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Tips to Help you Think About Sales at Your Startup

Both Sides of the Table

It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. It’s important enough that I dedicate a tab on my blog to startup sales & marketing. But the ground we covered was awesome for anybody wanting to know more about sales. What is your sales process?

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UberMedia Names Sales VP

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Pasadena-based mobile advertising firm UberMedia , one of the companies out of Idealab, said Thursdya that it has named a new VP of Sales, covering the company''s Eastern Region. Shapiro was most recently Vice President at Verve Mobile, and also has worked at Shazam, Flixter, The Huffington Post, AOL, IMDB, and Sony.

Sales 171
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Impact Rolls Out New Deep Linking Support For Mobile Affiliates

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Santa Barbara-based Impact , which develops software used by brands to manage partnership and affiliate programs, has launched a new product to help those companies with managing mobile linking. The company said the move will help marketers drive more revenue and higher mobile conversion rates.

Mobile 113
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Mobile 173
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Web Second, Mobile First

Both Sides of the Table

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of large screen real estate.

Web 334
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Cirrus Path Launches Mobile App To Connect Salesforce, iPhone

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Laguna Hills-based startup Cirrus Path , which develops tools to help connect Salesforce.com with Gmail, said this week that it has launched a new mobile app called Cirrus Insight. sales enterprise software iphone salesforce mobile cirruspath' Cirrus Path is led by Ryan Huff. READ MORE>>.

Mobile 159
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Building A Dream Team For Mobile Advertising, with Gradient X

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If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). Why tackle mobile?