Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Customer 172

Customer Custom Marketing Social Media 172

socalTECH

MARCH 5, 2014

Orange County-based web and video conferencing tools developer AnyMeeting said Wednesday that it has launched a new, iPhone application, which is targeted at business users. According to AnyMeeting, the new iPhone app follows similar apps the company recently released for the iPad and Android.

Orange County 178

Orange County Conference Customer Custom 178

socalTECH

MAY 21, 2019

Los Angeles-based security software developer Signal Sciences , which is venture backed by Lead Edge Capital, CRV, Index Ventures, Harrison Metal and OATV, said Tuesday morning that it has rolled out a new, cloud-based Web Application Firewall (WAF) product to lits lineup.

Web 113

Web Software Development Los Angeles Software 113

SoCal CTO

JANUARY 5, 2011

- SoCal CTO , January 13, 2010 5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 9 Reasons Why Many Smart People Go Nowhere - Life Beyond Code , March 29, 2010 No Accounting For Startups - Steve Blank , February 22, 2010 Startup Advice In Exactly Three Words - #StartupTriplets - OnStartups , January (..)

Startup 378

Startup Venture Capital Blogging CTO Coach 378

AllTopStartups

APRIL 17, 2020

It provides businesses with the visibility they need to attract customers. SEO consists of multiple strategies,… The post AlchemyLeads Helps Businesses Increase Both Traffic And Web Conversions appeared first on AllTopStartups. Search Engine Optimization (SEO) increases both the quantity and quality of traffic to a website.

Search Engine Optimization 114

Search Engine Optimization Web SEO Help 114

socalTECH

DECEMBER 4, 2013

DreamHost, which is led by Simon Anderson, said the funds will go towards accelerating customer growth worldwide. Dreamhost offers up a wide range of web hosting services, including domain name registration, web hosting, Wordpress hosting, cloud computing, cloud storage, and other services.

Cloud Computing 250

Cloud Computing Web Acquisition Los Angeles 250

socalTECH

JUNE 12, 2013

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

Mobile 249

Mobile Marketing Santa Monica Advertising 249

socalTECH

FEBRUARY 5, 2013

The score allows online stores to see, at a glance, what their performance is with customer retention. Retention Science said its new score helps businesses predict customers are likely to churn or unsubscribe, and also provides campaign recommendations that the business can take actions on to improve its customer retention.

Commerce 242

Commerce Los Angeles Customer Custom 242

socalTECH

MAY 19, 2017

In today's world of web application development, speed is everything. Venice Beach-based Signal Sciences (www.signalsciences.com) has created sofdtware designed for those application developers to help protect those web applications. We're entirely born in the cloud, so it's a piece of software installed within a customer's system.

Web 138

Web Startup Southern California Software 138

Both Sides of the Table

SEPTEMBER 16, 2009

When you start your company the very first question you need to ask yourself is which kind of customers do you want to serve. Many start-ups (and even growth firms) lack this discipline and they therefore serve customers off all sizes. These are really massive customers. We knew how to land huge corporate customers.

Startup 389

Startup Customer Custom Resource 389

socalTECH

NOVEMBER 22, 2016

Santa Barbara-based real estate management software developer Yardi reports a customer win in Vancouver, British Columbia, saying that it has signed up Wesgroup Properties to its web-based property management and accounting platform. The financial impact of the win was not announced.

Customer 100

Customer Custom Santa Barbara Software Development 100

socalTECH

MARCH 12, 2012

Los Angeles-based Invested.in , the developer of web-based software for managing crowd funding efforts, has connected its service into the popular AngelList service, saying last week that it is launching Crowdcelerator.com , a new service which uses AngelList's API to help startup companies raise funds and close their fundraising rounds.

Web 220

Web Invest Los Angeles Pricing 220

Both Sides of the Table

JUNE 4, 2013

Compelling in the sense that you solve a real problem a target group of potential customers has with a product that is significantly better than the alternatives on that market. The idea of “going deep” with customers has always shaped how I think. I found myself in violent agreement with Fred’s blog post(s).

Startup 401

Startup Customer Custom Technical Review 401

SoCal CTO

FEBRUARY 13, 2013

The second bullet, getting feedback from customers is most often not valid either. Even with these, you will have paper-tested your MVP, but the reality is that customers will not be able to assess the value to them until they actually use it. We end up using WordPress a lot as the marketing front-end of our web sites.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

socalTECH

MARCH 12, 2013

The company--which is in the business of operating a content delivery network (CDN) to accelerate the delivery of web graphics, multimedia, applications, and more to end users-- recently disclosed it more than doubled its revenues in 2012, and has grown to over 230 employees--all due to a huge amount of demand for CDN services by its customers.

CTO Hire 248

CTO Hire Content Networking Web 248

socalTECH

SEPTEMBER 22, 2011

ReachLocal's local offices provide direct contact with its SMB customers, who use the firm for search engine marketing, web presence, display advertising, and other online marketing efforts. The company says it now has local presence in 11 international markets and 46 North American markets.

