socalTECH

JANUARY 19, 2016

Los Angeles-based online advertising technology provider OpenX said late Monday evening that the company has reached $140M in revenues, which it says is a record. OpenX, which is led by Tim Cadogan, said that it saw 40% organic, year-over-year growth and added over 250 publishers during the year.

OpenX 100

OpenX .Net Advertising Equity 100

Xconomy

OCTOBER 22, 2018

The tech industry, which reaps billions of dollars by harvesting personal data and using it to sell targeted advertising and other services, opened the door to federal data privacy regulations today in a proposal by ITI, a lobbying organization for tech companies.

Framework 79

Framework Google Advertising Organization 79

Both Sides of the Table

DECEMBER 17, 2013

If you don’t have a good sales methodology already in place in your organization you might try reading that last link. Calling high means reaching the highest level appropriate person in an organization that you can reach to hear your pitch. In a small to mid-sized organization this is likely the CEO or perhaps a COO or SVP.

Sales 375

Sales Technical Review Organization Case Study 375

socalTECH

FEBRUARY 26, 2016

Venice-based Snapchat might be the darling of the technology startup scene, but there are at least three, privately held startups--and maybe, more--in Southern California who recently passed $100M in revenues, according to a look through recent announcements. READ MORE>>.

Snapchat 100

Snapchat Southern California OpenX SoCal 100

socalTECH

JANUARY 7, 2019

During the holiday season, our tradition over the last few years has been to post reflections on the past year and some predictions for 2019 from Southern California's technology industry. What was the biggest news for your organization in 2018? What was the biggest lesson you learned this year? READ MORE>>.

Technical Review 157

Technical Review Software Review Startup Coach 157

Startup Professionals Musings

SEPTEMBER 25, 2012

How can my company keep up with the ever increasing rate of change in technology, core business strategies, and culture trends? In today’s world of distributed data, global reach, and powerful incursion technologies, how do I protect my data and my customers’ data? Implicit in agility is increased productivity on change initiatives.

Technology 82

Technology Examples Organization Training 82

Startup Professionals Musings

JUNE 12, 2021

Technology environment savvy. A personal assistant must be highly organized and detail-oriented. Current advertising and public relations startups are already poised along these lines, all the way from clothes shopping, art galleries, online advertising, to managing press releases. Good organizational skills.

Web 152

Web Entrepreneur Software Review Google 152

Tech.Co

DECEMBER 29, 2023

Bobbie One startup that's proved to have the formula for success this year is Bobbie – the first infant formula to be certified as organic by the USDA, and the fastest-growing product of its kind to enter the US market since the 1980s. Organic milk formula product Bobbie.

Startup 210

Startup Generative AI Newsletter Tool 210

socalTECH

MAY 17, 2017

Engage:BDR has just launched a platform which lets brands browse and discover influencers, create campaigns, and reach customers through limited time advertisements posted by those influencers. All of that is used to mark a post as payable, and also provides additional reporting for advertisers, who want to know how many people they reached.

Advertising 183

Advertising Platform West Hollywood Content 183

socalTECH

APRIL 10, 2014

You can read more contributions like this from the local technology community at our Insights and Opinions section. Job seekers may be lured by careers in the mobile field and as such may be equally as excited as they are intimidated by the ever-changing technology space. Five strategic moves to land your dream job in mobile: 1.

Mobile 164

Mobile Tips High Tech Blogging 164

socalTECH

SEPTEMBER 15, 2010

Irvine-based WebVisible , the provider of local advertising services for the small and medium sized business market, said today that it has linked with a provider of technology for franchise organizations and franchisees. Financial details of the deal were not announced.

Services 150

Services Advertising Organization Platform 150

Tech Zulu Event

APRIL 12, 2013

Full-service Pinterest marketing and technology startup – HelloSociety recently announced it had driven $30 million in additional sales revenue for its over 350 brand clientele through Pinterest. The Science Inc accelerated startup also said it had delivered 2.9

Sales 101

Sales Technical Review Marketing Technology 101

Tech Zulu Event

FEBRUARY 24, 2014

Pushup Social, a startup that lets you add a social network to an existing website, has raised $300,000 to build out its technology and launch this Spring. Lohman said the seed round will accelerate development and prepare its unique technology for launch. Build for brands and organizations. Startup secures $300,000 seed round.

Social Network 105

Social Network Networking Advertising Sites 105

socalTECH

MAY 21, 2013

I''ve grown from driving part of the technology within the company, to driving all of the product development side, and also picking up product management and business development, around traffic acquisition and third party products. Our whole product and technology team is about 500 people. Louis and Atlanta.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies.

Southern California 140

Southern California IP Orange County Glendale 140

Startup Professionals Musings

JANUARY 5, 2020

But even the older Boomers have learned to use technology and social media as the source of expectations from your business, more so than your own traditional marketing. Use new technology to personalize and expedite. This process has to start at the top, and extend through all levels of your organization.

Customer 133

Customer Custom Social Media Startup 133

socalTECH

DECEMBER 16, 2009

One of the perpetual themes of the technology news sites and blogs this year has been fairly nonstop coverage of Twitter, the microblogging site. So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't.

