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The #1 Question to Ask Before Starting Any Case Study

InfoChachkie

Before beginning customer success stories or case studies with a new client, I ask a LOT of questions of my marketing contacts - well before ever talking to one of their happy customers. 2- The goals for their case studies. Going into projects, I want to understand. 1 - The client's business. What do they do, for whom and how?

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Quick Hack to Make Your Boss (and you) More Productive

Both Sides of the Table

“A study by Microsoft showed just how lethal interruptions are to productivity. He also write a nice post on limiting email and managing on the important / urgent matrix from the perspective on a recovering ex investment banker. This comment and blog post prompted me to write a post that has been in my queue for a long time.

Product 301
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Are MBAs Necessary for Start-ups or VC?

Both Sides of the Table

He writes with a great perspective and is well worth reading. I took an advanced computer course in high school where I learned to build databases in Ashton Tate’s dBase III+ and to compile my designs using a product called Clipper. This is part of my ongoing series called “ Start-up Lessons.&#.

Startup 337
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Entrepreneurship: Nature vs. Nurture? A Religious Debate

Both Sides of the Table

There have been many studies done on the topic including looking at twins raised in separate families. There have been studies of adopted children to their natural parents versus the parents that raised them. I have also seen studies on “birth order.&#. There’s no question that both factors are involved.

Startup 289
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

I’m studying TasteMade to form my own views of the future. So you either need to invest millions or partner with a “tools company” designed to help you promote and distribute video. To produce content that people want to watch takes unique skills: Writing. Set design. As have BigFrame and Machinima.

Company 339
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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Tracy studied SEOMoz and several other online sources of SEO tips. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers. weddings.

Startup 363
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Top 120 Startup Posts for 2010

SoCal CTO

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - First Principles.

Startup 378