Both Sides of the Table

JULY 4, 2013

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. ” But many people get secure in their sales process with just meeting / talking to the people who are the nicest to you. Legal – The other big roadblock in sales is the legal department.

Sales 321

Sales Organization Startup Resource 321

socalTECH

MARCH 19, 2014

Sales tax compliance is not a typical sexy startup area. So, it was a surprise when a number of smart, insider angels -- including Roy Rubin (founder of Magento, which he sold to eBay), and Dan Rose (VP of Partnerships at Facebook)--put their money behind TaxJar (www.taxjar.com), a San Diego startup developing sales tax compliance software.

Sales 149

Sales Software Startup Commerce 149

Berkonomics

JULY 13, 2023

Definition of tactics: Tactics support strategies and are shorter term and more procedural than the strategies they support. Assign one of our corporate employees to support sales and installation efforts by all distributors. Train and transfer technology to each new distributor within 90 days of signing.

Resource 156

Resource Examples Tool Sales 156

Both Sides of the Table

MARCH 10, 2015

I write about sales often both because it’s the lifeblood of any organization and because in my experience it is the area in which more startups are least experienced or inclined. I also write and talk about it frequently because raising capital is a part of sales and this is important for entrepreneurs to understand.

Sales 150

Sales Startup Venture Capital Funding 150

Berkonomics

JUNE 2, 2022

Looking for an entrance into a VC, an angel group, a bank, a CxO for a sales opportunity, or any other entity? Few of your contacts will be willing to use their valuable social or political capital helping you with a sales effort, and you will definitely strain your relationship with the intermediary if not a close friend.

Ideas 156

Ideas Sales Competition Venture Capital 156

Startup Professionals Musings

SEPTEMBER 25, 2013

Generate leads using social media, but don’t rely on it alone to make sales. Facilitate a transition to a private environment for closing a sale. Check the definitions in this book or other sources to see if you are the humanitarian, visionary, maverick, romantic, nurturer, mentor, or one of a dozen others. Engage graciously.

Sales 105

Sales Entrepreneur Mentor Custom 105

Berkonomics

APRIL 21, 2022

Since then, that company has grown to the largest influencer marketing company in the world, with over $100 million in campaigns, $2 billion in measurable sales and trusted by 60% of the Fortune 500 companies. Expand your definition of advertising to include four, not just two methods of finding your potential customers.

Advertising 156

Advertising Media Social Media Newsletter 156

Both Sides of the Table

NOVEMBER 16, 2014

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. This is when your job function truly starts to match the definition of “leader” because that’s exactly what your role is. Do you hire more sales people? Engineering?

Entrepreneur 385

Entrepreneur CTO Hire Startup Sales 385

socalTECH

JULY 17, 2019

We actually are the only automotive app developed for Magic Leap, and we're definitely developing for headsets. Augmented Reality is different, because you just need a smartphone to view that content, and because you're not constrained by those headsets. That said, we do have VR apps.

Sales 124

Sales Research Content Edmunds 124

Startup Professionals Musings

MAY 30, 2022

By definition, second-stage ventures generally have 10 to 99 employees and/or $750,000 to $50 million in revenue, and see that as just the beginning. Switch your attention from product development to sales. Separate marketing from sales for further leverage. Of course, not every entrepreneur wants to tackle this challenge.

Sales 147

Sales Metrics Guide Startup 147

Berkonomics

JUNE 23, 2022

Simplify the process: Reexamine the definition and milestones. Increase sales closing rate? Create milestones : Make them public, easy to identify when reached, and follow progress toward each, again publicly posting the progress and achievement. Email readers, continue here…] . Err on the side of oversimplification.

Metrics 156

Metrics Report Email Sales 156

Berkonomics

SEPTEMBER 8, 2022

Some potential buyers or strategic partners might want your intellectual property, or revenues, or profitability, geographic advantage, or sale force, or your employee base. “What would the candidate want from your company in a transaction?” Think carefully. We’ll come back to this column in a moment.

