TechCrunch LA

MAY 3, 2022

The other side of the business is a new monthly subscription service for stylists that helps them market their handcrafted wigs, beauty and other digital products and services. Winters explained that the driver for the new funding was technology and product development on the marketplace, marketing and stylist acquisition.

Tool 179

Tool Customer Custom Marketing 179

Startup Professionals Musings

OCTOBER 4, 2021

Does your business have a visible positive strategy, or do your customers and employees still see your primary focus as closing more sales and killing competitors? Certainly that has been the strategy of many companies, and has worked in the past, but today’s customers and workers are looking for more. Market and customer positioning.

Competition 110

Competition Sales Customer Custom 110

Berkonomics

JULY 13, 2023

In these past weeks, we explored the need for a tangible goal and strategies that are measurable as steps toward achievement of your goal. Assign one of our corporate employees to support sales and installation efforts by all distributors. Train and transfer technology to each new distributor within 90 days of signing.

Resource 156

Resource Examples Tool Sales 156

Berkonomics

APRIL 16, 2020

Raising money during this crisis will be almost impossible, even from friends and family shocked by the stock market declines. COVID will become a word used in the past tense. Do you still need marketing costs when there is no-one out there buying new product? Everything will recover. Stocks will climb again.

Layoffs 218

Layoffs Sales News Marketing 218

Berkonomics

SEPTEMBER 28, 2023

Your first customers for any product or service form your reference base, the important group of allies that your marketing and salespeople rely upon when attempting to create buzz and make a mass market for a new product. Capture every compliment and ask if you can use it for marketing purposes.

Resource 156

Resource Customer Custom Product 156

Berkonomics

JUNE 4, 2020

There is amazing leverage in high gross profit margins once a company is past breakeven. That’s impressive sales leverage. All these new tools are used to drive sales of the incremental unit, sales that would have been lost if not for the ability to recognize specific qualified buyers from within the general public.

.Net 156

.Net Sales Tool Email 156

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

Berkonomics

JUNE 25, 2020

You will recognize the value of these for any business, even if they have not been in common use in the past. This is simply the sum of the month’s direct costs for sales and marketing divided by the number of new customers acquired, yielding a dollar cost per average new customer. CHURN (% customer cancelling each month).

Acquisition 156

Acquisition Statistics Sales Customer 156

TechCrunch LA

SEPTEMBER 23, 2020

But the no-longer nascent sneaker and streetwear market is a big market, with the potential to reach $30 billion in sales globally by 2030, according to a recent report by the research firm, Cowen ( cited by The Wall Street Journal , which first reported the financing). billion thanks to $100 million in new financing.

Commerce 255

Commerce Journal Los Angeles Research 255

Startup Professionals Musings

DECEMBER 27, 2019

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. For example, when delivery costs and delays were still a major online sales hurdle, Amazon Prime membership was invented to offer free next day shipping. The cost of being late is hard to recover.

Marketing 123

Marketing Technical Review Customer Custom 123

TechCrunch LA

DECEMBER 8, 2020

He did note that in the four markets where the company has gone live since launching its business in January 2019 — San Diego, Los Angeles, the Inland Empire , and Sacramento — has yielded an annualized revenue run rate of over $400 million in gross merchandise value (the total value of home sales transacted on its platform).

Sales 282

Sales Demand San Diego Funding 282

socalTECH

MAY 2, 2017

We spoke with Andrew about how the company pivoted from its original model after finding a huge amount of traction for its sales software and data, and its ability to guide brokers on the best practices for them to close more deals, which it is now offering as software-as-a-service. What is Digsy? Andrew Bermudez: It's kind of funny.

Sales 145

Sales Startup Email Tool 145

socalTECH

JUNE 10, 2013

Pharmaceutical companies spent $20 billion a year marketing their products to medical offices. We spoke with Dan Gilman , President and co-founder of the company, to learn more about the company, it''s market, and why healthcare information technology is such an interesting area for investors. What is RxVantage? READ MORE>>.

Marketing 231

Marketing Software Education Startup 231

TechCrunch LA

JANUARY 26, 2022

In numerous interviews throughout the past two years, Weiss and other executives have emphasized the company’s focus on its direct-to-consumer online shipping model and obsession with iterating the customer experience based on feedback. billion valuation from Lone Pine Capital, Sequoia, Forerunner Ventures and others.

CTO Hire 197

CTO Hire Layoffs Commerce Email 197

Berkonomics

NOVEMBER 24, 2022

In one industry I know well, the dominant player with 22% market share was acquired by one of the largest companies in the technology world. What if you had abandoned that market, reallocated your resources, and focused instead upon other non–competitive geographical or industry segments? So, when do we know which course to take?

Resource 156

Resource Competition Examples Customer 156

TechCrunch LA

MAY 5, 2022

The Chinese gaming giants are venturing abroad at a time their home market comes under increasing regulatory scrutiny. Over the past few years, China has restricted playtime for minors, slowed down regulatory approvals for games, and imposed stricter rules on content. Last year, it added a base in Montreal.

Los Angeles 128

Los Angeles Resource Content Mobile 128

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

TechCrunch LA

JUNE 9, 2021

Even as NFT sales dip below their most speculative highs, startups aiming to tap into their potential are still scoring big funding rounds from investors who believe there’s much more to crypto collectibles than the past few months of hype. “We think this will actually change gaming for the long haul.

Platform 308

Platform Framework Los Angeles Design 308

TechCrunch LA

JULY 19, 2022

It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers. Over the past decade, they saw the differences in relationships as brands began to start more online. She went on to write, “Dee and Josh are the exact right team to tackle it.

