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Bold Entrepreneurs Now Create New Market Categories

Startup Professionals Musings

Have you noticed that the really big startup wins in the last couple of decades have come from creating and dominating new market categories, more than just new solutions? Steve Jobs was a master new category king, by preaching the need for new thinking as he introduced the iPad, iPhone, and Apple Watch.

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SaaS Is Dead, Long Live Software

InfoChachkie

However, the adjective “electric” was eventually dropped when all the devices in a product category utilized the technology. Software terminology is stubbornly not following a similar evolution. It’s high time we kill the term Software As A Service (SaaS) and call it what it is – software. ASP To SaaS To Software.

SaaS 113
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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Exploit your product and service differences.

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Interview with Zeb Evans, ClickUp

socalTECH

For today's interview, we sat down and chatted with >Zeb Evans, the founder and CEO of San Diego-based ClickUp (www.clickup.com), the developer of a workplace productivity software platform which is based by such companies as Google, Airbnb, and Nike. We compete in several different categories within the market. What is ClickUp?

Doc 203
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5 Market Obstacles That Kill Even Compelling Products

Startup Professionals Musings

Even when your new product or solution fills a real customer need, and has a positive value proposition, many new venture founders are surprised and frustrated to find that excited customers are hard to find and growth is slow. Product is “disruptive technology” or a “paradigm shift.”

Product 86
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6 Funding Resources For Ideas Needing More Validation

Startup Professionals Musings

Angel investors and venture capitalists are looking for startups with real products and a proven business model, ready to scale. This early stage is often called basic research , well before any specific commercially viable products might be envisioned. Commercial product prototypes. Product verification and clinical trials.

Resource 102
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Realistic Strategies For Funding Product Development

Startup Professionals Musings

Angel investors and venture capitalists are looking for startups with real products and a proven business model, ready to scale. This early stage is often called basic research , well before any specific commercially viable products might be envisioned. Commercial product prototypes. Product verification and clinical trials.

Develop 102