Both Sides of the Table

JULY 14, 2010

Here’s how it goes: You have a business development group with two people. Let’s say you have a marketing department with an incredibly talented leader who knows SEO, SEM, social media and how to hit the ball off the cover on press coverage. So you generate a ton of traffic to your website. I love that saying.

Startup 323

Startup Press Development Team Review SEM 323

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Garth Holsinger, VP of Global Sales and Business Development, Klout.

SEO 85

SEO CTO Coach Conference Social Media 85

Both Sides of the Table

FEBRUARY 20, 2017

Here’s how it goes: You have a business development group with two people. They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc.

Activity 164

Activity Conference Press Case Study 164

Both Sides of the Table

JANUARY 22, 2014

SEO marketing vs. social marketing. Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. Think of web vs. mobile. Traditional software vs. SaaS. Connections?

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Tech Zulu Event

AUGUST 25, 2011

The invitation-only attendees included founders, business development leaders, and marketing directors from companies big and small, including NBCUniversal, Mobclix, DDB Los Angeles, Airpush, adly, Mobile Roadie, Disney Animation Studios, BetterWorks, and more. Having previously worked at notable companies including Myspace, PayPal, Yahoo!,

Social Media 71

Social Media Mobile SEO Media 71

socalTECH

OCTOBER 23, 2013

First, we had developed a relationship with top grocery bloggers, who we had been working with on online promotions. We created Favado to both serve the casual money saver--you can pull up the app, and it gives you the top sale items right then and there, so that you don''t miss out on a deal--but it also works for the super-couponer.

Mobile 140

Mobile Sales Startup Sites 140

Both Sides of the Table

JANUARY 19, 2015

But if your goal is to develop an audience that can be monetized in other ways, I’ll repeat my argument “you need to fish in the pond where the fish are.” Best is if you have a combination of ad revenue, sponsorships and some forms of non ad revenue (subscriptions, merch, music sales, etc.).

SEM 150

SEM Content Platform Acquisition 150

Tech Zulu Event

NOVEMBER 18, 2011

This article will cover two things; First, the top mistakes small business owners make that end with inquiries leading you to the exit door before making a sale. The word “convince” shouldn’t exist in sales. Search Engine Optimization (SEO). Having paying “Customers” is what makes the cash register roar.

Custom 85

Custom Customer Marketing SEO 85

socalTECH

FEBRUARY 15, 2019

However, being that I started a tutoring agency when I was 18, Beverly Hills Academics, I was able to understand the logistics on how to operate hyper-locally from the beginning, so HeyTutor could spend money on developing a platform where we knew exactly what we were doing. The second part, is our matching technology.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Both Sides of the Table

JANUARY 5, 2016

We helped talent with O&O (owned & operated websites) and with ad sales. It requires too many skills in SEO, audience measurement, platform integrations, CRM, retargeting, a/b testing of titles/thumbnails and development of one’s own platform for CMS and mobile distribution. We sold brand integration.

Content 150

Content Snapchat Platform SEO 150

Startup Professionals Musings

OCTOBER 3, 2010

This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. SEM is sometimes called “buying your way into search results.” Tracking and performance reporting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

JUNE 18, 2012

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Tech Zulu Event

JANUARY 28, 2016

Very likely, the next five years will witness some exciting new developments in programs designed to address Business Process Management (BPM). As cloud-based architecture continues to develop and evolve, very likely businesses will find additional uses for this helpful feature. Enhanced Platform Mobility.

Software 40

Software Social Media Platform Mobile 40

Tech Zulu Event

APRIL 10, 2012

I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). When a developer publishes an app in the App Store , they’re given the ability to use 100 characters of keywords to try to maximize their search ranking. That’s because those developers optimized.

Mobile 82

Mobile Search Engine Optimization SEO Startup 82

Both Sides of the Table

MARCH 25, 2016

Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. billion in sales and thus controls less than 10% of the market. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. Market Structure.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Marketing futures can be really good for enterprise software companies where the information is passed between sales rep and potential customer in terms of near-term roadmap.

Marketing 380

Marketing Startup Press Technical Advisors 380

SoCal CTO

MARCH 12, 2007

Maybe its because Im 66", but I think most clothes shopping really stinks and when was the last time that a sales person was actually helpful. Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

FEBRUARY 15, 2011

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Skip the IT consultants and build an entry website yourself to save $50K.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Jason Nazar

MAY 2, 2016

Ensure your business name is available on a wide variety of social networking websites in order to develop consistent branding ( KnowEm ). Create a sales forecasts and financial projections regularly. Execute the 5 Step Sales Process. Improve SEO. Go mobile and consider app development. Recommended.

Outsource Development 40

Outsource Development Startup Google Mentor 40

socalTECH

OCTOBER 25, 2012

It's as easy as Instagram, and takes no technical knowledge or sales knowledge. While I was doing that, I was learning about social media, about SEO, about gorilla marketing, and so on. The other 80 percent would be of value to another woman somewhere. What Tradely lets you do, is create a listing in 60 seconds or less, for free.

Startup 236

Startup Education Acquisition Funding 236

socalTECH

MARCH 16, 2015

Los Angeles-based FameBit (www.famebit.com) has developed a new platform which lets any content creator connect with brands, without the need for an agency or MCN, to help them grow their content and network. Unlike agencies and MCNs, who work with YouTubers through a sales force, we use technology to do that. Tell us about FameBit?

Content 100

Content Platform Startup Marketing 100

socalTECH

MARCH 20, 2009

Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. Dan Yomtobian: We already have 25 employees here in our Los Angeles office, and we have another office in India with some of our software development operations--18 people out there.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Tech Zulu Event

NOVEMBER 11, 2013

Another representative during SBF, Maker Studios is, according to their website, “the only network that provides partners a full range of vertically integrated services including development, production, promotion, distribution, sales, marketing and merchandise services.”

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Startup Professionals Musings

FEBRUARY 13, 2010

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

InfoChachkie

DECEMBER 2, 2009

Such Search Engine Optimization (SEO) is modern-day snake oil. However, you are only paid for ads that generate sales. Such actions include sales, trials, leads, downloads, etc. For instance, an advertiser might pay $45 per sale, irrespective of how each are particular sale is generated.

Custom 164

Custom Customer Advertising SEM 164

socalTECH

JULY 29, 2009

Instead of writing a book, we wanted to develop a platform to bring our methods to life, and scale our knowledge. In a way, it's kind of like a book I'm reading right now on web SEO, which was packaged form individual blogs. But, it didn't seem scalable.

Geni 100

Geni Web Guide Platform 100

SoCal Delicious

SEPTEMBER 22, 2008

Initally, the product development process should likely be focused on big-picture qualitative information, like whether or not your business is addressing the right audience as well as the preferences for that audience. For example, there might be a series of flows in how users come into the site, starting with ads, SEO, or otherwise.

Startup 29

Startup IP Email Report 29