socalTECH

OCTOBER 9, 2015

SendGrid , the email infrastructure and delivery provider which has a big development office in Orange County, said Thursday that it has launched a new service that helps marketers send out emails to their customers, based on their activities and actions. Pricing on the new tool was not announced. READ MORE>>.

Email 100

Email Orange County Services Tool 100

Both Sides of the Table

SEPTEMBER 28, 2011

I’ve taken to saying, “Email is our personal to-do list that anybody adds to – whether they know us or not.” about their marathon 4-hour sessions to get to zero inbox or somebody else claiming email bankruptcy ( definition if you don’t know it already ). I have taken to limiting my outbound email.

Email 314

Email Product Startup Writing 314

Both Sides of the Table

MAY 11, 2010

But what has really killed me is email. I live in email hell. And for the last few evenings I decided to get through email rather than blog. I’m always so completely behind on email. I have a love / hate relationship with email. Email is a chore. People expect too much when they email you.

Email 265

Email Startup Writing Blogging 265

socalTECH

OCTOBER 2, 2014

Los Angeles-based j2 Global , the diversified Internet and online services firm led by Hemi Zucker, has gobbled up yet another Internet services company, saying it has acquired cloud email security and archiving provider Excel Micro. j2 Global said the acquisition will help expand its U.S. and Canadian email security customer base.

Email 138

Email Acquisition Los Angeles Services 138

Startup Professionals Musings

JUNE 16, 2023

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A website or blog without appealing or entertaining content for your market segment is not enchanting. Help visitors navigate. Also, a site map helps people understand the topology of your website.

Web 96

Web FAQ Marketing Technical Review 96

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If marketing is not your thing, then you need to find a partner or outside expert to help you.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

socalTECH

OCTOBER 18, 2017

Los Angeles-based digital marketing agency Wpromote said on Wednesday that it will be offering up free training to nonprofits, as part of its second annual Wprobono: Digital Day In LA.

Training 124

Training El Segundo Marketing Social Media 124

socalTECH

OCTOBER 21, 2016

Los Angeles-based Wpromote , the provider of online marketing services led by Michael Mothner, said it is offering up a set of free workshops, courses, and discussions to nonprofits and charities. READ MORE>>.

El Segundo 100

El Segundo Marketing Paid Search SEO 100

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

Berkonomics

APRIL 18, 2019

So, here’s one to help you with squeezing the most out of your own available resources. For example: Hire a great sales person then fail to support him or her with a good marketing effort or a properly priced quality product, and that person will be set up to fail, and for reasons you might have fixed.

Help 120

Help Resource Product Email 120

socalTECH

MARCH 19, 2013

Santa Monica-based customer relationship management software developer Nimble has hired Eric Quanstrom as its new Chief Marketing Officer and Vice President of Marketing and Sales, the company announced today. Quanstrom joins the company from Sorenson Media, where he was Chief Operating Officer. READ MORE>>.

Marketing 153

Marketing Santa Monica Email Software Development 153

socalTECH

FEBRUARY 21, 2012

In a move which significantly broadens its market focus, Santa Ana-based RealPractice said Tuesday that it has launched a new, automated marketing software called ReplyWise. Realpractice said its new marketing automation product costs $99 a month for up to three marketing campaigns, and will include a 60-day trial offer.

Marketing 178

Marketing Product Social Media Advertising 178

Tech Zulu Event

MARCH 20, 2015

One of the hardest parts of email marketing is building a subscriber base and getting them to open your emails but that’s only half the battle. The goal of email marketing is opening a conversation and turning that conversation into a relationship. Say My Name. Build Trust. Be Mindful.

Email 40

Email Marketing Custom Customer 40

Berkonomics

JULY 31, 2014

Marketing is a science devised to help drive customers to your door. There are lots of ways to define how to market well, including the four P’s of marketing (1): product, price, promotion and place. These are still the driving focus behind most marketing courses, and deserve to be so. We can go on forever.

Marketing 201

Marketing Demand Pricing Custom 201

socalTECH

SEPTEMBER 23, 2013

Woodland Hills-based ReachLocal has launched a new suite of products this morning, saying that it is looking to help small and medium sized businesses attract, capture, and convert more customers. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced. READ MORE>>.

ReachLocal 147

ReachLocal Woodland Hills Software Marketing 147

TechEmpower

NOVEMBER 13, 2023

Leveraging LLMs to help users fill in text, whether it’s by providing starter content, samples, or highly personalized tips, makes their lives easier. Now that AI is here to help, every textbox is an opportunity to help a customer through the challenge. Either way, it’s a huge improvement over starting from scratch.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Berkonomics

SEPTEMBER 11, 2014

The momentum from an old decision that took lots of effort to implement is worth something to a marketing professional. Email readers, continue here.] Recently, I received a hand-written letter from two co-CEOs of a company I had helped out with a few hours of time. So email was out.

Marketing 199

Marketing Email Custom Customer 199

Tech.Co

AUGUST 16, 2017

Finding potential customers continues to be a huge challenge not only for established marketing and sales teams but also for startup executives and solo entrepreneurs. A study in 2013 showed that 61 percent of marketers found it hard to generate high-quality leads. Team – for agencies and marketing teams, $149/month.

