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Sometimes, companies do this by creating demand where none existed before, such as for Listerine in the early days with a campaign to eliminate halitosis, the dreaded bad breath that consumers had no name for and did not think of as a need before that most successful advertising campaign.
Santa Monica-based LIVESTRONG.COM , the online health site run by Demand Media in conjunction with the Lance Armstrong Foundation, announced this morning that it has launched a new online tool it is calling MyPlate D, for online nutrition tracking. The site is targeted at people with diabetes, to help them control the disease.
Los Angeles-based Demand Media , the online media firm headed by Richard Rosenblatt, announced today that it has inked a partnership with celebrity model Tyra Banks , to create a new site focused on fashion and beauty. The deal will make Tyra Banks a shareholder in Demand Media, which is rumored to be in the process of filing for an IPO.
Los Angeles-based Demand Media , the online media site run by Richard Rosenblatt, said Friday that it has updated its eHow web site, the firm's questions and answers site. Demand said that it has created a "crisp, clean" design update, and also added new content channels, a new video series, and social tools to the site.
Santa Monica-based Demand Media has made an interesting move this morning, launching a brand new, subscription fitness and nutrition program. Demand Media said it new Stronger program is part of a "key initiative" to expand its paid content porfolio. Stronger is an offshoot of Demand Media''s LIVESTRONG.COM site. READ MORE>>.
Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. Pricing on the new tool was not released.
By popular demand, Round 6 introduces a plaintext test that uses HTTP pipelining, implemented in 14 frameworks so far. The wrk benchmark tool reports a peak of approximately 95 megabytes per second transfer rate with pipelining and 35 megabytes per second without. HTTP pipelining is the star of the new plaintext test.
Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said its new Social Feed ad management tools allow its advertisers to deliver customized, social media content via live rich media ads.
Factual said its new tool, Geopulse Audience, provides demographic, behavioral, and geographic user profiles to publishers and developers, based on a timestamped locaiton data. That arrangement will provide its advertisers and demand-side buyers to target ads, all based on data from Geopulse Audience. READ MORE>>.
Santa Ana-based RealPractice said today, along with four other partners, that it has launched a new, bundled solution called LawyerToolbox , which provides a set of tools aimed at legal litigators. Tags: realpractice legal tools site lawyertoolbox litigation lawyer attorney saas. READ MORE>>.
The firm said its tools bring the same technology as airlines and large hotel chains use to maximize their yields. LeisureLink says it is using data form its distribution network to gain insight into pricing and consumer demand, using algorithms to adjust rates in real time to maximize revenues and occupancy at properties.
The price of two of Demand Media's acquisitions, Pluck , and The Daily Plate , have both been made public with the firm's IPO filing Friday evening. According to the S-1, Demand paid $56.3M for Pluck, a developer of social media tools, and paid $5.0M Demand Acquired Pluck in March of 2008, and The Daily Plate in January of 2008.
Yes, on-demand capacity and all the usual upsides of cloud deployments are real. We are simply providing a counter-point that the massive scale achieved by hundreds of instances can be trivially mimicked by a single modern server with modern tools. Spoiler: I feel bad for our workstations.
OpenCue doesn’t handle any of the actual rendering processes but it provides all the tools to break down those different steps and then schedule and manage the different rendering jobs across large rendering farms, both local and in the cloud. ” It’s worth noting that this isn’t Sony’s for foray into open source.
Much of that demand is being driven by the diaspora of SpaceX talent into the broader aerospace and defense and manufacturing ecosystem, said Talati. billion, according to research from the analytics firm Markets and Markets provided by the company. . That’s also a great selling point for the company when it makes its pitch, he said.
Keeping the focus squarely on tools for artists and designers the company talked up its tools like Zync Render, which Google acquired back in 2014 , and Anvato, a video streaming and monetization platform it acquired in 2016. in Los Angeles. “That worldwide reach is very important,” Grignon said.
Obviously, there’s a huge demand for it, and it shouldn’t be this difficult to access high-quality convenient hair solutions.”. We’re equipping them with the tools and resources so that they can operate more efficiently and empower themselves economically.”.
Venice-based on-demand, electric scooter rental startup Bird has rolled out a new set of tools aimed at helping cities better manage the hordes of its scooters on its streets, the company said this week.
Aliso Viejo-based Quest Software has rolled out a new software package today, saying this morning that it has rolled out a new migration tool aimed at Microsoft Office 365. According to Quest, the new tool provides tenant-to-tenant migration of accounts, email and OneDrive, and can be used for merging and consolidating Office 365 tenants.
They take special tools. If you want to hunt elephants optimize your tools for just that. Deer are not so big that they can make huge demands on you for your development resources or customer support. If their demands are too high you can easily move on to the next customer. If you do catch them, it could be even worse.
