today I’ve made all of them available on Snapstorms.com. where everybody else publishes.

Snapchat 200

Snapchat Blogging Venture Capital Writing 200

Berkonomics

JUNE 30, 2012

How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain.

Case Study 212

Case Study Study Social Network Advertising 212

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Optimize your content for search engines to get attention.

Marketing 76

Marketing Social Media Content Media 76

socalTECH

FEBRUARY 9, 2021

They typically have specific budgets lined up, and they're looking for ways to diversity, and also access new customers. It's a search engine, crawling a publisher's website, coming up with the most relevant content so when a search is performed, we give the user all the relevant results with a nice looking feel as well.

Advertising 203

Advertising Startup Google Commerce 203

socalTECH

NOVEMBER 6, 2012

Los Angeles-based Gumiyo (www.gumiyo.com) has been developing mobile websites for SMBs and publishers for a number of years, and recently started to offer up self-service tools to make it easy for those customers to create cross-device mobile websites. In this world of connected devices, I'm happy to say, is we're past the hype.

Mobile 219

Mobile Marketing Customer Custom 219

Startup Professionals Musings

DECEMBER 18, 2022

They also look for entrepreneurs they know from past experience and warm introductions, or for evidence that you have previously built a successful startup, and sold your last one for maybe $800 million. If you haven’t yet finalized the business model, cost projections, and customer segments, you aren’t ready for investors.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Both Sides of the Table

FEBRUARY 28, 2018

When a product is truly unique and demanded a retailer willingly promotes and sells it en masse in part because it does get margin on the good but also because it brings customers in the door who spend on other products. Ariel understood her customer?—?the So Why Does This Matter? Here are some ideas of what I believe matters.

Product 296

Product Course Customer Custom 296

Tech Zulu Event

MARCH 22, 2016

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. Well, Snapchat has made it so that anyone can create and upload a custom filter to any area they want.

Customer 40

Customer Custom Snapchat Design 40

Tech.Co

FEBRUARY 8, 2019

In the past, Spotify has been critiqued for not moving quickly enough into the podcast space. Spotify’s big competitors, Pandora and Apple Music, might all have the same music, but they don’t have podcasts to attract customers. No one’s saying that now. What It Means for the Podcast Industry.

Acquisition 124

Acquisition Media News Platform 124

Startup Professionals Musings

FEBRUARY 4, 2017

Yet in the business plans I see, the marketing content and budget are smaller than ever. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Digital quite simply is not for repurposing content that exists in other channels.

Marketing 82

Marketing Demand Startup Customer 82

Eric Greenspan

APRIL 12, 2013

In my past post , I spoke about a recovery plan for Best Buy. Best Buy customers and the rest of us need education. While they’ve not done a great job to keep our trust in the past, much of this was out of their control. They struggled and made some poor customer service choices that led us to worry about their future.

Course 124

Course Class Education Screening 124

Both Sides of the Table

SEPTEMBER 19, 2011

He acknowledged mistakes in his past communications and apologized. With nearly 25 million customers using Netflix it’s clear that everyone will have an opinion on this. Plus, content rights are harder to secure for streaming. In fact, they are projected to only lose 200k streaming customers (800k DVD).

Netflix 329

Netflix Evite Pricing Hulu 329