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Competitive Intelligence

SoCal Tech Calendar

Tuesday, March 20, 2012 -- Competitive Intelligence: 007 Market Intel. Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. Just who is doing what in the market? PDMA SoCal. It's Monday morning.

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Why Your Marketing Campaign Sucks

Both Sides of the Table

Mostly it’s because your marketing campaigns suck. Or more directly – they are likely narcissistic resuscitations of your newest features or bragging points that nobody but your marketing team and your mom care about. Plus they run conferences with the top people (which is another form of POV marketing by the way).

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HipTraveler | Taking Startup Competitions by Storm

Tech Zulu Event

In order to support all of these teams, there are several on-campus startup competitions every year, from the Silicon Beach USC competition to the New Venture Seed Competition, with prize funds to help build the companies. If the online solutions that exist in the markets today were adequate, that number would be near zero.”

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The Old Ways Of Social Media Marketing Are Broken

Startup Professionals Musings

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies. Marty Zwilling.

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Upfront Ventures Raised New $280 Million Fund

Both Sides of the Table

The speaks to the continued confidence in the venture capital markets and as I had predicted some time ago the VC markets right now are a great place to invest – especially relative to other places to put one’s money. Our last fund we raised was in 2012 and we began investing it in April of 2012.

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9 Innovative Startups To Watch For in 2024

Tech.Co

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

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Strategy is Defined by Big Picture | Art of Leadership 2012

Tech Zulu Event

Competition for the future is about what you are doing today,” Vijay Govindarajan preaches passionately from the stage at the front of the Metro Toronto Convention center on June 5th, 2012 at the Art of Leadership Conference. His example has to do with Ford Motor cars expanding into India.

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