Linktree leads the space, securing a recent $45 million Series B raise to build out e-commerce features, but Beacons boasts competitive creator monetization tools with just a $6 million seed round in May. Now, Snipfeed enters the ring with its own $5.5 ’ ” Image Credits: Snipfeed. With its $5.5
Use all the techniques you learn in marketing classes to drive demand. Higher demand results in higher prices – if there is limited supply. Or, with or without limits on supply, higher demand results in greater revenues, satisfying the “I” in the formula. D=Decrease costs. And finally: C=Customers, and more customers.
Santa Monica-based LIVESTRONG.COM , the online health and fitness site run by Demand Media, has updated the firm's MyPlate lifestyle management tool, the company announced this morning. The firm said the new tool also now integrates with LIVESTRONG Loops, the site's tool for finding local walking and running routes.
Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. The fuel for any good demand generation program is relevant, buyer-centric content. Demand generation revenue performance.
The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. margin range to more sustainable 50-60% margin businesses.
Santa Monica-based LIVESTRONG.COM , the health and wellness site run by Demand Media, is trumpeting two pieces of app news today. The calorie tracking tools is free on Windows phones through the end of August, as a part of a partnership with the Windows Phone Marketplace. READ MORE>>.
Utilizing AI, the tool interprets the queries, scans through a broad range of documents spread across different repositories, and delivers relevant answers. Enhancing Front-End Product Search We also developed a front-end search tool that revolutionized the way users search for products.
eCommerce for example grew 39% just last year - so there’s simply more demand. And some of this can be attributed to the increased pressure on the available platforms not only to facilitate acquisition at scale but to do so in an increasingly “walled garden,” privacy-restricted world.
The release also came in conjunction with new developer tools and redesign by the company to help developers get started more quickly in using its datasets. Among other enhancements to the site, Factual said it has added a RESTful API, new tools for geo-specific queries, integration with Google Maps, and topic-specific data hubs.
The company said the feature comes as a result of user demand; Xfire also said it hopes to add more sharing tools over the coming months. Xfire already allows its users to capture and share content on their own site; the new feature makes it easier to cross post that content to YouTube. Xfire said it already has over 5.5
Always the serial entrepreneur, Jason is expanding Docstoc’s mission to include not just documents, but a variety of tools that help entrepreneurs run their businesses, such as ebooks and videos. Just like a superhero’s mission, startups are exhausting and demanding. Time to get your superhero on….
According to OpenX, the new product combines real-time-bidding (RTB) and ad network demand into a single auction system, which can help publishers maximize their advertising yield and increasing competition for their inventory. OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product.
As a backdrop, he defines the evolution already in progress from current Gen Y customers to a more demanding and less tolerant state (Gen D) that will make them even quicker and more technologically able to demonize and destroy your business, if it won’t meet their norms of interaction, personalization, and purpose.
Zeb Evans: Holistically, there's a huge demand for more flexibility or remote work. The demand is there, we've certainly seen that. The market is full of a fragmented set of tools. On average, employees use at least 4 or more tools to get work done. It's been quite a year and a half with this pandemic.
In the world of on-demand driving�such as driving for Uber and Lyft--one of the biggest costs for drivers it the cost of owning, maintaning, fueling, and cleaning their vehicles. Effectively, what we deliver is a tool for those drivers, so they can focus on one thing, which is making money. Why target the on-demand economy?
Reducing consumption by expanding the notion of the rental economy and giving people access to tools and equipment has been something of a startup holy grail for some time. Rodgers O’Neil came up with the concept back in 2012 when she was working as a marketing executive for General Electric out of Boston.
Ross Lipson, the chief executive officer and co-founder of the on-demand marijuana and cannabis delivery service, Dutchie, had thought he was done with the online delivery business. “We’re creating a tool that helps the user and consumer navigate the delivery space,” he said. Lipson was living in Bend, Ore.,
We caught up with Julie Schoenfeld , the firm's CEO, to hear about how the firm's offerings have evolved, an interesting comparison of the firm's software to what Demand Media is doing, and what this new funding will go towards. It's some of the kinds of things Demand Media does, except, for the newsroom. Congrats on funding.
You want it G-ddamn now and you demand it now and you demand the perfection out of Amazon and in a very Nicolsonesque way you want people with guns guarding walls and you don’t want to know about it behind the scenes. How could you expect this to occur in a laissez-faire culture? ” No.
Back in the early 2000s, the Maker Movement took hold in California, based on the emergence of such do-it-yourself (DIY) tools as 3-D printers, and now sites such as SketchUp and Makerspaces have all the tools you need to make almost anything computer related. Low-cost design and fabrication tools are extremely valuable.
“Today, as both homeownership rates and time spent at home reach record highs, these essential service providers are facing rising demand from an increasingly tech-savvy homeowner.
According to Juris, its new service, DepositLetter , uses AI-tools to help people recover illegally withheld security deposits on behalf of renters. The company says the service takes information from renters, and helps them create a "demand letter" to help them enforce their legal rights and claim back their security deposit.
Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp. Getting lots of notice--and controversy--at Demand Media for its use of writers to create content specifically to attract web traffic.
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