InfoChachkie

JUNE 4, 2012

Perform China Syndrome Market Analysis. In order to reasonably assess the size of your addressable market, you must perform a bottoms-up analysis which is based on a number of elemental assumptions. Puffery works in marketing, so I will deploy it when I promote my startup. Fallacy: Such abstract extrapolations are meaningless.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

InfoChachkie

AUGUST 8, 2012

The following guest post is from Laurie Barkman, Marketing Lead at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. The conference ends with the Champion Awards Dinner.

Entrepreneur 191

Entrepreneur RSS Conference Training 191

Tech.Co

JANUARY 6, 2020

Today, major media prognosticators including market research company Forrester and the Interactive Advertising Bureau foresee podcasting as the next billion-dollar media market , with a report from the latter saying that one-billion-dollar mark could be surpassed as soon as 2021.

RSS 103

RSS Startup Media Template 103

InfoChachkie

AUGUST 29, 2012

The following guest post is from Eric Gaydos, Buzz Marketing Manager at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. Follow Eric on Twitter at [link]. Share and Enjoy.

Social Media 154

Social Media RSS SaaS Email 154

Both Sides of the Table

DECEMBER 5, 2010

asymmetry, real-time, curated RSS / link-sharing]. Was it massively better software, better companies, better markets? It was: up-market, exclusive, urban, elite, aesthetically pleasing, ad-free and users were verified. What I want to answer with this post (long though it may be) is: Why did Web 2.0 It was mostly timing.

Social Network 318

Social Network Networking Web 2.0 Startup 318

InfoChachkie

MAY 14, 2012

During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. When we launched GoToMyPC in 2001, the rules of online marketing were still being written. free weekly Infochachkie articles!

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

DECEMBER 3, 2012

Market Tested - The night before their recording date, the Kingsmen performed the song for an hour and a half (yes, a 90-minute version of the song) at a small club. This field test with their target market solidified the band's desire to record and release the song. Doomed Product Development. Share and Enjoy.

Startup 217

Startup RSS Marketing Sales 217

InfoChachkie

NOVEMBER 19, 2012

Winfrey was an unlikely candidate to become one of the most dominant media personalities of modern America. As part of their job search efforts, one of the station’s producers created a montage tape of their work and sent it to a number of major-market stations, including WLS in Chicago. Winfrey and asked her to audition for A.M.

Tips 279

Tips Startup Networking Entrepreneur 279

InfoChachkie

DECEMBER 10, 2012

If we hadn’t done well on Hacker News we would have needed to have some serious product/market fit discussions.". To do this, you must formulate a sound engagement plan in advance of receiving unexpected media attention. Although social media news sites can be effective market validation tools, they are not without their downsides.

News 198

News Sites Startup RSS 198

Both Sides of the Table

MARCH 27, 2011

We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted. Not only would it be less authentic but if you’re a startup it’s not immediately clear that other startup CEOs are your target market. And then you need to market it. Some search.

Blogging 373

Blogging Startup Writing Venture Capital 373

InfoChachkie

JANUARY 14, 2013

Selling the future can be effective, as long as it does not result in a prospect postponing their purchase, waiting for the promised features to be created and vetted by the market. Image Sources: Randy - Copyright © 2012 Discovery Communications, LLC, Monte - ©2012Tribune Media Services, Inc. Sales Training With Benefits.

Sales 251

Sales Startup Activity RSS 251

InfoChachkie

JUNE 3, 2013

Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. We weren''t marketing the newsletter, it was just out there, sort of growing organically.". Once the media picked up on it, every major publishing house. Here''s how they pulled it off.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

InfoChachkie

JULY 5, 2012

Skimlinks is an affiliate marketing tool that allows website publishers to readily monetize their online content. I know Coull intimately, as it recently purchased RevUpNet , an online media agency which I Co-Founded with Ben Kiblinger in 2007. <Break here> Skimlinks For The Video Age. . Such embedded video ads are not new.

Customer 133

Customer Custom Entrepreneur Advertising 133

Startup Professionals Musings

AUGUST 16, 2012

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. When you extend this to include social media marketing, you can imagine that startups and small businesses are in fact at an advantage over their less flexible big brothers. This is not just a fad.

Entrepreneur 96

Entrepreneur News Sites RSS 96

InfoChachkie

MAY 20, 2013

In the resulting article , I describe Tige''s deft handling of online trolls via the deft use of social media. We both lived in the city (San Francisco), she was in event marketing and I was a software engineer. I became acquainted with Tige, when I was researching examples of exemplary online customer service. Share and Enjoy.

Entrepreneur 235

Entrepreneur Startup Software Engineering Technical Review 235

Startup Professionals Musings

MAY 18, 2011

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. When you extend this to include social media marketing, you can imagine that startups and small businesses are in fact at an advantage over their less flexible big brothers. This is not just a fad.

Startup 94

Startup News Sites RSS 94

socalTECH

JUNE 30, 2009

The other feature that sets us apparent, is our integration with social media. It's really helpful, particularly for companies who don't get social media. Kurt Daradics: I've just found myself at the nexus between technology, digital media, activism, and pop culture. Kurt and I are pretty Web 2.0

Startup 100

Startup Writing Southern California Email 100

Tech Zulu Event

FEBRUARY 21, 2012

Fanzila , a startup that makes it easy to turn your Facebook pages into mini websites with blogs, contests, photo galleries and more, has just added ”Contact Us,” “About Us,” and RSS apps to its offering. But what’s more noteworthy is how Fanzila is spreading the word.

