Both Sides of the Table

AUGUST 14, 2011

Understand the Gravity of the Situation for Your Customers. The obvious starting points to think to yourself are: Has something happened that fundamentally affects my customers or partners? We learned that from the original “gate.&# If you were hacked and customer passwords were stolen, get the story to your customers ASAP.

Startup 329

Startup Press Training Media 329

socalTECH

DECEMBER 7, 2015

San Diego-based phone service provider GreatCall , which focuses its phone service on older senior adults, has acquired the assets of a developer of a wearable device to help monitor that same customer base. Financial details of the acquisition were not announced. Financial details of the acquisition were not announced. READ MORE>>.

San Diego 100

San Diego Press Acquisition Platform 100

Both Sides of the Table

NOVEMBER 29, 2009

Entrepreneurs get so used to friends and family congratulating them on their press coverage that they forget sometimes that this isn’t real. Press doesn’t mean anything other than free advertising. Press coverage really matters – The good news – your press coverage really does matter.

Venture Capital 291

Venture Capital Press News Startup 291

Both Sides of the Table

JANUARY 26, 2013

But succinctly this press places a marker in the ground for your company. The funding rounds will also build customer confidence and they’ll help journalists feel air cover in writing your more important pieces when you brag about customers, traction, revenue or whatever. Should I Bundle it With More Juicy News?

Startup 355

Startup Funding News Press 355

Both Sides of the Table

JANUARY 27, 2013

After that a meme developed amongst many startups (and the advisors that coached them) that, “TechCrunch didn’t matter. It’s also important for recruiting, fund raising, business development and even company morale. You should focused on getting coverage where your users are.”

Blogging 309

Blogging Journal Press Startup 309

Startup Professionals Musings

AUGUST 21, 2021

Switch your focus from product development to sales. Of course, customer relationships, and penetration into new market segments are also critical elements. Working with the media is required, both social as well as the press, through public relations and internal channels. Increase communication, both internally and externally.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

APRIL 19, 2023

Ask questions of your customers, team members, and experts now to determine what the landscape will look like in the next five or ten years. Develop leadership that owns their decisions. Your role is to make sure there is support in place to encourage and validate the decision making role as employees continue to develop it.

Tips 116

Tips FAQ Startup Social Media 116

Both Sides of the Table

MARCH 14, 2013

Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? Here’s what’s going through his/her head: Is this story “newsworthy” or am I being asked to publish a press release? ” Can you imagine that ever getting inches in the press?

Marketing 389

Marketing Press Blogging Startup 389

TechCrunch LA

APRIL 23, 2019

The company touts that its different cabins can be tailored to suit the needs of different customers — ranging from commuter vehicles, public or group transportation, delivery vehicles, and private cars. gallery ids="1815593,1815594,1815595,1815596"]. . and China, according to one person with knowledge of the company’s plans.

Outsource Development 191

Outsource Development Startup Outsource San Diego 191

Both Sides of the Table

NOVEMBER 18, 2012

But for some strange reason they make you file your progress on fund raising, which is the widely picked up by the press. I like to speak about this topic with first-time wantrapreneurs because if you read the tech press every day you’d get the impression that it all glamor. But it’s hard to know that from the press.

Blogging 420

Blogging Press Entrepreneur Venture Capital 420

Both Sides of the Table

JULY 14, 2010

Here’s how it goes: You have a business development group with two people. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

InfoChachkie

APRIL 16, 2012

The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically. According to Steve, “The original version (of Four Steps) was printed on tree bark at Café Press.

Startup 229

Startup Class Press Custom Development 229

Both Sides of the Table

JULY 6, 2016

I have experienced many first-time entrepreneurs with too much hubris if fund-raising came easily and press was fawning and employees joined in droves and customer adoption has been rapid. In London when founders failed they were ostracized in the press and culturally I believe it became harder to raise capital.

Startup 261

Startup Press Blogging .Net 261

Startup Professionals Musings

MAY 6, 2023

Explore municipal development resources. New business development specialists there can also provide good additional sources for the specific information you may need. Competitor annual reports, white papers, press releases, and presentations are great sources of data and trends that you can use to support your own efforts.

Statistics 120

Statistics Research Report Newsletter 120

Both Sides of the Table

AUGUST 28, 2009

We hadn’t even thought about having a customer support line or who would staff it. Our customers were generally happy but they were pushing us hard for promised features. Our business development discussions took longer than planned. We downsized, developed processes and found our groove. We developed deep kinship.

Startup 331

Startup Press Customer Custom 331

Both Sides of the Table

OCTOBER 11, 2011

Are you cynical about their chances in the market just because they seem to be hot in the press and that bugs you? I’m a news junkie and love to watch the Sunday morning talk shows like Meet the Press, This Week with Christiane Amanpour or Shields & Brooks on The News Hour on Fridays. I hear views like this all the time.

Startup 313

Startup Press Writing News 313

Both Sides of the Table

FEBRUARY 28, 2018

When a product is truly unique and demanded a retailer willingly promotes and sells it en masse in part because it does get margin on the good but also because it brings customers in the door who spend on other products. Ariel understood her customer?—?the So Why Does This Matter? the modern buyer of home products?—?better

Product 296

Product Course Customer Custom 296

Both Sides of the Table

FEBRUARY 20, 2017

Here’s how it goes: You have a business development group with two people. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. They’re tasked with doing … marketing.