Outsource Development 156

Outsource Development Paramount Outsource Research 156

Startup Professionals Musings

JANUARY 18, 2023

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. Treat every customer exceptionally before they complain.

Competition 109

Competition Services Custom Customer 109

Startup Professionals Musings

MARCH 20, 2021

Challenge the definition from all angles. Beware of any problem for which there is only one definition. For example, “sales are too low” may mean strong competitors, ineffective advertising, or a poor sales process. Often, what appears to be a problem is actually an opportunity in disguise.

Startup 156

Startup Entrepreneur Sales Course 156

socalTECH

APRIL 21, 2017

Los Angeles-based private equity investor The Gores Group announced very late Thursday evening that it has reached a definitive agreement to sell Fotona Holdings , a manufacturer of high performance lasers for the medical, dental, and aesthetic market, to AGIC Capital. Financial details of the sale were not announced.

Equity 113

Equity Los Angeles Sales Capital 113

SoCal Tech Calendar

JUNE 14, 2016

The most obvious, is to drive sales. Before we came to market, there had not been the focus on having the right people at marketing events, that tracking people matters, and including those events as part of the sales funnel. We provide an event and experiential marketing platform. It's a marketing experience.

Sales 100

Sales Santa Monica Startup Orange County 100

Tech.Co

APRIL 11, 2022

on each sale. And, in addition to the sellers themselves suspending sales, the strikers are urging Etsy customers to boycott this week as well, by avoiding any purchases through the platform. While operating your own store can be a challenge, it's definitely easier than ever to get started. Physical Product Sales.

Platform 133

Platform Startup Sales Pricing 133

Startup Professionals Musings

MARCH 3, 2023

It allows all members of your team, including marketing, support, and sales, to size and build the business plan processes they need to find customers, deliver, and maintain grow the business. Executives, marketing & sales, financial projections, and funding. Development schedule and checkpoints.

Product 112

Product Summary Activity Entrepreneur 112

Berkonomics

NOVEMBER 2, 2017

Even after discouraging him from this backwards method of infrastructure-building, he kept bringing up the subject in subsequent months as new senior managers and sales people were hired, each starting with an orientation week at the Asian headquarters then returning to work from home.

Startup 256

Startup Class Email Tool 256

Startup Professionals Musings

OCTOBER 2, 2021

Expand your definition of the problem. The more you understand the scope of a problem, the more likely you are to arrive at the right definition, which will lead to the correct solution. In fact, there are always multiple solutions, so a better definition always leads to a better decision.

Startup 140

Startup Entrepreneur Ideas Coach 140

TechCrunch LA

OCTOBER 29, 2021

million in annual sales, he added. We also definitely invest in people first and Jeff’s leadership and management style is very impressive in the way he is reaching milestones in a short period of time.”. Applebaum expects to have over 50 locations by next year. The voracious fight for your salad bowl.

Funding 186

Funding Los Angeles Invest Examples 186

TechCrunch LA

SEPTEMBER 23, 2020

But the no-longer nascent sneaker and streetwear market is a big market, with the potential to reach $30 billion in sales globally by 2030, according to a recent report by the research firm, Cowen ( cited by The Wall Street Journal , which first reported the financing). ” Money, it’s gotta be the shoes.

Commerce 255

Commerce Journal Los Angeles Research 255

Startup Professionals Musings

SEPTEMBER 11, 2021

First of all, a definition. Obviously this definition is generic, so my first recommendation is that you take the lead in defining traction metrics for your startup, and then selling your results convincingly to investors. As an investor, I would like to see one month of sales, and see how that compares to your projections.

Startup 121

Startup Metrics Custom Customer 121

Both Sides of the Table

MARCH 31, 2012

Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. That student is Erin McCann who formerly worked in sales at Google, so she has some ground to stand on in her assertions. Specifically, 1.

Startup 319

Startup Sales Course Competition 319

Both Sides of the Table

APRIL 8, 2010

Very few of them are started, in my experience, by sales people and very few early stage companies really understand sales. That’s why I started the Sales & Marketing Series and at one point I will do a bunch of posts on the sales methodology we developed at my first company called PUCCKA. Almost by definition.