RSS 64

RSS Blogging Email Pricing 64

Both Sides of the Table

MARCH 8, 2010

I guess let’s file this under sales & marketing advice. Much of my traffic is through referring websites and/or social media. That way people who want to get your blog by RSS and/or email can do so. I recently wrote a piece for Mashable on how to create a company blog. Some search. Both Sides of the Table.

Blogging 286

Blogging Startup Writing Summary 286

Tech Zulu Event

MARCH 1, 2010

This is especially useful if you use links in social media (blogs, tweets, Facebook links or YouTube links) to grab some traffic. Google Analytics works within RSS feeds as well: [link] e.) Erica Forrette, Online Marketing / E-commerce with a stealth startup (moderator) www.linkedin.com/in/ericaforrette.

Google 68

Google eBook JavaScript Mahalo 68

Startup Professionals Musings

APRIL 16, 2010

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. When you extend this to include social media marketing, you can imagine that startups and small businesses are in fact at an advantage over their less flexible big brothers. This is not just a fad.

Startup 52

Startup News Sites RSS 52

Tech Zulu Event

APRIL 26, 2016

If you don’t know, Instant Articles are Facebook’s new way to natively load articles within the app using an adapted RSS feed. And if you’re paying attention, you’ll understand that this is their third push for native media consumption: first photos, then videos, and now written content. Sound familiar?

Buzzfeed 40

Buzzfeed Blogging RSS Netflix 40

SoCal Delicious

MARCH 1, 2010

RSS ); Why You Should Start a Company in. is the second largest designated market area (DMA) in the country, so youre starting with a natural talent pool of very interesting people, and also, a market from which to sell your goods and services into. startup scene so hot. What makes L.A. a great place for startups?

Los Angeles 50

Los Angeles Company Companies Angel 50

Tech Zulu Event

JULY 19, 2010

ECLAIR) / ANDROID MARKET. RSS reader. Allowing you to open a new tab, Add RSS feeds (if any), switch tabs, refresh the page, go forward, and open bookmarks. The Samsung Galaxy S is one of the few phones on the market today that can shoot in 720p HD video. EDGE/GPRS 850/ 900/1800/1900. WVGA(480×800) 16M SUPER AMOLED.

Technical Review 40

Technical Review Screening RSS Web 40

Both Sides of the Table

DECEMBER 20, 2010

Twitter never seemed to really take the offense in PR and marketing. Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. Twitter is my curated RSS feed.

RSS 349

RSS News Blogging Yahoo 349

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Trade Show Guerilla Marketing Done Right . Be Closing, No Posing – The ultimate measure of effective marketing, especially at a startup, is revenue.

Marketing 209

Marketing Conference RSS Angel 209

SoCal Delicious

SEPTEMBER 22, 2008

Analysis on viral marketing, user experience, game design, and online ads. Heres 5 steps to start exploring: View the "Best Of" list with 50+ essays on viral marketing, gaming, and ads » Get introduced: About this blog, why entrepreneurs and marketers recommend it » Receive updates by email or RSS feed or Twitter.

Startup 29

Startup IP Email Report 29

SoCal Delicious

FEBRUARY 24, 2010

Home About Press IA Capital Partners Archives After 17 years in M&A, Derivatives and Trading, Im spending my time with young entrepreneurs in and around financial technology and digital media. I don't want to see any more of you with crappy business guys ruining your great ideas, ok? Click to email him.

CTO Coach 28

CTO Coach CTO Hire Outsource Development Mentor 28

InfoChachkie

MARCH 4, 2013

Unfortunately, successful musicians seldom have the luxury of market testing their subsequent albums. Despite the fact that including a former Beatle on DSOTM would have generated significant media interest, the band excluded Paul and Linda's comments because they were, "trying too hard to be funny." Pay To Play. Share and Enjoy.

Startup 269

Startup Cloud Computing RSS Writing 269

SoCal CTO

JUNE 14, 2008

Stamps.com - two back-ends - mainline service vs. marketing site. From BBM's web site: media RSS - extensions to RSS subscription format to support time based media, enclosures, copyrights and other meta-data needed for media. PIM based on Java that would be up-to-date on all your devices.

Platform 150

Platform EC2 Java S3 150

Startup Professionals Musings

JUNE 16, 2023

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Web 96

Web FAQ Marketing Technical Review 96

InfoChachkie

SEPTEMBER 10, 2012

I recall speaking with then VP of Marketing Karen Edwards about Yahoo's success. also excluded companies that straddle both the "tech" and "media" categories. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS. Like It Or Not, Cool Matters.

Yahoo 205

Yahoo Company Companies RSS 205

Startup Professionals Musings

SEPTEMBER 19, 2020

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Customer 160

Customer Custom FAQ Technical Review 160

Startup Professionals Musings

OCTOBER 30, 2016

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Customer 102

Customer Custom FAQ Technical Review 102

Startup Professionals Musings

MARCH 19, 2013

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Customer 99

Customer Custom FAQ Technical Review 99

Startup Professionals Musings

MARCH 14, 2011

Traditional marketing says you have to “push” your message out to customers, over and over again, to get it remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Technical Review 90

Technical Review Customer Custom FAQ 90

Startup Professionals Musings

NOVEMBER 28, 2018

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Some folks like websites and blogs, and others prefer RSS feeds, email lists, Facebook pages, and Twitter feeds.

Customer 79

Customer Custom FAQ Technical Review 79