Activity 164

Activity Conference Press Case Study 164

Both Sides of the Table

OCTOBER 17, 2019

But like the company Kyriba, where we recently sold our position at above $1 billion, it took time until the revenue exceeded $100 million recurring and then the industry really competed to back this amazing company since it had scale, defensible technology and long-term, committed customers. Over the past 2.5 Why does that matter?

Venture Capital 223

Venture Capital IP Startup Google 223

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). Make sure you’re not spewing out meaningless reams of press releases.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

SEPTEMBER 15, 2013

For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year. Developing O&O (owned & operated) businesses (outside of YouTube).

Networking 366

Networking Media Content Customer 366

Tech.Co

DECEMBER 28, 2022

And in addition to streamlining biofuel production, Reversion is also developing ways to improve energy storage for when supply exceeds demand, taking a multi-pronged approach to sustainable power generation. . The Palo Alto-based company uses emerging artificial intelligence (AI) technology to tackle pressing questions in cancer care.

Startup 118

Startup Artificial Inteligence Platform Newsletter 118

Startup Professionals Musings

AUGUST 4, 2019

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

AUGUST 14, 2020

Explore municipal development resources. New business development specialists there can also provide good additional sources for the specific information you may need. Competitor annual reports, white papers, press releases, and presentations are great sources of data and trends that you can use to support your own efforts.

Marketing 157

Marketing Statistics Research Report 157

Startup Professionals Musings

MARCH 29, 2023

Frequent discussions with peers and customers on open questions will keep you from being led astray by your own biases. If you develop the habit of working frequently, it becomes much easier to sit down and get something done even when you don’t have a big block of time; you don’t have to take time to acclimate yourself.

Startup 109

Startup Writing Blogging Ideas 109

Both Sides of the Table

JUNE 27, 2011

Nobody likes to hear you say, “we can’t tell you anything we’re in stealth mode&# so develop some generic talking points that don’t give anything away when you’re asked what you do. But don’t let this information get out into the general press and don’t market more than a few months out.

Marketing 380

Marketing Startup Press Technical Advisors 380

Both Sides of the Table

JANUARY 23, 2011

You help them on stories, act as a source, develop real relationships, read their stories and eventually when you have news they’re more willing to have a conversation. I pointed out the fact that they only ever talked to the press when the had an announcement and that it was a continual process. It’s a continual process.

Startup 349

Startup Writing Press Blogging 349

Tech.Co

JULY 12, 2017

In a press release The Disney Accelerator highlights the success of Sphero and announced: “They have a multi-property lineup for this year including the App-enabled Ultimate Lightning McQueen, the voice interactive Spider-Man, and more.”. Epic Games.

Artificial Inteligence 108

Artificial Inteligence Startup Entertainment Press 108

Startup Professionals Musings

JUNE 29, 2020

Frequent discussions with peers and customers on open questions will keep you from being led astray by your own biases. If you develop the habit of working frequently, it becomes much easier to sit down and get something done even when you don’t have a big block of time; you don’t have to take time to acclimate yourself.

Startup 173

Startup Writing Blogging Ideas 173

StartUp Beat

MARCH 29, 2018

Spokespeople from Electric said the funding will directly contribute to developing the company’s fast technology that provides a customer support channel to small- and medium-sized businesses. The press released added that Bessemer Venture Partners partner Bob Goodman will be joining Electric as a partner.

Funding 40

Funding Startup Press Email 40

Both Sides of the Table

OCTOBER 12, 2010

Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development. Spending time selling to customers is the best way to find out what their problems are and how good your solution currently is at mapping to their needs.

Sales 346

Sales Startup Technical Review Customer 346

Startup Professionals Musings

NOVEMBER 16, 2018

That doesn’t mean that everyone needs to participate in creating the typical marketing hype, or needs to face the press on a regular basis. Unfortunately, I often find team members who are not believers, or have a different view of the customer. I believe the real challenge is make your whole team a marketing machine.

Marketing 71

Marketing Tips Technical Review Social Media 71

InfoChachkie

MAY 9, 2011

Relinquish Press Release Capabilities. The resulting credibility will help you establish future business development and customer relationships. Your pitch will be far more compelling to prospective customers and business partners when you have physical evidence of your partnership with a BDC. Deploy a Free Pilot.

Outsource Development 170

Outsource Development Entrepreneur Press Technical Review 170

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. As a startup in this phase you often raise capital, get press, hire staff and everything feels possible. How long does it take me to pay back my original customer acquisition costs?

Startup 286

Startup Technical Review Customer Custom 286

socalTECH

FEBRUARY 27, 2019

For our interview this morning, we sat down with Lior Elazary , the CEO of Westlake Village-based inVia Robotics (www.inviarobotics.com), which develops robots being used to automate the labor intensive, exhausting work of retrieving items from warehouses for e-commerce. How are you finding customer reception for this technology?

Westlake Village 113

Westlake Village Startup Commerce Seed Funding 113

Startup Professionals Musings

AUGUST 12, 2017

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons.

Tips 75

Tips Marketing Technical Review Startup 75

socalTECH

OCTOBER 30, 2014

Who is your typical customer? Michael Womack: So far we have all types of customers, from backpackers looking to find unique place to stay, to lots of baby boomer customers on a budget and who want some adventure. They hired me to help with business development, which is what I did for about a year. READ MORE>>.

Sites 213

Sites Startup Customer Custom 213