Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. Display advertising.

Customer 146

Customer Custom Marketing Startup 146

Startup Professionals Musings

JANUARY 24, 2020

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. We all hear about the big winners, such as the game Clash of Clans , which still pulls in over a million dollars a day, and the smartphone version of Skype , which is making money through credits as an extension of the website version.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

MARCH 20, 2015

Los Angeles-based ClickTripz (www.clicktripz.com), is a startup developing ad solutions for travel publishers, and thought we''d learn more, so we spoke with Ross Weber , co-founder and CEO of ClickTripz, to hear more about the company. Ross Weber: ClickTripz is an advertising platform for travel advertisers. What is ClickTripz?

Advertising 100

Advertising Startup Software Review Platform 100

Startup Professionals Musings

AUGUST 30, 2019

In my experience as a business advisor, one of the best ways to get all of these, is to publish a book on the technology, the journey, or some relevant lessons learned. Your book need not be a best-seller, and it probably won’t make you any money directly, but it’s the best business card you could ever imagine.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

Startup Professionals Musings

AUGUST 16, 2019

Gregg Lederman, in his classic book, “ ENGAGED!: Outbehave Your Competition to Create Customers for Life ,” offers eight key principles for defining and managing the experience to keep it consistent and profitable: Keep every employee on stage, delivering an experience. They have to out-behave and outperform your competition.

Customer 84

Customer Custom Training Satisfaction 84

Both Sides of the Table

JUNE 3, 2010

This was really a fun week at TWiVC because we decided to have an entrepreneur come and talk about raising capital rather than having a VC come on. Farb talks about how he did that. But we had a great chance to talk about the recent moves that Twitter has made to “plug holes” and changing its “TOS” on advertising.

Venture Capital 214

Venture Capital Startup Design S3 214

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

MAY 21, 2013

How did what was a staid publisher of phone books become a hotbed of online talent? I was pretty skeptical about the firm at first, but then I started talking with folks and getting to know the team, and saw how much revenue they were driving, and decided to make the leap. Our whole product and technology team is about 500 people.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

MAY 21, 2013

How did what was a staid publisher of phone books become a hotbed of online talent? I was pretty skeptical about the firm at first, but then I started talking with folks and getting to know the team, and saw how much revenue they were driving, and decided to make the leap. Our whole product and technology team is about 500 people.

Technical Review 211

Technical Review Glendale Advertising Google 211

Startup Professionals Musings

MARCH 2, 2019

If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” billion monthly active users who may be talking about you, and there are 25 others, per Wikipedia , that have over 100 million users. Keep up with the competition.

Social Media 98

Social Media Platform Media Customer 98

Tech Zulu Event

SEPTEMBER 23, 2013

The second annual USC Silicon Beach event, hosted by the four professional schools at USC, featured a pitch competition and a conference filled with informational panels and interviews. Startup Pitch Competition. These innovative products ranged from digital comic books to sports data analysis.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

InfoChachkie

JANUARY 6, 2011

Pull Quote: “If you are smart, competitive, hard working and passionate about what you do you will have the best experience of your life. We all make important, complicated decisions in our life and having accurate, objective data about our choices allow us to find and compare products that meet our needs.

Entrepreneur 232

Entrepreneur Competition Software Review Course 232

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. In a larger public company, it’s all about making your quarterly numbers, versus investing in strategic growth alternatives that may not pay off until several quarters later.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

InfoChachkie

AUGUST 4, 2014

In fact, for the past 27-years, he has specialized in bringing exotic travel destinations to those of us who are healthy and active but whose competitive sporting days are long behind us. Ever fantasized about climbing Mt. How about hiking in Patagonia without carrying a 60-pound backpack and eating freeze dried food?

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

Startup Professionals Musings

AUGUST 27, 2017

Gregg Lederman, in his classic book, “ ENGAGED!: Outbehave Your Competition to Create Customers for Life ,” offers eight key principles for defining and managing the experience to keep it consistent and profitable: Keep every employee on stage, delivering an experience. They have to out-behave and outperform your competition.

Customer 69

Customer Custom Training Satisfaction 69

Startup Professionals Musings

OCTOBER 9, 2015

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. We all hear about the big winners, such as the game Clash of Clans , which still pulls in over a million dollars a day, and the smartphone version of Skype , which is making money through credits as an extension of the website version.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

DECEMBER 29, 2014

Gregg Lederman, in his recent book, “ ENGAGED!: Outbehave Your Competition to Create Customers for Life ,” offers eight key principles for defining and managing the experience to keep it consistent and profitable: Keep every employee on stage, delivering an experience. They have to out-behave and outperform your competition.

Customer 106

Customer Custom Training Satisfaction 106

Startup Professionals Musings

MAY 17, 2013

In fact, risk is an integral part of life, as well as every business, yet so few people learn to manage it properly, or even want to think about it. This is the origin of the “first movers” competitive advantage. Challenging convention can open the door to competitive advantage. Buck the conventional wisdom.