Startup 350

Startup Sales Framework Organization 350

Both Sides of the Table

JULY 21, 2014

Poorly implemented this category was the definition of shelfware. The problem with shelfware is that if you have great sales people, you have raised tons of VC money from prominent investors, you have some marquee clients and you thus likely have some great press about you it can be hard to tell true success from that which is ephemeral.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

MAY 2, 2021

Of course, we would all like to have a magic list based on more definitive tracking of many real startups over time. By definition, a growth industry has a history and an outlook of at least double-digit annual growth. I’m always looking for evidence of early startup characteristics that might be predictors of long-term success.

Startup 170

Startup Study Journal Sample 170

TechCrunch LA

MAY 14, 2019

Now the company has relaunched as Lambs and is adding a radiation-proof silver-lined beanie to its $29-per-pair underwear already on sale in the U.S. Indeed, there are no studies that definitively prove a link between radiation emitted by cell phones and cancer.

Company 155

Company Companies Los Angeles Design 155

Startup Professionals Musings

JUNE 6, 2011

Generate leads using social media, but don’t rely on it alone to make sales. Facilitate a transition to a private environment for closing a sale. Check the definitions in this book or other sources to see if you are the humanitarian, visionary, maverick, romantic, nurturer, mentor, or one of a dozen others. Engage graciously.

Sales 93

Sales Entrepreneur Mentor Custom 93

Berkonomics

NOVEMBER 11, 2021

Typically, when you bring a VC onboard, you increase the risk, the reward, and the definition of the size for a successful exit. Adding to this is the extra risk undertaken by premature scaling.

Venture Capital 156

Venture Capital Social Media Invest Marketing 156

Startup Professionals Musings

MAY 6, 2022

A while back, Gartner formalized their ‘big data’ definition as a “3V” framework - high Volume, high Velocity, and high Variety information asset, requiring new forms of processing to enable enhanced decision making, insight discovery and process optimization. billion websites, and e-retail sales surpassed 4.2 trillion U.S.

Social Media 96

Social Media Research Framework Sales 96

TechCrunch LA

JULY 19, 2022

It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers. The equity will go toward hiring more talent to join Ghost’s 25-person team. The company has about 20 job openings in the areas of full-stack engineers, data analysts and data science.

Product 191

Product Funding Technical Review Equity 191

Berkonomics

JULY 18, 2019

By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers of the business. [Email readers, continue here…] Sometimes we protect our core with effective branding and marketing. What is your core competency?

Patents 120

Patents Resource Training Advertising 120

InfoChachkie

JULY 14, 2015

Congress' latest attempt to impose an "Internet sales tax" is just another misguided tax grab that will do more harm than good to American small businesses. As it currently stands, online sellers must collect sales tax in the states where they have, "sales tax nexus." Online sellers are already awash in sales tax complexity.

Sales 100

Sales Custom Customer Metrics 100

Tech.Co

OCTOBER 28, 2020

Shopify is also a mammoth competitor in the ecommerce industry, with over half a million active stores that have realized a total of $135 billion in sales. Any Shopify stores that don't offer a product worth buying won't drive any more sales than they would otherwise. But the first step is making sure that Shopify is your best option.

Help 149

Help Platform Startup Social Media 149

Startup Professionals Musings

AUGUST 9, 2023

While the authors mission is broader in intent, to provide a roadmap for customer-centered innovation, they definitely codify the principles I espouse in anticipating the primary obstacles to new solution adoption. Multiple decision makers required to close a sale. Marketing alone cannot make a product great.

Case Study 89

Case Study Custom Customer Study 89

socalTECH

JANUARY 23, 2012

Aliso Viejo-based QLogic , the manufacturer of networking adapters, switches, and ASICS, said this morning that it is in a definitive agreement to sell its InfiniBand product lines and assets to Intel Corporation , in a deal worth $125M in cash. READ MORE>>.

Product 140

Product Sales Networking Invest 140