article thumbnail

Are you really ready to examine your email open rates?

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. Responsive” emails and a test.

Email 156
article thumbnail

Email open rates: Your best marketing test

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. How about your emails?

Email 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Ways To Become A Web Influencer In Today’s Market

Startup Professionals Musings

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. Here are his key recommendations for web sites and blogs that I particularly recommend to entrepreneurs and startups: Provide good content. Refresh it often. Let’s face it, static websites are dead.

Web 96
article thumbnail

6 Reasons Your Business Needs A Web Presence To Start

Startup Professionals Musings

Yet I am amazed to see from recent data that nearly 28 percent of small businesses today still have no web presence at all. There are many practical reasons for going to work early on your web site. Two months later they still didn’t have a web site, and didn’t have a customer. Viral marketing needs a website.

Web 139
article thumbnail

53 Questions Developers Should Ask Innovators

TechEmpower

How will you be taking this to market? Often this ties to marketing support. Targets Are you developing a native app and/or a web app? Can you do a hybrid web/native application? Will you validate new members’ email addresses and/or phone numbers? Do they generate emails or push notifications?

Develop 520
article thumbnail

7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Pull marketing is less expensive than push marketing.

Custom 172
article thumbnail

j2 Global Acquires Australian Web Hosting Firm Web24

socalTECH

Los Angeles-based internet services giant j2 Global is continuing to build out its vast empire of Internet services, saying this morning that it has acquired Australian web hosting company Web24 Group Pty Ltd. j2 Global said the acquisition moves the company into the web hosting arena. Financial terms of the buy were not disclosed.

Web 159