Startup Professionals Musings

NOVEMBER 15, 2020

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

Case Study 174

Case Study Startup Customer Custom 174

Tech.Co

MAY 31, 2023

But while competition remains fierce, the advancement and accessibility of smart solutions are making it easy than ever for startups to find their feet. Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming. VPN Startup tool: VPN Price: Free Hide.me While Hide.me

Tool 128

Tool Startup Software Review Technical Review 128

Both Sides of the Table

JUNE 28, 2018

My friend Michael Broukhim, founder & co-CEO of FabFitFun and I recently had a catch-up meeting for 3-miles on the Santa Monica “Bird Trail” No company has ever elicited so many questions by friends, colleagues, entrepreneurs, fellow VCs and journalists as has Bird, the company that pioneered the electronic scooter as a service market.

Santa Monica 256

Santa Monica Funding Startup Course 256

Tech Zulu Event

DECEMBER 18, 2012

ExplorerB2B is a free to join exclusive network of experts who share information that matters to you and make sure you expand your professional network, interact with a relevant audience and present your expertise. The result was a social platform especially built to serve the needs of Business-to-Business interaction and networking.

Networking 71

Networking Help Social Media Platform 71

socalTECH

AUGUST 27, 2014

We spoke with one of those companies-- El Segundo-based ConsumerTrack (www.consumertrack.com)--which is a $30M, bootstrapped an online marketing company which is driving millions of customers to big name, financial customers. Brett Rossman: ConsumerTrack is a performance-based, online marketing company.

Startup 239

Startup El Segundo Marketing Media 239

socalTECH

JANUARY 28, 2013

Steven Sesar: FreedomPop is all about bringing the freemium model to the wireless Internet market, and disrupting the telephone companies. There's massive inefficiency in this category. Currently, users pay up front for data packages, and there are inefficiencies in that market. Instead, we use the Internet model.

Startup 245

Startup IP Networking Encino 245

socalTECH

AUGUST 27, 2018

We have our own A/B testing platform, and my team is responsible for that solution for desktop and native apps, not only for Walmart.com, but also online groceries and the market. If you imagine going physically to a Walmart, there are different departments and categories on a shelf. Those are just numbers for Walmart.com.

San Diego 100

San Diego Southern California Technology Artificial Inteligence 100

socalTECH

AUGUST 27, 2018

We have our own A/B testing platform, and my team is responsible for that solution for desktop and native apps, not only for Walmart.com, but also online groceries and the market. If you imagine going physically to a Walmart, there are different departments and categories on a shelf. Those are just numbers for Walmart.com.

San Diego 100

San Diego Southern California Technology Artificial Inteligence 100

socalTECH

OCTOBER 11, 2016

There are a lot of other competition shows and reality show, which are much more predatory and cut-throat, and it's nice for our entrepreneurs to not only get a real investment, but get great feedback. Lots of these guys come on the show, already have a niche market, but need some help to step it up to the next level.

Startup 100

Startup Entrepreneur Invest Competition 100

socalTECH

MAY 28, 2013

Our current categories are electronics, photo equipment, cameras, lenses, appliances, music equipment, and baby products. I owned and ran my own search marketing company, and started and ran a digital consulting company. We''re now in five categories, and we''re looking into computers and video games next.

Pricing 273

Pricing Product Help Sales 273

Both Sides of the Table

MAY 19, 2010

Of course none of these funds (my own included) want to be lumped into just one category because we all move across the spectrum. An obvious example that comes to mind is Roger Ehrenberg, whose fund Information Arbitrage , is looking at companies in these categories. It will be tough for there to be many huge winners in this category.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Both Sides of the Table

DECEMBER 27, 2011

As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you. If you have a market lead then raising capital and making investments now will help you as others enter the market. If you don’t, somebody else WILL!”

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

NOVEMBER 18, 2016

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

Product 95

Product Case Study Customer Custom 95

Startup Professionals Musings

AUGUST 5, 2013

If you are in this category, first know that you are not alone, but then you need to take a look at the advice given by Patricia Sigmon in her book “ Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses.” It’s important to stand up to competition and wear your reputation on your sleeve. Mix things up.

