Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. Mike Tringe earned his BA in History and Science from Harvard, and his MFA in Film Production from USC. Who are its founders? What inspired you? How does it work?

Web 93

Web USC Course Guide 93

Startup Professionals Musings

JUNE 4, 2021

Their computers then merge your ads with search results when users search words imply an interest in your products. It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Both Sides of the Table

JUNE 20, 2013

The reason for this is that the executives who founded the company have so much tacit knowledge of how to position their product relative to the competition that they can easily win campaigns when they’re involved. So I often work with teams to get them to codify the key things they do well that the competition does not.

Sales 336

Sales Startup Competition Customer 336

Startup Professionals Musings

AUGUST 30, 2019

What every entrepreneur needs more than anything else, after they have built an innovative new product or service, is visibility, credibility, and trust by customers, potential employees, and future business partners. Successful businesses require the best people to deliver your vision and services one step better than the competition.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. First, talk about what SmartPants Vitamins are? We give it to our own kids.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

SEPTEMBER 2, 2018

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

JUNE 27, 2014

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 105

Services Startup Training Writing 105

Both Sides of the Table

NOVEMBER 29, 2014

This week I wrote about obsessive and competitive founders and how this forms the basis of what I look for when I invest. Back then there was no “cloud” so we had to plow money into hardware, software licenses and web hosting. So even after raising a $16 million A-round I still paid myself a paltry salary. Angel Yourself.

Startup 409

Startup Invest Venture Capital Writing 409

Both Sides of the Table

OCTOBER 11, 2011

Albert Wenger from Union Square Ventures wrote a great post the other day that reminded me I’ve been meaning to write about this topic. In general, we seem to be building too many positive re-enforcement systems on the web. I logged into a room to listen to music & see what the product was all about. of …X.”

Startup 313

Startup Press Writing News 313

socalTECH

FEBRUARY 16, 2010

We talked with Noah about how the company grew out of a business plan competition at the University of Southern California, his recent funding from the Maverick Angels, as well as how the firm hopes to stand out among a crowded list of comparison shopping sites. Noah Auerhahn: We just had too much free time at USC.

USC 207

USC CPC Sites Startup 207

TechCrunch LA

FEBRUARY 20, 2019

Capitalism is fundamentally about timing, since market competition is about finding opportunities before others. Anyone who has worked in a large company further knows that timing a product launch or a new marketing strategy has more to do with internal politics than reading market forces. Quality tech news from around the web.

Venture Capital 202

Venture Capital Startup Technical Review Invest 202

Startup Professionals Musings

AUGUST 17, 2016

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 61

Services Startup Training Writing 61

Tech.Co

MAY 26, 2020

Jeff Bezos didn't get to be the world's richest man by writing a lot of checks, and one recent way to keep Amazon's profits healthy has been to cut its affiliate commissions scheme. Since April 21, Amazon has slashed its rates across a wide range of product categories, in some cases dropping as much as 70%. The impact? commission).

Technical Review 129

Technical Review Buzzfeed News Networking 129

Both Sides of the Table

AUGUST 2, 2009

Twitter, by contrast, started as an open platform where people let anybody see what they were writing. People write their thoughts knowing that anybody else can see them. Are people giving you feature requests, complaining about your service or comparing you to the competition? So why is this important for businesses?

Social Network 235

Social Network Writing Tool Startup 235

socalTECH

JUNE 30, 2009

I am someone who likes to interact with my Representatives and Senators, by way of writing letters, emailing, and what not. When I was listening, I made a point to try to do that, but when I did, I found I had to go to twenty sites to find the information I needed--whether that was to write a letter, send an email, or whatever.

Startup 100

Startup Writing Southern California Email 100

socalTECH

JUNE 30, 2010

My partner is a documentarian and reports for the New York Times, Time, and Newsweek, and was given a story to write about for the New York Times, about the sounds that fish make , for their Science section. We got lots of traction on the web, and the story was picked up in many places. It ran in April of 2008.

Journal 187

Journal USC News Startup 187

Both Sides of the Table

JANUARY 22, 2014

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. It’s insanely competitive to get into our industry so most have degrees from institutions like Stanford, Harvard, Wharton and University of Chicago (blatant plug ;-). Think of web vs. mobile. Most VCs are book smart.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Both Sides of the Table

JULY 12, 2011

Chris Dixon is one of my favorite people in tech and writes one of the few blogs I read religiously. He’s thoughtful about markets, investors, products and is always very well reasoned in his arguments. Chris runs a popular web interview series on TechCrunch so is used to being the guy asking the questions. West Coast”).

Technical Review 281

Technical Review Venture Capital Startup Artificial Inteligence 281

Startup Professionals Musings

JULY 8, 2013

The days when you could launch your business with a new web site, and the phone would begin to ring, are long gone. Building your home base with personal and product traction. Engage your customers through blog comments, product reviews, and personal customer service. Make your customers your platform.