Tool 79

Tool Startup Help Template 79

Berkonomics

DECEMBER 13, 2018

As a rule, creating a product that does not fit into an existing space, cannot be defined against one or more competitors, or which needs a long description to understand, will require considerably more market research, more marketing capital, and entail much more risk than one that follows an existing trend, even if an emerging one.

Marketing 120

Marketing Class Startup Research 120

Berkonomics

DECEMBER 13, 2018

As a rule, creating a product that does not fit into an existing space, cannot be defined against one or more competitors, or which needs a long description to understand, will require considerably more market research, more marketing capital, and entail much more risk than one that follows an existing trend, even if an emerging one.

Marketing 120

Marketing Class Startup Research 120

Tech.Co

DECEMBER 8, 2017

This week in Startup Spotlight we found companies helping students get through their final exams, gift giving chatbots, getting out of email hell, and more. And getting help in challenging subjects always makes it a bit easier to push through. Who doesn’t have email problems? Get control of your email now.

Email 70

Email Artificial Inteligence Startup Template 70

socalTECH

APRIL 16, 2010

Los Angeles-based Break Media , the online operator of a network of sites focused on men, announced Friday morning that it has launched a new division focused on CPA, performance marketing. Break Media said that Apogee Media Network will focus on customer acquisition, email marketing, and social media for advertisers, on a CPA-basis.

Social Media 230

Social Media Media Marketing Advertising 230

Berkonomics

FEBRUARY 22, 2024

He’d be a bit amazed with the quick fancy math work, and I would have yet another piece of the puzzle helping me to gauge the total size of the industry in annual revenues and the growth and size of competitors. If you’ve been in business for long enough, you’ve seen your share of this gray market information.

Examples 156

Examples Guide Conference Course 156

Berkonomics

MAY 7, 2011

We cannot legally stand in the way of an employee resigning to pursue a dream, but we can leave a bad taste with that person and chip away at our corporate culture by not cooperating or even helping the employee move on. . Tom almost always had ideas to contribute, particularly about marketing programs and opportunities.

Help 166

Help Email Coach Invest 166

Startup Professionals Musings

JULY 22, 2019

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. Today people want to see customer needs highlighted, mobile friendly, recommendations from prior customers, and interactive help channels.

Marketing 94

Marketing Social Media Technical Review Custom 94

Berkonomics

DECEMBER 15, 2022

Sometimes we get stuck in the muck with our marketing, product, management focus, and in keeping up with trends. Customers feel better about a company always showing its innovation with new products and ideas to help increase customer revenues, decrease costs or better serve their customers. for the employees too. Rinse and repeat.

Activity 156

Activity Email Custom Customer 156

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming.

Tool 128

Tool Startup Software Review Technical Review 128

socalTECH

MAY 6, 2014

Los Angeles-based Campaigner , the email marketing services brand owned by J2 Global, said today that it has launched a new, A/B split testing tools. campaigner split testing j2global email marketing services market software' Pricing on the new product was not disclosed. Campaigner''s General Manager is EJ McGowan.

Email 157

Email Tool Marketing Los Angeles 157

Tech.Co

MAY 16, 2024

In spite of these roadblocks, there are a growing number of Black-owned business grants available, designed to help close the gap and make the business landscape more diverse. The grant program will provide funding for 17 applicants in total, to help them cover the costs of state and federal certification applications.

Design 225

Design Commerce Entrepreneur News 225

InfoChachkie

JULY 23, 2012

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Trada – Guerilla Marketing In Action.

Marketing 233

Marketing Blogging Startup Venture Capital 233

socalTECH

APRIL 27, 2018

Santa Barbara-based ZeroBounce , which provides email validation services, says it meets the new General Data Protection Regulation (GDPR) protocols, the new European regulations governing the processing and handling of personal data. READ MORE>>.

Santa Barbara 100

Santa Barbara Email Help Services 100

Berkonomics

OCTOBER 5, 2023

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 296

Venture Capital Product Marketing Resource 296

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Custom Customer 82

Berkonomics

SEPTEMBER 13, 2018

Strategic buyers look for managerial talent, intellectual property, geographic expansion, an extension into adjacent markets – and more – that will be achieved with the acquisition of your company. The buyer may be a public company attempting to defend decreasing market share and being overly punished by Wall Street.

Pricing 600

Pricing Sales IBM IBM 600

Berkonomics

SEPTEMBER 28, 2023

Your first customers for any product or service form your reference base, the important group of allies that your marketing and salespeople rely upon when attempting to create buzz and make a mass market for a new product. Capture every compliment and ask if you can use it for marketing purposes. The result of your efforts?

Resource 156

Resource Custom Customer Product 156

socalTECH

JANUARY 2, 2013

We're here to help you in 2013, with our own set of ways we might be able to help you reach your goals for the coming year. Sign up for our daily email newsletter to get our news delivered to you directly every morning, or search our news archives. a month) for contact names, emails, and details on potential leads.

SoCalTech 124

SoCalTech Help Southern California High Tech 124

Startup Professionals Musings

OCTOBER 29, 2018

As a long-time advisor to small businesses and startups, I still find many who think marketing is still primarily broadcasting your message to as many customers as possible, hitting them again and again, until it sticks. Yet even conversation marketing has to be done right to get customer attention and have an impact.

Marketing 91

Marketing Examples Startup Custom 91