Entrepreneur 93

Entrepreneur Startup Outsource Development Sales 93

socalTECH

JUNE 9, 2014

We''re developing programming around our brands, such as Failarmy, and we also have a deal with Dick Clark Products to take Failarmy to the international market. Is there a lot of competition for the rights to all of that content? Lee Essner: That''s one of the competitive edges we have. One of thing we did, is we became a MCN.

Media 235

Media Content Startup IP 235

Tech Zulu Event

JUNE 23, 2014

So step by step, she began the works on what is now Grokker.com , the expert video network, to address this need. The network produces its own videos in-house, featuring a notable network of expert yogis, chefs, trainers and fitness instructors, and also curates a selection of the best videos from around the Web. That was 2012.

Help 87

Help Content Activity Networking 87

Both Sides of the Table

OCTOBER 29, 2009

so compelling (other than the fact that the CEO Sean Rad is a great young technology leader and his advisers – Brian Norgard , Dan Gould and Evan Rifkin - are some of the guys I respect most in the LA tech market.). My firm was an early investor in Overture (then called GoTo.com) who created this category. So did the media.

Ideas 286

Ideas Advertising Google Technical Review 286

Startup Professionals Musings

JULY 6, 2012

If you are in this category, first know that you are not alone, but then you need to take a look at the advice given by Patricia Sigmon in her book “ Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses.” It’s important to stand up to competition and wear your reputation on your sleeve. Mix things up.

Startup 94

Startup Outsource Development Sales Social Media 94

InfoChachkie

JULY 26, 2010

Entrepreneurs can emulate de la Guerra’s strategy and make their adVenture appear far larger than reality and thus increasing its influence and market reach while discouraging competitive threats by creating an industry alliance. This last category proved to be especially lucrative. free weekly Infochachkie articles!

Entrepreneur 168

Entrepreneur Santa Barbara Startup Conference 168

Startup Professionals Musings

APRIL 28, 2013

Market and opportunity risk. There is always less risk with a well-defined problem in a large and growing market. All the people in China is a large and growing market, but all the people with cancer is much more well-defined. Competitive risk. Market entry strategy risk. Political and economic risk.

Startup 104

Startup Examples Entrepreneur Social Network 104

Both Sides of the Table

FEBRUARY 14, 2010

One of our core tasks was “market analysis,&# which consistent of: market sizing, market forecasts, competitive analysis and then instructing customers on which direction to take. I was in the midst of sizing the mobile handset markets in 3 regions: US, Europe and Asia. I encourage it. That’s OK.

Statistics 415

Statistics Startup Report Research 415

socalTECH

MAY 21, 2013

We have our own ad network, where we work with partners like AOL, and Local.com to augment our traffic, through structured deals with third parties. I think their number is a bit higher than that, but it also skews towards the lifestyle category--restaurants and retail. We index towards those categories, and we do really well.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. First, talk about what SmartPants Vitamins are?

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

MARCH 25, 2012

Market and opportunity risk. There is always less risk with a well-defined problem in a large and growing market. All the people in China is a large and growing market, but all the people with cancer is much more well-defined. Competitive risk. Market entry strategy risk. Political and economic risk.

Entrepreneur 108

Entrepreneur Examples Social Network Marketing 108

socalTECH

MAY 21, 2013

We have our own ad network, where we work with partners like AOL, and Local.com to augment our traffic, through structured deals with third parties. I think their number is a bit higher than that, but it also skews towards the lifestyle category--restaurants and retail. We index towards those categories, and we do really well.

Technical Review 211

Technical Review Glendale Advertising Google 211

Startup Professionals Musings

MARCH 28, 2011

If you are in this category, first know that you are not alone, but then you need to take a look at the advice given by Patricia Sigmon in her new book “ Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses.” It’s important to stand up to competition and wear your reputation on your sleeve.

