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53 Questions Developers Should Ask Innovators

TechEmpower

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? Can you provide specific examples of different types of customers, what they need, and what the system will do for them? will you leverage?

Develop 520
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6 Reasons Your Business Needs A Web Presence To Start

Startup Professionals Musings

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Yet I am amazed to see from recent data that nearly 28 percent of small businesses today still have no web presence at all.

Web 139
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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

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TriNet sent remote workers an email that some thought was a phishing attack

TechCrunch LA

It was the one of the best phishing emails we’ve seen… that wasn’t. Phishing emails are designed to impersonate companies or executives to trick users into turning over sensitive information, typically usernames and passwords, so that scammers can log into online services and steal money or data.

Email 119
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User Interface Beyond the Web Site

SoCal CTO

SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site. Most founders are fairly passionate about the features and functions of the web site, iPhone application, Facebook application, or whatever web application represents the product.

Web 150
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Generative AI – The End of Empty Textboxes

TechEmpower

We recently completed a web-based application that uses a unique algorithm to match professionals with new career opportunities. Applying that solution to our job matching site made perfect sense. That’s why we’re planning on building most of our sites this way in the future.

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10 Keys To A Credible and Trusted Internet Web Domain

Startup Professionals Musings

Smart potential customers only visit and buy from credible and memorable websites. What validates credibility and makes your site memorable in the minds of consumers, and how much does it cost? Put yourself on the site. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility.

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