Entrepreneur 117

Entrepreneur Startup Advertising Social Media 117

InfoChachkie

JANUARY 24, 2011

We all make important, complicated decisions in our life and having accurate, objective data about our choices allow us to find and compare products that meet our needs. With that said, what books, blogs or other resources do you recommend for emerging entrepreneurs? If you haven’t already subscribed yet, subscribe now for.

Blogging 219

Blogging Entrepreneur Software Review Course 219

Startup Professionals Musings

APRIL 20, 2012

In fact, risk is an integral part of life, as well as every business, yet so few people learn to manage it properly, or even want to think about it. I found a great summary of key strategies used, with life stories, in a book titled “ The Risk Takers ,” by Renee and Don Martin. Go on a treasure hunt and find an under-served niche.

Entrepreneur 101

Entrepreneur Advertising Social Media Competition 101

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” I know this seems obvious but I promise you that even smart people forget this when talking about profitability. Understanding Profits.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

OCTOBER 25, 2019

Many companies try to recover with more advertising and rebranding, and discover that these strategies don’t work well in today’s market. I first saw this approach outlined well in the new book, “ Customer-Driven Disruption ,” by Suman Sarkar, former A.T. Kearney consultant and now leader of his own consulting practice.

Customer 54

Customer Custom Technical Review Design 54

socalTECH

SEPTEMBER 14, 2009

We talked with Billy last week about the firm, and what it's trying to do: What's the whole idea behind Kijubi? We've created a booking engine, with an intuitive user interface that is easy to navigate, but also fun. About eight years ago, I founded a recreation company, which, oddly enough, is now one of my own suppliers.

Activity 164

Activity Startup Sites Web 164

Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. Display advertising. Direct mail marketing.

Startup 99

Startup Social Media SEM Advertising 99

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Factor in the fundamental shift to ‘pull’ marketing taking place across the world in media and advertising. This is not something you can learn once and forget about.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

SEPTEMBER 1, 2013

Gregg Lederman, in his latest book, “ ENGAGED!: Outbehave Your Competition to Create Customers for Life ,” offers eight key principles for defining and managing the experience to keep it consistent and profitable: Keep every employee on stage, delivering an experience. They have to outbehave and outperform your competition.

Customer 97

Customer Custom Training Satisfaction 97

Startup Professionals Musings

AUGUST 17, 2018

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. Display advertising.

Social Media 55

Social Media SEM Startup Advertising 55

Startup Professionals Musings

AUGUST 24, 2013

If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition. Last year, Facebook’s revenue from advertising was over $5 billion, which was a 40% year-over-year increase for the last quarter. Marty Zwilling.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

JUNE 21, 2013

Chip Bell and Ron Zemke, who are experts in this area, provide some of the best specific insights I’ve seen, in their book “ Managing Knock Your Socks Off Service.” It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition.

Customer 92

Customer Custom Startup Services 92

Both Sides of the Table

MARCH 30, 2010

Naturally I’m excited about this investment or I wouldn’t have done it. I don’t intend either, Burstly has respectable and strong competition. So when I started talking with Evan Rifkin almost a year ago about the company he was planning to build, I was intrigued. it has built in iPad support from Day 1.

Mobile 282

Mobile Invest Company Companies 282

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. Display advertising.

Customer 60

Customer Custom Marketing Social Media 60

Startup Professionals Musings

FEBRUARY 26, 2017

If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” billion monthly active users who may be talking about you, and there are 22 others, per Wikipedia , that have over 100 million users. Keep up with the competition. Marty Zwilling.

Social Media 59

Social Media Media Entrepreneur Platform 59

Both Sides of the Table

NOVEMBER 14, 2017

There is excitement about the possibilities of real change and an infectious “naive optimism” about how everything is possible. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer?

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

FEBRUARY 16, 2011

In fact, risk is an integral part of life, as well as every business, yet so few people learn to manage it properly, or even want to think about it. I found a great summary of key strategies used, with life stories, in a book titled “ The Risk Takers ,” by Renee and Don Martin. Go on a treasure hunt and find an under-served niche.

Tips 89

Tips Entrepreneur Advertising Social Media 89

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. In the latest book by business guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of some great strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet.

Social Media 93

Social Media Content Startup Web 93

Both Sides of the Table

MARCH 25, 2016

If you’re not even spending any time thinking about what your market could be you’re simply being lazy and unprepared. For example, if you’re going to build a travel planning website (as many, many startup entrepreneurs do) your basic research would be: How much do people spend on travel books / guides today?

Startup 150

Startup Marketing Study SEO 150

Eric Greenspan

NOVEMBER 9, 2009

Jason is another local Santa Barbara CEO and we had a great chat about Make It Work, Ring Revenue, Affiliate Marketing and life in SB. He’s a great guy and taught me a bunch of new things about affiliate marketing and his company. I will share what I’ve learned about affiliate marketing in the past few days with you now.

Santa Barbara 106

Santa Barbara PPC Blogging Google 106