Product 191

Product Funding Technical Review Equity 191

TechCrunch LA

OCTOBER 5, 2020

Past investors also included Y Combinator, where GrubMarket was part of the Winter 2015 cohort), and for some more context, GrubMarket last raised money in April 2019 , $28 million at a $228 million valuation, a source says. Its opportunity comes in the form of disruption and a gap in the market.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Berkonomics

AUGUST 3, 2017

Your first customers for any product or service form your reference base, the important group of allies that your marketing and sales people rely upon when attempting to create buzz and make a mass market for a new product. Capture every compliment and ask if you can use it for marketing purposes.

Customer 243

Customer Custom Resource Sales 243

TechCrunch LA

JULY 16, 2020

For the greater Los Angeles-based Openpath, the new funding offers a chance to boost its sales and marketing efforts and develop new security-focused products for companies and property managers trying to woo tenants back to the shared office space during a global pandemic. ”

Los Angeles 177

Los Angeles Mobile Sales Venture Capital 177

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. 10) Rob, why does the world need RingRevenue? . “In

Marketing 209

Marketing Advertising Paid Search Startup 209

Berkonomics

MAY 25, 2017

In past weeks, we explored the need for a tangible goal and strategies that are measurable as steps toward achievement of your goal. Assign one of our corporate employees to support sales and installation efforts by all distributors. Tactics support strategies and are more short term and procedural than the strategies they support.

Resource 243

Resource Training Sales Demand 243

Startup Professionals Musings

MARCH 16, 2014

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 102

Marketing Funding Social Media SEM 102

Startup Professionals Musings

AUGUST 21, 2021

Many entrepreneurs never get past their first-stage focus on their innovative product, to scaling the business globally, organizing a structure to handle thousands of employees, and concentrating their focus “on the business” rather than working “in the business.” Switch your focus from product development to sales.

Startup 151

Startup Course Sales Entrepreneur 151

Both Sides of the Table

MARCH 31, 2012

It takes on many of the lessons MBA programs and Corporate America have been teaching about business for the past 50+ years and questions whether lessons from Apple might be more applicable in thinking about the future. That student is Erin McCann who formerly worked in sales at Google, so she has some ground to stand on in her assertions.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

JANUARY 17, 2013

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 106

Marketing Startup Social Media SEM 106

InfoChachkie

OCTOBER 13, 2009

Sales – Many publishers, including Grit, encouraged newspaper boys to create new routes and expand existing ones by aggressively selling subscriptions to non-subscribers. This pay-per-newspaper formula directly rewarded the children’s sales efforts and sparked a life-long entrepreneurial fire in generations of newspaper boys.

Web 2.0 222

Web 2.0 Web Sales Outsource Development 222

TechCrunch LA

SEPTEMBER 13, 2021

Andreessen Horowitz (a16z) led both the Series D and E rounds for the company, which says it has seen 100% growth year over year and a tripling in revenue over the past 18 months. But the company says its offering extends beyond traditional payment processing and point-of-sale software. Image Credits: SpotOn.

Technical Review 296

Technical Review Software Review Invest Acquisition 296

Berkonomics

JULY 11, 2013

There is such leverage in high gross profit margins once a company is past breakeven. That’s impressive sales leverage. All of these new tools are used to drive sales of the incremental unit, sales that would have been lost if not for the ability to recognize specific qualified buyers from within the general public.

.Net 207

.Net Sales Tool Social Network 207

InfoChachkie

MARCH 2, 2010

In fact, in one instance, a dealer purchased all of our sets in order to “take them off the market.” We were happy to accommodate his request, as the money derived from the sale of the sets allowed us to purchase vintage cards via our weekly newspaper ads. Eventually, card buying speculation drove prices ever higher.

Pricing 138

Pricing Advertising Marketing Startup 138

socalTECH

JUNE 17, 2014

Revee was founded by Nic Paul and Cham Kim, who the company said have bene working in the publishing area for the past decade. Revee said its tools and analytics help departments across publishers--ranging from operations, sales, marketing, and editorial--beter predict current and future revenue. READ MORE>>.

Tool 164

Tool Seed Funding Advertising Venture Capital 164

TechCrunch LA

OCTOBER 28, 2020

We’ve spent the past decade in bev-alc at the forefront of providing solutions to changing consumer shopping behaviors. Saucey launched in 2014 and now operates across 22 markets including LA, San Francisco, San Diego, Sacramento, New York City, Chicago, Washington, Dallas, Orlando, Tampa and Miami. Mangalji said in a statement.

Company 188

Company Companies Los Angeles San Diego 188

socalTECH

JULY 15, 2013

In our Insights and Opinions section, we feature, today we''re feature more knowledge from angel investor and speaker Dave Berkus, who talks about the power of just one more incremental sale for your startup. There is such leverage in high gross profit margins once a company is past breakeven. Thats impressive sales leverage.

.Net 138

.Net Sales Startup Marketing 138

TechCrunch LA

FEBRUARY 13, 2020

Riot Ventures , the Los Angeles-based, early-stage and deep technology investment firm is going out to market to raise a $75 million second fund to finance the development of startups in LA and beyond, according to fundraising documents viewed by TechCrunch. Oculus, Snap, Tinder and others.

Los Angeles 126

Los Angeles Artificial Inteligence Invest Angel 126

Berkonomics

AUGUST 2, 2018

This week, we continue our series on marketing and positioning. There are exceptions, based upon cost of sales. In many markets, there are poorly defended niches, even markets with dominant players. So, here comes the lesson and your challenge…. The five major niches. Think about your positioning. Or quality and service?

Pricing 226

Pricing Competition Examples Class 226