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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). It encompasses your marketing strategy used to attract, engage, and retain customers by creating and sharing relevant articles, videos, podcasts, and other media.

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Startup Metrics

TechEmpower

How does it meet customers’ needs? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? Customer Lifetime Value (CLV) How much money will your business generate from each converted customer? What does the business do?

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Local.com Buys Web Hosting Customers

socalTECH

Irvine-based Local.com , which operates a local search site and network, announced today that it has acquired 22,000 web hosting subscribers from LaRoss Partners, in a deal worth approximately $2.6M Local.com said those web hosting customers pay approximately $35 per month for web hosting services, provided by a third party.

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Local.com Buys More Web Hosting Customers

socalTECH

Irvine-based Local.com reports this morning that it has acquired another 10,000 web hosting customers, from LaRoss Partners, LLC. According to Local.com, the buy brings its total web hosting subscribers to 50,000. Tags: local.com merger acquisition laross hosting ecommerce. The deal was worth $1.6M READ MORE>>.

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Amazon’s Selz Acquisition is Encouraging News for Small Businesses

Tech.Co

Many have seen the acquisition as an attempt to fight back against Shopify's rampant growth during the coronavirus pandemic. The Amazon/Selz Acquisition. Nothing is changing for our customers at this time, and we’ll be in touch with customers as and when we have further updates. Test Score. App required. ?. App required.

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AtlasJobs Wins Healthcare Operator

socalTECH

Los Angeles-based AtlasJobs, a developer of a white-label web and mobile app for talent acquisition, said it has signed up healthcare operator PAM Health as a customer. Financial details of the win were not announced. AtlasJobs is led by Dr.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. We need to spend some time discussing what you do with the social web. Great posts.