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What Mattered in 2012: Kevin Winston, Digital LA

socalTECH

Kevin Winston , is the organizer of Digital LA , the popular and widely attended networking organization for the Los Angeles startup, web, movie, music, marketing, and social media community. This past year 2012 was all about forming teams, picking players, and choosing uniforms. What was the biggest news for you/your firm this year?

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PTI Marketing Technologies Acquired By Ricoh

socalTECH

Solana Beach-based PTI Marketing Technologies , a developer of a software-as-a-service, marketing and collateral management tool, has been acquired by office equipment and technology company Ricoh Company, Ltd. Ricoh was already an investor in PTI, having made an investment in the company in August of 2012. READ MORE>>.

Marketing 138
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Why Your Marketing Campaign Sucks

Both Sides of the Table

Mostly it’s because your marketing campaigns suck. Or more directly – they are likely narcissistic resuscitations of your newest features or bragging points that nobody but your marketing team and your mom care about. They basically help companies get sold and help buyers determine which companies to buy.

Marketing 389
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What Mattered in 2012: Mark Suster, GRP Partners

socalTECH

The most significant news for GRP Partners in 2012 was the first close of our 4th venture fund. It's incredibly important to our region that more LA-domiciled VC funds are raised and we will do all that we can to assist any other firm trying to bring capital to what has become one of the fastest growing technology markets in the US.

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New markets emerge for carbon accounting businesses as cities like LA push proposals

TechCrunch LA

With this move, Los Angeles wants to hitch its wagon to this momentum and is actively looking for tech busineses that can help with carbon accounting. That means good things for companies like CarbonChain , Persefoni , ClimateView , and SINAI Technologies , which all have offerings meant to help with carbon accounting and management.

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Learn the Marketing Secrets You Don't Know

SoCal Tech Calendar

Tuesday, September 18, 2012 -- AMA Los Angeles: Learn the Marketing Secrets You Don't Know. Market Like a Pro: The Secrets You Don't Know? focused on helping you learn approaches that give you big advantages over those who aren't ?in Wanna know a juicy secret? Or several? Then come join us for our September event ?Market

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Moviepilot Goes Native, Bets On LA, US Market

socalTECH

Moviepilot''s web site focuses on film recommendations, film discovery, and the company also helps studios with social media campaigns. Moviepilot set up shop in LA in 2012 , due to the entertainment industry''s base here. The sale netted the company $20M, which it will use to fund its U.S.