ReachLocal 247

ReachLocal Woodland Hills Advertising Web 247

Both Sides of the Table

JUNE 20, 2013

Simply, this is identifying a customer need which has economic value to them if they can solve it. ” and if you can’t persuade enough potential customers they have some pain that needs fixing you probably should stick to your day job. Teams usually start with terminology that is very insular and less relevant to customers.

Sales 336

Sales Startup Competition Customer 336

Both Sides of the Table

DECEMBER 5, 2010

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. Social Networking in Web 1.0.

Social Network 297

Social Network Networking Web 2.0 Web 297

TechCrunch LA

AUGUST 17, 2021

A California-based medical startup that provides COVID-19 testing across Los Angeles has pulled down a website it used to allow customers to access their test results after a customer found a vulnerability that allowed access to other people’s personal information. Read more on TechCrunch.

Software Review 205

Software Review Los Angeles Customer Custom 205

Startup Professionals Musings

FEBRUARY 4, 2023

Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing solutions, and what their future solutions must look like to be attractive. According to published estimates , ninety percent of the data in the world today was captured in the last two years, at roughly 2.5

Customer 115

Customer Custom Social Media Research 115

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. Customer Acquisition. At the highest level you’ll obviously want to track how many customers your adding every month (and for some businesses that have hit scale this is measured on a daily basis).

Metrics 346

Metrics Startup SEO Customer 346

Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software.

Customer 100

Customer Custom Acquisition Technical Review 100

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Logging/Auditing - do we need to log certain operations in order to help with customer support or for auditing?

Develop 396

Develop Development Startup SEO 396

TechEmpower

JULY 31, 2023

How does it meet customers’ needs? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? Customer Lifetime Value (CLV) How much money will your business generate from each converted customer? What does the business do?

Metrics 260

Metrics Startup Slides Technical Review 260

Both Sides of the Table

OCTOBER 31, 2011

Who are you on the web? It’s almost like the web equivalent of Facebook Connect. On the web each website wants you to log in to their website using a proprietary user name and password. Movie studios are evaluating audience reactions to films and adjusting marketing spend based on early customer reactions to films.

News 324

News Web Email Startup 324

socalTECH

SEPTEMBER 23, 2014

Huntington Beach-based AnyMeeting , the web and video conferencing tools provider led by Costin Tuculescu, told its users today that it is expanding its service, and will now offer new phone options to its users. AnyMeeting offers up web conferencing tools aimed at small businesses. READ MORE>>.

Web 164

Web Tool Customer Custom 164

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Logging/Auditing - do we need to log certain operations in order to help with customer support or for auditing?

Develop 384

Develop Development Startup SEO 384

InfoChachkie

APRIL 16, 2012

The Lean Startup approach dictates that successful customer development is an iterative process. Eric (Ries) was a student in one of the very earliest customer development classes at Berkley. Customer development, in hindsight… was the first of… an emerging stack of entrepreneurial management tools.”. Preaching What You Live.

Startup 229

Startup Class Press Custom Development 229

InfoChachkie

SEPTEMBER 15, 2011

Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”. You can be customer-focused or competitor-focused. Be Simpleminded.

Tips 279

Tips Startup Framework Customer 279

Both Sides of the Table

DECEMBER 5, 2010

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. Social Networking in Web 1.0: The Present Era.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Startup Professionals Musings

DECEMBER 3, 2021

Smart potential customers only visit and buy from credible and memorable websites. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Put yourself on the site. People buy from people.

Web 117

Web Search Engine Optimization eBook Advertising 117

Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You have a marketing department with three people. They’re tasked with doing … marketing.

Startup 323

Startup Press Development Team Review SEM 323

InfoChachkie

SEPTEMBER 29, 2014

We know this is a feature that’s good for customers. This encouraged them to deploy logical, common sense solutions that were in the best interest of its customers. Web-based businesses must compete in the blinding light of total transparency. Being Simpleminded Is A Good Thing. You have to use your judgment. Let’s do it.’” .

Tips 223

Tips Framework Metrics Cloud Computing 223

TechEmpower

JULY 24, 2023

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? Can you provide specific examples of different types of customers, what they need, and what the system will do for them? will you leverage?

Develop 520

Develop Development Technical Review SEO 520

socalTECH

JULY 25, 2019

Los Angeles-based web application security software developer Signal Sciences says that it is seeing strong revenue growth, as it grows its headcount by nearly 100 employees just in the past year.

Report 150

Report Web Software Development Los Angeles 150

Both Sides of the Table

NOVEMBER 22, 2010

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, Fast forward a decade and now I had a startup filled with smart web developers. lean startups or even the advent of AJAX.

Design 325

Design Startup Web 2.0 Tips 325

socalTECH

MAY 2, 2014

We have lots of companies like Namechief, Dreamhost, and Google, as well as lots of others, who use our APIs under the cover to provide domain names to their customers. Our focus is really making the new domain name process easy, both from the wholesale perspective and our APIs, as well as for all customers.

Demand 231

Demand HTML Web Media 231