Advertising 189

Advertising Content Startup Social Network 189

socalTECH

AUGUST 18, 2010

According to the company, it has linked with two environmental organizations to power a augmented reality kiosk at the SEA Lab in Redondo Beach. Total Immersion's technology is used to insert real-time, interactive graphics into a live video stream, and have been heavily applied to the entertainment and advertising markets.

Redondo Beach 165

Redondo Beach Education Los Angeles Entertainment 165

socalTECH

MAY 21, 2013

I''ve grown from driving part of the technology within the company, to driving all of the product development side, and also picking up product management and business development, around traffic acquisition and third party products. Our whole product and technology team is about 500 people. Louis and Atlanta.

Technical Review 211

Technical Review Glendale Advertising Google 211

socalTECH

JULY 27, 2015

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. We've figured out how to take the banner into 2016 and beyond.

Hollywood 100

Hollywood HTML Software Review Advertising 100

socalTECH

APRIL 6, 2009

Los Angeles-based Panache , a provider of advertising insertion technology for the online video market, said Monday that the firm is in a partnership with TVO, a media organization based in Ontario focused on public education. Tags: canada video advertising panache. READ MORE>>.

Customer 100

Customer Custom Advertising Education 100

Startup Professionals Musings

OCTOBER 23, 2022

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. They neither frequently use nor derive much satisfaction from social media, and would be classified at late adopters of new technology.

Social Media 107

Social Media Tool Google Yahoo 107

socalTECH

SEPTEMBER 11, 2017

Los Angeles-based Rubicon Project said today that it has joined with fellow online ad technology firm AppNexus , in creating new group focused on open-source, header bidding software.

Los Angeles 100

Los Angeles Tool Organization Software 100

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

MAY 12, 2017

We've taken the latest change in technology and motor sports, and everything, which has been under-represented online, and built Donut Media. He's deployed that in the advertising world, and has been involved in making some of the biggest automotive films of all time. It's pretty broad. How did you start the company? READ MORE>>.

Media 177

Media Content Platform Artificial Inteligence 177

socalTECH

FEBRUARY 17, 2009

According to Schematic, Conway joins the firm from Organic, and also has served at Genentech and Razorfish. Schematic is owned by WPP, and offers creative, marketing and technology services to Disney, Coca-Cola, Comcast, Conde Nast, and others. Tags: marketing schematic advertising executive.

Advertising 100

Advertising Los Angeles Organization Marketing 100

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Every business team becomes inwardly- focused by default, comparing themselves only emotionally to others they know within the organization. Can you name the top three candidates for key roles in your organization?

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

socalTECH

MAY 11, 2010

Irvine-based WebVisible , which helps small businesses place online advertising, said this morning it is in a big hiring push, and is immediately looking to hire over 75 employees across sales, IT, software engineering, and product design positions. The firm said it received more than 600 applications from that job fair.

Los Angeles 159

Los Angeles El Segundo Electronic Arts Java 159

Both Sides of the Table

JUNE 20, 2014

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

Invest 291

Invest Content Media Networking 291

TechCrunch LA

AUGUST 15, 2018

.” There are other tools out there, IBM has OpenPages and ThomsonReuters developed a tool for audit and risk and compliance , but these software services pre-dated Sarbanes-Oxley, and were not made with a modern organization in mind, according to Lee and Kim. “We were impressed with AuditBoard’s product and its customer traction.

Startup 155

Startup Cerritos Los Angeles IBM 155

Tech.Co

JANUARY 15, 2018

Over the next few months we will work closely with the team at MVF to ensure a successful transition as the organization continues to build Tech.Co Our model evolved over time as the landscape changed, from ticket sales and sponsorships to online advertising, content marketing, and consulting. into a global brand.

Media 175

Media News Organization Content 175

Startup Professionals Musings

JANUARY 26, 2020

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. They neither frequently use nor derive much satisfaction from social media, and would be classified at late adopters of new technology.

Social Media 131

Social Media Startup Tool Google 131

socalTECH

DECEMBER 11, 2018

Yet, the ways that enterprises and businesses are monetizing that user interaction is sort of archaic, compared to the evolution of the technology. Right now, when people are communicating using Facebook, Snapchat, Twitter, and others, those businesses are principally using display advertising and sponsored listings to monetize those users.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

SEPTEMBER 13, 2016

Any organization which has common interests and members and attendees has become our customer. The reason for this, is because the entire mission statement as an organization, is to provide networking value to members. We've found that trade associations, alumni associations, events, and conventions, have become our clients.

Startup 100

Startup Organization ACG Networking 100

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies. Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Startup Professionals Musings

OCTOBER 7, 2020

Independent survey organizations know how to do this, and can help you avoid a common entrepreneur misstep, called the confirmation bias. Unfortunately, even today many engineers and product developers believe that marketing is just for advertisements. Offer a default simplified path as well as a detailed path.

Startup 141

Startup Customer Custom Design 141

Tech Zulu Event

DECEMBER 10, 2013

Prior to joining Science, Monahan was co-founder and CEO AlphaBoost, a Facebook advertising reporting software builder. He understands the nuances of social media marketing and his expertise in advertising technology, particularly across Facebook, will serve to further accelerate our portfolio companies’ growth.”.

Social Media 82

Social Media Media Marketing Startup 82