Tips 92

Tips Startup Services Outsource Development 92

socalTECH

AUGUST 27, 2012

It's an intensely competitive market in developing games for the iPhone and other mobile platforms, with thousands and thousands of titles competing for attention from users. We re-launched it a month ago, with new categories and subcategories, and it became the number one educational title for some time.

Mobile 216

Mobile Startup Software Review Platform 216

Tech Zulu Event

FEBRUARY 18, 2013

Photos that are prime real estate and have never been monetized before, until one very ambitious Silicon Beach startup, GumGum , recognized the opportunity and created the first and largest in-image advertising platform, and an entirely new market. Though competitors have sprung up, Tanz welcomes the competition to help define the market.

Advertising 98

Advertising Santa Monica Startup Content 98

Both Sides of the Table

APRIL 14, 2012

…” I’ll write soon on my views of why I believe Instagram took off as a social network and what I think comes next. Instagram happens to be one of the few social networks I regularly use along with Twitter. “Giving up 1% of your market cap to take out biggest threat is a savvy move.”

Venture Capital 316

Venture Capital Pricing Social Network Acquisition 316

Tech Zulu Event

FEBRUARY 18, 2013

To be an effective app, it must expand its network in as many as places as possible. There is a filter that shows a certain set of categories, but there is no option or category to give you “top spots” or “recommended visits” of some sort. The biggest problem so far is the lack of locations Crash provides. Crashworks, Inc.

San Diego 81

San Diego Content Advertising Help 81

InfoChachkie

OCTOBER 15, 2012

There are many paths into the VC world, but they can generally be lumped into two categories: (i) serial entrepreneurship, and (ii) tech-oriented investment banking. Aspiring baseball players are not intimidated by the competitiveness of their sport. Microscopic Industry. Hang Out With VCs - VCs love free help.

Venture Capital 242

Venture Capital Technical Review Invest RSS 242

socalTECH

JANUARY 7, 2010

To kick off our first interview for the year, we've got an interview with Kevin Strong , the CEO of Laguna Beach-based FutureDash (www.futuredash.com), a developer of technology for the home energy monitoring market. What does FutureDash do, and how do you fit into the home energy monitoring market?

Startup 140

Startup OCTANE Outsource Development Google 140

Startup Professionals Musings

SEPTEMBER 13, 2010

Market and opportunity risk. There is always less risk with a well-defined problem in a large and growing market. All the people in China is a large and growing market, but all the people with cancer is much more well-defined. Competitive risk. Market entry strategy risk. Political and economic risk.

Startup 89

Startup Examples Entrepreneur Social Network 89

SoCal CTO

JUNE 9, 2010

"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Bending over: How to sell to large companies - A Smart Bear: Startups and Marketing for Geeks , May 24, 2010 This is a guest post by Steve Hanov , who blogs about programming and startups. Stay Tuned.

Startup 248

Startup Venture Capital Conference Social Media 248

Both Sides of the Table

AUGUST 3, 2009

LA not only produced the obvious – MySpace – but also created the whole category of sponsored search (Overture), AdSense (Applied Semantics), Local Search (City Search), comparison shopping (PriceGrabber, Shopzilla) and lead generation (LowerMyBills). Mark Suster, QD3, Brian Solis, Chamillionaire, Ian Rogers, Brian Zisk.

Twiistup 228

Twiistup SoCal Southern California Yammer 228

Tech Zulu Event

OCTOBER 28, 2013

This event was a competition, and judges began making their rounds around noon. I really learned to develop my pitch on the spot and respond to question,” said Kevin Chen from Flippr , a business networking application. “I There were five categories of winners: Parents Choice Award ($600): BioWater.

USC 91

USC Ideas Southern California Platform 91

Tech Zulu Event

FEBRUARY 4, 2015

The mobile app revolution also gave birth to mobile marketing. The competition has gone mobile and by the looks of it, it will probably stay there for a long time. How do you make your mobile marketing strategy effective? Choose the right category for your app by knowing your strength and surveying competitors.

Mobile 40

Mobile Social Media Google Software Review 40