Platform 105

Platform Entrepreneur Startup Social Media 105

Both Sides of the Table

FEBRUARY 18, 2013

Before this South Korean wonder spread across the globe I had written about a trend in global audiences that exists when the costs of production are nearly zero and the costs of distribution are also nearly free. think Amazon) and therefore hits with high production costs were more suited to the medium. billion views. think Apple.

Startup 380

Startup Media Content Platform 380

InfoChachkie

MAY 16, 2011

Thus, I will recruit independent distributors and they will sell my new and innovative products on my behalf. 5) Allow Partners To Write Your Agreements. 5) Allow Partners To Write Your Agreements. Thus, I will let my Big Dumb Company (BDC) partner write our agreement. 2) Secure Your Intellectual Property Too Early.

Startup 242

Startup Outsource Development Outsource Sales 242

Both Sides of the Table

OCTOBER 19, 2009

I had seen many cycles and decided that since I was going to do it all over again I should write about it. I decided to write about my experience and to be blunt. There was no viral social networking products back then like Twitter where people could easily discover your content. That changed very quickly. And covered we did.

Venture Capital 274

Venture Capital Blogging Startup Slides 274

socalTECH

AUGUST 27, 2014

We started looking at the landscape, and as I was getting my MBA at the time, ended up writing the business plan for ConsumerTrack. We spent time going out there and really talking to customers, doing primary research, and have our customers actually help us build our products.

Startup 239

Startup El Segundo Marketing Media 239

Both Sides of the Table

MARCH 11, 2011

To say he has had an impact on the web would be an understatement. It was a pleasure to write them myself. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. They would give companies $250,000 to launch their products.

Competition 350

Competition Idealab Product CitySearch 350

Startup Professionals Musings

MAY 31, 2012

The days when you could launch your business with a new web site, and the phone would begin to ring, are long gone. Building your home base with personal and product traction. Engage your customers through blog comments, product reviews, and personal customer service. Make your customers your platform.

Startup 104

Startup Social Media Platform Blogging 104

socalTECH

DECEMBER 15, 2010

We help web publishers make more money out of advertising. We manage that competition through an aucton process. What's also important, is that people are using the product. Our products include open source, as well as software-as-a-service, hosted products. How is the competitive landscape is nowadays?

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

InfoChachkie

DECEMBER 10, 2012

Divshot's Founders conceived of their innovative web development solution, which automatically generates professional-grade code during the wire framing process, during a Startup Weekend event in Kansas City. If we hadn’t done well on Hacker News we would have needed to have some serious product/market fit discussions.".

News 198

News Sites Startup RSS 198

Both Sides of the Table

MAY 13, 2018

If you truly believe that you, your company and your products are exceptional and your company will be valuable then you’re actually doing them a FAVOR by helping them invest in your startup. Like any sale you first need to plan your “prospects” and qualify whether or not they’d be a good fit for your product?—?an

Venture Capital 332

Venture Capital Funding Startup Sales 332

Tech Zulu Event

DECEMBER 18, 2012

Members can also enhance their expert status by writing informative articles and position themselves as a contact person for other professionals to get information from. A main goal is to meet other people through the content they publish and find products and services you are looking for. Competition? Who are its founders?

Networking 71

Networking Help Social Media Platform 71

Startup Professionals Musings

MARCH 23, 2013

Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

Paid Search 90

Paid Search PPC Organization SEO 90

socalTECH

SEPTEMBER 29, 2015

Joey Flores: For starters, we're smart enough not to believe anything until it is in writing. We're very focused on just on iOS and Android, and not on the web side or administration. The number one thing we are doing is making a competitive listening experience for our users. How did you know they were serious?

Software Review 100

Software Review Startup Metrics Content 100

Both Sides of the Table

OCTOBER 29, 2009

was the “static&# web. Traditional media companies published their stories on the web. was the 2-way web. I then remember when Amazon started selling books on the web. And if they can monetize their follower base then they have an incentive to grow their base, Tweet more, engage more and write better quality Tweets.

Ideas 286

Ideas Advertising Google Technical Review 286

From the Venture Trenches

APRIL 30, 2013

Building a standout destination site for video gamers takes moxie in the highly competitive and lucrative on-line game industry. Amplify provides seed stage capital to the tune of $50,000 to $150,000 in companies with a viable product that are demonstrating some degree of traction.

Web Design 103

Web Design Social Media Seed Funding Design 103

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Both Sides of the Table

JANUARY 21, 2010

When to get a lawyer - If you plan to be a venture or angel backed technology company (what I mostly write about) the best time to start meeting and getting to know lawyers is long before you ever start your company. I write about some of the lessons in my post on Startup Mistakes. But make it competitive.

Startup 318

Startup IP Southern California Entrepreneur 318

Tech Zulu Event

DECEMBER 21, 2012

I mean they just had their formal product launch in April 2012 and was a runner-up in NBC’s Education Nation Innovation Challenge in October 2012, which hails in comparison to the recent contractual partnerships they are forming with education pillars. Pathbrite’s Web 2.0 Be relentless and just go after it!

Education 63

Education Web 2.0 Course Platform 63