article thumbnail

Are you really ready to examine your email open rates?

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. Responsive” emails and a test.

Email 156
article thumbnail

Email open rates: Your best marketing test

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. How about your emails? Same thing.

Email 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

HauteLook Launches Private Sales On Facebook

socalTECH

Los Angeles-based HauteLook , which operates an online, private sales website which offers up deals on fashion and other items to users, has expanded into Facebook, the firm said today. ACcording to HauteLook, it will begin offering up private sale events on Facebook starting tomorrow. HauteLook is backed by Insight Venture Partners.

Sales 171
article thumbnail

3 Sales Tips for Startups – Creating a Burning Platform

Both Sides of the Table

Most start-up entrepreneurs have little or no sales experience. But through nearly a decade of startups I learned that sales comes down to three essential elements: 1. The real test of sales and the topic of my post is “why buy now.” It’s what kills most sales cycles including raising venture capital. I know I didn’t.

Sales 319
article thumbnail

How powerful has new media advertising become?

Berkonomics

Owned media comes from the databases you own, such as your company’s web site, email newsletters, profiles in social media, or apps you have created requiring registration or download. But this new era of Internet advertising has given rise to two more forms you should know and use in addition to the two traditional types above.

article thumbnail

Source: Adaptec Shutting Down Lake Forest Site

socalTECH

Storage hardware developer Adaptec is shutting down its Lake Forest, Orange County site, according to sources close to the company. No details on the shutdown have been given, and Adaptec has not returned emails and phone calls requesting confirmation of the move. At that time, Aristos had approximately 75 employees.

article thumbnail

Goldstar Approaches 5 Million Ticket Sales

socalTECH

Los Angeles-based Goldstar , the online, discounted event tickets service run by Jim McCarthy, is getting close to hitting 5 million tickets sold on the site, according to an email to users by CEO and co-founder Jim McCarthy. The business is directly aimed at the issue of unsold inventory at entertainment venues. READ MORE>>.

Sales 124